Sheetal Jain

1.4k total citations
31 papers, 1.0k citations indexed

About

Sheetal Jain is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Sheetal Jain has authored 31 papers receiving a total of 1.0k indexed citations (citations by other indexed papers that have themselves been cited), including 30 papers in Marketing, 14 papers in Sociology and Political Science and 7 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Sheetal Jain's work include Consumer Behavior in Brand Consumption and Identification (23 papers), Consumer Retail Behavior Studies (21 papers) and Digital Marketing and Social Media (12 papers). Sheetal Jain is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (23 papers), Consumer Retail Behavior Studies (21 papers) and Digital Marketing and Social Media (12 papers). Sheetal Jain collaborates with scholars based in India, United States and Italy. Sheetal Jain's co-authors include Sita Mishra, Mohammed Naved Khan, Amit Shankar, Gunjan Malhotra, Sandip Mukhopadhyay, Garima Saxena, Cesare Amatulli, Giovanni Pino, Matteo De Angelis and Ritesh Pandey and has published in prestigious journals such as Journal of Retailing and Consumer Services, Journal of Services Marketing and International Marketing Review.

In The Last Decade

Sheetal Jain

28 papers receiving 935 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Sheetal Jain India 16 836 499 181 132 98 31 1.0k
Manish Das India 19 677 0.8× 442 0.9× 153 0.8× 106 0.8× 56 0.6× 42 907
Hyejune Park United States 16 754 0.9× 442 0.9× 142 0.8× 131 1.0× 113 1.2× 30 967
Min‐Young Lee United States 17 698 0.8× 287 0.6× 261 1.4× 155 1.2× 150 1.5× 42 927
Marta Blázquez United Kingdom 11 631 0.8× 406 0.8× 183 1.0× 185 1.4× 74 0.8× 32 892
Robin Pentecost Australia 11 443 0.5× 358 0.7× 98 0.5× 149 1.1× 59 0.6× 22 714
Hye‐Shin Kim United States 16 708 0.8× 333 0.7× 168 0.9× 128 1.0× 101 1.0× 30 969
Eun Young Kim South Korea 7 700 0.8× 319 0.6× 141 0.8× 211 1.6× 131 1.3× 14 875
Yupal Shukla India 15 470 0.6× 352 0.7× 173 1.0× 155 1.2× 56 0.6× 35 715
Vida Siahtiri Australia 17 465 0.6× 277 0.6× 207 1.1× 66 0.5× 228 2.3× 23 749
Jihye Park South Korea 15 611 0.7× 408 0.8× 269 1.5× 302 2.3× 58 0.6× 36 934

Countries citing papers authored by Sheetal Jain

Since Specialization
Citations

This map shows the geographic impact of Sheetal Jain's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Sheetal Jain with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Sheetal Jain more than expected).

Fields of papers citing papers by Sheetal Jain

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Sheetal Jain. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Sheetal Jain. The network helps show where Sheetal Jain may publish in the future.

Co-authorship network of co-authors of Sheetal Jain

This figure shows the co-authorship network connecting the top 25 collaborators of Sheetal Jain. A scholar is included among the top collaborators of Sheetal Jain based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Sheetal Jain. Sheetal Jain is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Jain, Sheetal, et al.. (2025). A green pathway to luxury tourists’ subjective well-being: applying eudaimonic identity and signalling theories. Journal of Hospitality and Tourism Insights. 8(9). 3201–3220.
2.
Mukhopadhyay, Sandip, Sumedha Chauhan, Ritesh Pandey, & Sheetal Jain. (2025). The Effectiveness of Omnichannel Strategy: A Meta-analytical Approach. FIIB Business Review.
3.
Jain, Sheetal, et al.. (2024). Impact of Augmented Reality on Enhanced Customer Experience in Retailing. 1(1). 1–13. 1 indexed citations
4.
Mishra, Sita, et al.. (2023). Hedonic Value and Collaborative Luxury Consumption: A Moderated Mediation Model. Paradigm A Management Research Journal. 27(2). 136–152. 1 indexed citations
5.
Jain, Sheetal, et al.. (2023). Exploring young consumer's adoption of secondhand luxury: insights from a qualitative study. Journal of Fashion Marketing and Management. 28(1). 117–138. 10 indexed citations
6.
Jain, Sheetal & Amit Shankar. (2023). Examining the luxury consumers’ showrooming behaviour: The effect of perceived values and product involvement. Journal of Global Fashion Marketing. 14(3). 294–311. 7 indexed citations
7.
Singh, Gurinder, et al.. (2023). Gen Xers: Perceived barriers and motivators to fashion renting from the Indian cultural context. Journal of Consumer Behaviour. 22(5). 1128–1145. 6 indexed citations
8.
Mishra, Sita, Sheetal Jain, & Ritesh Pandey. (2022). Conspicuous value and luxury purchase intention in sharing economy in emerging markets: The moderating role of past sustainable behavior. Journal of Global Fashion Marketing. 14(1). 93–107. 11 indexed citations
9.
Jain, Sheetal. (2022). Factors influencing online luxury purchase intentions: the moderating role of bandwagon luxury consumption behavior. South Asian Journal of Business Studies. 13(1). 90–117. 13 indexed citations
10.
Shankar, Amit & Sheetal Jain. (2022). Investigating webrooming behavior: a case of Indian luxury consumers. Journal of Fashion Marketing and Management. 27(2). 241–261. 14 indexed citations
11.
Jain, Sheetal, Sita Mishra, & Garima Saxena. (2022). Luxury customer's motivations to adopt gamification. Marketing Intelligence & Planning. 41(2). 156–170. 13 indexed citations
12.
Jain, Sheetal, Sita Mishra, & Sandip Mukhopadhyay. (2021). Critical success factors for luxury fashion brands in emerging markets: Insights from a qualitative study. Journal of Global Fashion Marketing. 12(1). 47–61. 29 indexed citations
13.
Jain, Sheetal & Amit Shankar. (2021). Exploring Gen Y Luxury Consumers’ Webrooming Behavior: An Integrated Approach. Australasian Marketing Journal (AMJ). 30(4). 371–380. 20 indexed citations
14.
Jain, Sheetal & Sita Mishra. (2020). Luxury fashion consumption in sharing economy: A study of Indian millennials. Journal of Global Fashion Marketing. 11(2). 171–189. 91 indexed citations
15.
Jain, Sheetal. (2020). Role of conspicuous value in luxury purchase intention. Marketing Intelligence & Planning. 39(2). 169–185. 35 indexed citations
16.
Jain, Sheetal. (2019). Exploring relationship between value perception and luxury purchase intention. Journal of Fashion Marketing and Management. 23(4). 414–439. 59 indexed citations
17.
Jain, Sheetal. (2018). Factors Affecting Sustainable Luxury Purchase Behavior: A Conceptual Framework. Journal of International Consumer Marketing. 31(2). 130–146. 65 indexed citations
18.
Jain, Sheetal & Sita Mishra. (2018). Effect of value perceptions on luxury purchase intentions: an Indian market perspective. The International Review of Retail Distribution and Consumer Research. 28(4). 414–435. 43 indexed citations
19.
Jain, Sheetal, Mohammed Naved Khan, & Sita Mishra. (2015). Factors Affecting Luxury Purchase Intention: A Conceptual Framework Based on an Extension of the Theory of Planned Behavior. South Asian Journal of Management. 22(4). 136. 31 indexed citations
20.
Karumanchi, Sisir, et al.. (2011). 2N qubit “mirror states” for optimal quantum communication. The European Physical Journal D. 61(3). 757–763. 7 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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