Ruoh‐Nan Yan

2.6k citations
44 papers · 1.8k indexed · h-index 20

Impact in

  • Marketing top 0.5%
    • Consumer Behavior in Brand Consumption and Identification
    • Consumer Retail Behavior Studies
    • Environmental Sustainability in Business
  • Museology top 0.2%
    • Fashion and Cultural Textiles

Papers in

    • Consumer Behavior in Brand Consumption and Identification 29
    • Environmental Sustainability in Business 17
    • Consumer Retail Behavior Studies 9
    • Consumer Packaging Perceptions and Trends 4
    • Fashion and Cultural Textiles 9

Ruoh‐Nan Yan

42 papers receiving 1.7k citations

Peers

Ruoh‐Nan Yan
Comparison fields: 5 of 94
  • Marketing 1.4k
  • Museology 168
  • Organizational Behavior and Human Resource Management 343
  • Information Systems and Management 217
  • Business and International Management 47
Replace Jiyun Kang with:
Jiyun Kang United States
Molly Eckman United States
Yoo‐Kyoung Seock United States
Jung Ha‐Brookshire United States
Yingjiao Xu United States
Jeff Jianfeng Wang United States
Marie‐Cécile Cervellon France
Seung‐Hee Lee United States
Gaetano Aiello Italy
Cesare Amatulli Italy
Ruoh‐Nan Yan relative to Jiyun Kang United States Jiyun Kang's profile →
Citations per field
00.5×1.5×2.0×
Jiyun Kang · 1×
Citations per year

Countries citing papers authored by Ruoh‐Nan Yan

Since Specialization
Citations

This map shows the geographic impact of Ruoh‐Nan Yan's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Ruoh‐Nan Yan with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Ruoh‐Nan Yan more than expected).

Fields of papers citing papers by Ruoh‐Nan Yan

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Ruoh‐Nan Yan. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Ruoh‐Nan Yan. The network helps show where Ruoh‐Nan Yan may publish in the future.

Co-authors

The 19 scholars most cited alongside Ruoh‐Nan Yan, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with Ruoh‐Nan Yan Line = papers co-authored together Ruoh‐Nan Yan links everyone, so they are left out of the graph.

All Works

20 of 20 papers shown
#Work
1 20250
2 20231
3 20221
4 2019172
5
Millennial Consumers’ Perceived Consumption Values and Purchase Intentions: Examining Effects of Made in USA and Traceability Labelling of Apparel
20191
6
Comparison between Second-Hand Apparel Shoppers versus Non-Shoppers: The Perspectives of Consumer Ethics
20184
7 20180
8 201715
9 2014130
10 20143
11 20143
12 201268
13
An Exploratory Study of College Students' Fanning Behavior on Facebook
201120
14 201040
15 201094
16
Understanding Green Purchase Behavior: College Students and Socialization Agents.
20108
17 200924
18
Investigating the Role of Life Status Changes and Negative Emotions in Compensatory Consumption among College Students.
200813
19
Why Retail Therapy? a Preliminary Investigation of the Role of Self-Concept Discrepancy, Self-Esteem, Negative Emotions, and Proximity of Clothing to Self in the Compensatory Consumption of Apparel Products
200610
20
Consumer Complaint Behavior: Do Aother Customers@ Make a Difference?
20041

About Ruoh‐Nan Yan

Ruoh‐Nan Yan is a scholar working on Marketing, Museology, Life-span and Life-course Studies, Management of Technology and Innovation and Organizational Behavior and Human Resource Management, having authored 44 papers that have together received 1.8k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (29 papers), Environmental Sustainability in Business (17 papers), Fashion and Cultural Textiles (9 papers), Consumer Retail Behavior Studies (9 papers), Digital Marketing and Social Media (5 papers), Color perception and design (5 papers), Consumer Packaging Perceptions and Trends (4 papers) and Entrepreneurship Studies and Influences (3 papers). The work is most often cited by research in Marketing (1.4k citations), Museology (168 citations), Organizational Behavior and Human Resource Management (343 citations), Information Systems and Management (217 citations) and Business and International Management (47 citations). Ruoh‐Nan Yan has collaborated with scholars based in United States and South Korea. Frequent co-authors include Molly Eckman, Karen H. Hyllegard, Jennifer Paff Ogle, Sonali Diddi, Kenneth C. Gehrt, Hyo Jung Chang, Brittany Bloodhart, Jennifer Yurchisin, Kittichai Watchravesringkan and Vickie L. Bajtelsmit. Their work appears in journals such as International Journal of Retail & Distribution Management, Journal of Fashion Marketing and Management, Family and Consumer Sciences Research Journal, International Journal of Fashion Design Technology and Education and Fashion and Textiles.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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