Paul E. Green
Impact in
- Marketing top 0.5%
- Consumer Market Behavior and Pricing
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- General Decision Sciences top 2%
- Decision-Making and Behavioral Economics
Papers in
-
- Decision-Making and Behavioral Economics 4
- Marketing 19
- Consumer Market Behavior and Pricing 16
- Co-authors
- Vithala R. RaoAbba Μ. KriegerYoram WindJ. Douglas CarrollWayne S. DeSarboAnil ChaturvediStephen M. GoldbergVijay Mahajan
- Journals
- Journal of Marketing Research (14 papers)Decision Sciences (4 papers)Journal of Consumer Research (3 papers)European Journal of Operational Research (3 papers)Marketing Science (2 papers)
- Partner nations
- United StatesNetherlandsCanada
In The Last Decade
Paul E. Green
38 papers receiving 2.3k citations
Hit Papers
Peers
Comparison fields: 5 of 156
- Marketing 996
- General Decision Sciences 189
- Tourism, Leisure and Hospitality Management 124
- Computational Mathematics 42
- Organizational Behavior and Human Resource Management 361
Countries citing papers authored by Paul E. Green
This map shows the geographic impact of Paul E. Green's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Paul E. Green with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Paul E. Green more than expected).
Fields of papers citing papers by Paul E. Green
This network shows the impact of papers produced by Paul E. Green. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Paul E. Green. The network helps show where Paul E. Green may publish in the future.
Co-authors
The 14 scholars most cited alongside Paul E. Green, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2003 | 2 | |
| 2 | 2001 | 164 | |
| 3 | Thirty Years of Conjoint Analysis: Reflections and Prospects Hit paper breakdown → | 2001 | 553 |
| 4 | 1998 | 19 | |
| 5 | 1997 | 88 | |
| 6 | 1992 | 8 | |
| 7 | 1991 | 17 | |
| 8 | 1990 | 8 | |
| 9 | 1989 | 19 | |
| 10 | 1988 | 63 | |
| 11 | 1986 | 4 | |
| 12 | 1984 | 3 | |
| 13 | 1981 | 13 | |
| 14 | 1980 | 8 | |
| 15 | 1980 | 4 | |
| 16 | 1979 | 8 | |
| 17 | 1978 | 58 | |
| 18 | 1978 | 33 | |
| 19 | 1977 | 144 | |
| 20 | 1964 | 10 |
About Paul E. Green
Paul E. Green is a scholar working on General Decision Sciences, Marketing, Statistics and Probability, Economics and Econometrics and Management Science and Operations Research, having authored 38 papers that have together received 2.6k indexed citations. Recurring topics across this work include Economic and Environmental Valuation (19 papers), Consumer Market Behavior and Pricing (16 papers), Advanced Statistical Methods and Models (6 papers), Sensory Analysis and Statistical Methods (6 papers), Decision-Making and Behavioral Economics (4 papers), Customer Service Quality and Loyalty (4 papers), Multi-Criteria Decision Making (3 papers) and Optimal Experimental Design Methods (3 papers). The work is most often cited by research in Marketing (996 citations), General Decision Sciences (189 citations), Tourism, Leisure and Hospitality Management (124 citations), Computational Mathematics (42 citations) and Organizational Behavior and Human Resource Management (361 citations). Paul E. Green has collaborated with scholars based in United States, Netherlands and Canada. Frequent co-authors include Vithala R. Rao, Abba Μ. Krieger, Yoram Wind, J. Douglas Carroll, Wayne S. DeSarbo, Anil Chaturvedi, Stephen M. Goldberg, Vijay Mahajan, Richard A. Harshman and Margaret E. Lundy. Their work appears in journals such as Journal of Marketing Research, Decision Sciences, Journal of Consumer Research, European Journal of Operational Research and Marketing Science.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.