William F. Massy

5.2k total citations · 1 hit paper
125 papers, 3.3k citations indexed

About

William F. Massy is a scholar working on Marketing, Education and Political Science and International Relations. According to data from OpenAlex, William F. Massy has authored 125 papers receiving a total of 3.3k indexed citations (citations by other indexed papers that have themselves been cited), including 18 papers in Marketing, 12 papers in Education and 9 papers in Political Science and International Relations. Recurrent topics in William F. Massy's work include Consumer Market Behavior and Pricing (10 papers), Higher Education Governance and Development (9 papers) and Higher Education Research Studies (8 papers). William F. Massy is often cited by papers focused on Consumer Market Behavior and Pricing (10 papers), Higher Education Governance and Development (9 papers) and Higher Education Research Studies (8 papers). William F. Massy collaborates with scholars based in United States, France and Hong Kong. William F. Massy's co-authors include Ronald E. Frank, Robert Zemsky, Donald G. Morrison, David Hopkins, Stephen A. Greyser, David B. Montgomery, John G. Myers, Henry J. Claycamp, Carol L. Colbeck and Paul R. Lohnes and has published in prestigious journals such as Science, The Journal of Finance and Journal of the American Statistical Association.

In The Last Decade

William F. Massy

119 papers receiving 2.6k citations

Hit Papers

Principal Components Regression in Exploratory Statistica... 1965 2026 1985 2005 1965 100 200 300 400 500

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
William F. Massy United States 32 658 628 408 378 376 125 3.3k
Arthur S. Goldberger United States 38 354 0.5× 637 1.0× 245 0.6× 265 0.7× 2.4k 6.4× 88 8.0k
Gopal K. Kanji United Kingdom 36 301 0.5× 182 0.3× 124 0.3× 766 2.0× 196 0.5× 102 4.3k
Peter Hernon United States 31 181 0.3× 417 0.7× 285 0.7× 580 1.5× 90 0.2× 243 3.5k
Walter Kickert Netherlands 24 81 0.1× 274 0.4× 1.2k 3.0× 406 1.1× 367 1.0× 74 3.7k
Hillel J. Einhorn United States 29 675 1.0× 158 0.3× 86 0.2× 478 1.3× 1.9k 5.1× 45 8.7k
James Shanteau United States 30 242 0.4× 138 0.2× 50 0.1× 169 0.4× 576 1.5× 75 3.9k
Frank Critchley United Kingdom 16 329 0.5× 174 0.3× 37 0.1× 341 0.9× 154 0.4× 49 2.6k
Thomas Mayer United States 24 92 0.1× 168 0.3× 317 0.8× 91 0.2× 1.6k 4.1× 243 4.4k
G. L. S. Shackle United Kingdom 28 173 0.3× 116 0.2× 378 0.9× 338 0.9× 2.4k 6.4× 116 5.9k
Theo K. Dijkstra Netherlands 21 1.6k 2.5× 346 0.6× 71 0.2× 1.5k 4.0× 559 1.5× 39 6.8k

Countries citing papers authored by William F. Massy

Since Specialization
Citations

This map shows the geographic impact of William F. Massy's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by William F. Massy with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites William F. Massy more than expected).

Fields of papers citing papers by William F. Massy

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by William F. Massy. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by William F. Massy. The network helps show where William F. Massy may publish in the future.

Co-authorship network of co-authors of William F. Massy

This figure shows the co-authorship network connecting the top 25 collaborators of William F. Massy. A scholar is included among the top collaborators of William F. Massy based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with William F. Massy. William F. Massy is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Massy, William F.. (2020). Resource Management for Colleges and Universities. Johns Hopkins University Press eBooks. 4 indexed citations
2.
Massy, William F., Ronald E. Frank, & Thomas M. Lodahl. (2018). Purchasing Behavior and Personal Attributes. 2 indexed citations
3.
Massy, William F.. (2013). Initiatives for Containing the Cost of Higher Education. VTechWorks (Virginia Tech). 6 indexed citations
4.
Massy, William F., Teresa A. Sullivan, & Christopher Mackie. (2012). Data Needed for Improving Productivity Measurement in Higher Education.. 7. 5–15. 3 indexed citations
5.
Massy, William F.. (2009). It's Time to Improve Academic, Not Just Administrative, Productivity.. ˜The œchronicle of higher education. 55(18). 3 indexed citations
6.
Massy, William F.. (2009). Academic values in the marketplace. Higher Education Management. 21(3). 1–16. 10 indexed citations
7.
Massy, William F., et al.. (2007). Academic Quality Work: A Handbook for Improvement. 11 indexed citations
8.
Zemsky, Robert, et al.. (2005). Today's Colleges Must Be Market Smart and Mission Centered.. ˜The œchronicle of higher education. 51(45). 13 indexed citations
9.
Massy, William F., et al.. (1998). Integrating Strategic Finance and Endowment Management.. Planning for higher education. 26(2). 1–11. 1 indexed citations
10.
Massy, William F.. (1997). Teaching and Learning Quality‐process Review: the Hong Kong programme. Quality in Higher Education. 3(3). 249–262. 24 indexed citations
11.
Massy, William F. & Robert Zemsky. (1996). Information Technology and Academic Productivity.. 31(1). 12–14. 16 indexed citations
12.
Massy, William F., et al.. (1992). Strategy and finance in higher education. 3 indexed citations
13.
Zemsky, Robert & William F. Massy. (1990). The Rain Man Cometh.. AGB reports. 32(1). 21–23. 3 indexed citations
14.
Massy, William F.. (1990). Budget Decentralization at Stanford University.. Planning for higher education. 18(2). 39–55. 8 indexed citations
15.
Massy, William F.. (1978). REFLECTIONS ON THE APPLICATION OF A DECISION SCIENCE MODEL TO HIGHER EDUCATION *. Decision Sciences. 9(2). 362–369. 6 indexed citations
16.
Massy, William F., Ronald E. Frank, & Thomas M. Lodahl. (1968). Purchasing Behavior and Personal Attributes. University of Pennsylvania Press eBooks. 48 indexed citations
17.
Frank, Ronald E. & William F. Massy. (1968). Computer Programs for the Analysis of Consumer Panel Data. Journal of Marketing Research. 5(2). 210–210. 2 indexed citations
18.
Massy, William F. & Ronald E. Frank. (1966). Analysis of Retailer Advertising Behavior. Journal of Marketing Research. 3(4). 378–378. 1 indexed citations
19.
Massy, William F.. (1966). Order and Homogeneity of Family Specific Brand-switching Processes. Journal of Marketing Research. 3(1). 48–54. 36 indexed citations
20.
Zaltman, Gerald & William F. Massy. (1965). Marketing : contributions from the behavioral sciences. 34 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

Explore authors with similar magnitude of impact

Rankless by CCL
2026