Nicholas J. C. Santos

543 total citations
18 papers, 358 citations indexed

About

Nicholas J. C. Santos is a scholar working on Business and International Management, Marketing and Information Systems and Management. According to data from OpenAlex, Nicholas J. C. Santos has authored 18 papers receiving a total of 358 indexed citations (citations by other indexed papers that have themselves been cited), including 9 papers in Business and International Management, 8 papers in Marketing and 7 papers in Information Systems and Management. Recurrent topics in Nicholas J. C. Santos's work include Innovation and Socioeconomic Development (9 papers), Ethics in Business and Education (7 papers) and Environmental Sustainability in Business (5 papers). Nicholas J. C. Santos is often cited by papers focused on Innovation and Socioeconomic Development (9 papers), Ethics in Business and Education (7 papers) and Environmental Sustainability in Business (5 papers). Nicholas J. C. Santos collaborates with scholars based in United States, New Zealand and Australia. Nicholas J. C. Santos's co-authors include Gene R. Laczniak, Kristin Scott, Marcus Phipps, Jerome D. Williams, Jesse R. Catlin, Todd Weaver, Lucie K. Ozanne, Shipra Gupta, Michal Carrington and Michael G. Luchs and has published in prestigious journals such as Journal of Business Ethics, Journal of Marketing Management and Journal of Public Policy & Marketing.

In The Last Decade

Nicholas J. C. Santos

16 papers receiving 348 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Nicholas J. C. Santos United States 10 164 120 106 70 67 18 358
Ernest Yaw Tweneboah‐Koduah Ghana 10 159 1.0× 44 0.4× 67 0.6× 54 0.8× 91 1.4× 38 360
Rimsha Khalid Thailand 12 107 0.7× 51 0.4× 89 0.8× 38 0.5× 112 1.7× 39 413
Oussama Saoula Malaysia 9 85 0.5× 38 0.3× 56 0.5× 52 0.7× 84 1.3× 22 306
Mario Marco Molteni Italy 11 117 0.7× 73 0.6× 159 1.5× 50 0.7× 102 1.5× 45 352
Charlene A. Dadzie United States 10 114 0.7× 83 0.7× 66 0.6× 18 0.3× 69 1.0× 21 314
Owais Shafique Pakistan 10 94 0.6× 34 0.3× 51 0.5× 39 0.6× 35 0.5× 27 289
Stefanie Beninger Canada 11 43 0.3× 103 0.9× 79 0.7× 42 0.6× 52 0.8× 22 340
María Guijarro-García Spain 13 89 0.5× 29 0.2× 75 0.7× 28 0.4× 74 1.1× 18 308
Djavlonbek Kadirov New Zealand 13 187 1.1× 56 0.5× 45 0.4× 27 0.4× 52 0.8× 41 418
Job Dubihlela South Africa 10 93 0.6× 25 0.2× 61 0.6× 37 0.5× 90 1.3× 54 338

Countries citing papers authored by Nicholas J. C. Santos

Since Specialization
Citations

This map shows the geographic impact of Nicholas J. C. Santos's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Nicholas J. C. Santos with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Nicholas J. C. Santos more than expected).

Fields of papers citing papers by Nicholas J. C. Santos

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Nicholas J. C. Santos. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Nicholas J. C. Santos. The network helps show where Nicholas J. C. Santos may publish in the future.

Co-authorship network of co-authors of Nicholas J. C. Santos

This figure shows the co-authorship network connecting the top 25 collaborators of Nicholas J. C. Santos. A scholar is included among the top collaborators of Nicholas J. C. Santos based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Nicholas J. C. Santos. Nicholas J. C. Santos is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

18 of 18 papers shown
1.
Kaefer, Frederick, et al.. (2024). Socially Responsible Fintech Using Open Social Innovation. Journal of Macromarketing. 45(1). 105–112. 1 indexed citations
2.
Santos, Nicholas J. C., et al.. (2024). Love and Organizing in the Context of the Base of the Pyramid: An Integrative Justice Perspective. RePEc: Research Papers in Economics. 9(2). 155–165.
3.
Santos, Nicholas J. C.. (2022). “Socially Responsible Marketing” To, With, and For Impoverished Populations. Journal of Macromarketing. 42(4). 567–571. 4 indexed citations
4.
Santos, Nicholas J. C., et al.. (2021). Constructively Engaging Exploitive Waste Management in India: The Case of Paryavaran Mitra and its Justice Motivated Effort at Empowering Rag-Picking Women. Journal of Macromarketing. 42(2). 191–213. 10 indexed citations
5.
Kennedy, Ann‐Marie & Nicholas J. C. Santos. (2019). Social fairness and social marketing. Journal of Social Marketing. 9(4). 522–539. 12 indexed citations
6.
Laczniak, Gene R. & Nicholas J. C. Santos. (2018). Gross National Happiness (GNH). Journal of Macromarketing. 38(3). 331–340. 12 indexed citations
7.
Naughton, Michael & Nicholas J. C. Santos. (2016). Poverty, Prosperity and the Challenges of the Good Company. 13(1). 3–15.
8.
Laczniak, Gene R., Nicholas J. C. Santos, & Thomas A. Klein. (2016). On the Nature of “Good” Goods and the Ethical Role of Marketing. 13(1). 63–81. 1 indexed citations
9.
Klein, Thomas A., Gene R. Laczniak, & Nicholas J. C. Santos. (2016). Religion-motivated Enterprises in the Marketplace. Journal of Macromarketing. 37(1). 102–114. 8 indexed citations
10.
Ozanne, Lucie K., Marcus Phipps, Todd Weaver, et al.. (2016). Managing the Tensions at the Intersection of the Triple Bottom Line: A Paradox Theory Approach to Sustainability Management. Journal of Public Policy & Marketing. 35(2). 249–261. 96 indexed citations
11.
Santos, Nicholas J. C. & Gene R. Laczniak. (2015). The heritage and current status of the 'Integrative Justice Model' for marketing to the poor. e-Publications@Marquette (Marquette University). 5(2). 89–111. 1 indexed citations
12.
Santos, Nicholas J. C., et al.. (2015). Assessing Perceptions of the Integrative Justice Model Propositions. Journal of Macromarketing. 36(1). 68–77. 6 indexed citations
13.
Santos, Nicholas J. C., et al.. (2014). Fostering fair and sustainable marketing for social entrepreneurs in the context of subsistence marketplaces. Journal of Marketing Management. 30(5-6). 501–518. 17 indexed citations
14.
Santos, Nicholas J. C., et al.. (2013). The “Integrative Justice Model” as Transformative Justice for Base-of-the-Pyramid Marketing. Journal of Business Ethics. 126(4). 697–707. 22 indexed citations
15.
Santos, Nicholas J. C. & Gene R. Laczniak. (2012). Marketing to the Base of the Pyramid: A Corporate Responsibility Approach with Case Inspired Strategies. Business and Politics. 14(1). 1–42. 16 indexed citations
16.
Laczniak, Gene R. & Nicholas J. C. Santos. (2010). The Integrative Justice Model for Marketing to the Poor: An Extension of S-D Logic to Distributive Justice and Macromarketing. Journal of Macromarketing. 31(2). 135–147. 43 indexed citations
17.
Santos, Nicholas J. C. & Gene R. Laczniak. (2009). Marketing to the Poor: An Integrative Justice Model for Engaging Impoverished Market Segments. Journal of Public Policy & Marketing. 28(1). 3–15. 78 indexed citations
18.
Santos, Nicholas J. C. & Gene R. Laczniak. (2008). “Just” Markets from the Perspective of Catholic Social Teaching. Journal of Business Ethics. 89(S1). 29–38. 31 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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2026