Neil E. Beckwith

743 total citations
15 papers, 459 citations indexed

About

Neil E. Beckwith is a scholar working on Marketing, Management Science and Operations Research and Economics and Econometrics. According to data from OpenAlex, Neil E. Beckwith has authored 15 papers receiving a total of 459 indexed citations (citations by other indexed papers that have themselves been cited), including 6 papers in Marketing, 4 papers in Management Science and Operations Research and 4 papers in Economics and Econometrics. Recurrent topics in Neil E. Beckwith's work include Consumer Behavior in Brand Consumption and Identification (4 papers), Consumer Market Behavior and Pricing (3 papers) and Complex Systems and Time Series Analysis (2 papers). Neil E. Beckwith is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (4 papers), Consumer Market Behavior and Pricing (3 papers) and Complex Systems and Time Series Analysis (2 papers). Neil E. Beckwith collaborates with scholars based in United States, Sweden and Netherlands. Neil E. Beckwith's co-authors include Donald R. Lehmann, Harold H. Kassarjian, Maurice Sasieni, Frank M. Bass and Donald G. Morrison and has published in prestigious journals such as Journal of the American Statistical Association, Management Science and Journal of Marketing Research.

In The Last Decade

Neil E. Beckwith

15 papers receiving 384 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Neil E. Beckwith United States 9 275 128 77 76 73 15 459
W. Wayne Talarzyk United States 10 330 1.2× 84 0.7× 141 1.8× 169 2.2× 45 0.6× 31 530
Philip C. Burger United States 10 220 0.8× 89 0.7× 135 1.8× 69 0.9× 55 0.8× 16 488
Murphy A. Sewall United States 11 458 1.7× 98 0.8× 159 2.1× 127 1.7× 47 0.6× 26 638
Rom J. Markin United States 8 261 0.9× 72 0.6× 74 1.0× 145 1.9× 26 0.4× 17 441
Chem L. Narayana United States 10 209 0.8× 71 0.6× 85 1.1× 114 1.5× 34 0.5× 13 456
Peter C. Riesz United States 8 268 1.0× 86 0.7× 90 1.2× 59 0.8× 57 0.8× 12 367
Ronald J. Dornoff United States 7 257 0.9× 61 0.5× 113 1.5× 97 1.3× 64 0.9× 12 470
Loren V. Geistfeld United States 13 369 1.3× 92 0.7× 150 1.9× 199 2.6× 25 0.3× 29 623
Anusree Mitra United States 9 475 1.7× 110 0.9× 126 1.6× 141 1.9× 71 1.0× 10 706
Joseph N. Fry Canada 10 367 1.3× 67 0.5× 97 1.3× 122 1.6× 19 0.3× 12 479

Countries citing papers authored by Neil E. Beckwith

Since Specialization
Citations

This map shows the geographic impact of Neil E. Beckwith's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Neil E. Beckwith with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Neil E. Beckwith more than expected).

Fields of papers citing papers by Neil E. Beckwith

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Neil E. Beckwith. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Neil E. Beckwith. The network helps show where Neil E. Beckwith may publish in the future.

Co-authorship network of co-authors of Neil E. Beckwith

This figure shows the co-authorship network connecting the top 25 collaborators of Neil E. Beckwith. A scholar is included among the top collaborators of Neil E. Beckwith based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Neil E. Beckwith. Neil E. Beckwith is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

15 of 15 papers shown
1.
Beckwith, Neil E., Harold H. Kassarjian, & Donald R. Lehmann. (1978). Halo Effects in Marketing Research: Review and Prognosis. ACR North American Advances. 61 indexed citations
2.
Beckwith, Neil E. & Donald G. Morrison. (1977). Stochastic Interpretation of 2×2 Classification Tables. Journal of the American Statistical Association. 72(358). 303–308. 1 indexed citations
3.
Beckwith, Neil E. & Donald R. Lehmann. (1976). Halo Effects in Multiattribute Attitude Models: An Appraisal of Some Unresolved Issues. Journal of Marketing Research. 13(4). 418–418. 8 indexed citations
4.
Beckwith, Neil E. & Maurice Sasieni. (1976). Criteria for Market Segmentation Studies. Management Science. 22(8). 892–903. 3 indexed citations
5.
Beckwith, Neil E. & Donald R. Lehmann. (1976). Halo Effects in Multiattribute Attitude Models: An Appraisal of Some Unresolved Issues. Journal of Marketing Research. 13(4). 418–421. 18 indexed citations
6.
Beckwith, Neil E. & Donald R. Lehmann. (1975). The Importance of Halo Effects in Multi-Attribute Attitude Models. Journal of Marketing Research. 12(3). 265–265. 61 indexed citations
7.
Beckwith, Neil E. & Donald R. Lehmann. (1975). The Importance of Halo Effects in Multi-Attribute Attitude Models. Journal of Marketing Research. 12(3). 265–275. 93 indexed citations
8.
Beckwith, Neil E. & Donald R. Lehmann. (1973). The Importance of Differential Weights in Multiple Attribute Models of Consumer Attitude. Journal of Marketing Research. 10(2). 141–141. 19 indexed citations
9.
Beckwith, Neil E.. (1973). Concerning the Logical Consistency of Multivariate Market Share Models. Journal of Marketing Research. 10(3). 341–344. 17 indexed citations
10.
Beckwith, Neil E.. (1973). Concerning the Logical Consistency of Multivariate Market Share Models. Journal of Marketing Research. 10(3). 341–341. 7 indexed citations
11.
Beckwith, Neil E. & Donald R. Lehmann. (1973). The Importance of Differential Weights in Multiple Attribute Models of Consumer Attitude. Journal of Marketing Research. 10(2). 141–145. 66 indexed citations
12.
Beckwith, Neil E.. (1972). Multivariate Analysis of Sales Responses of Competing Brands to Advertising. Journal of Marketing Research. 9(2). 168–176. 72 indexed citations
13.
Beckwith, Neil E.. (1972). Multivariate Analysis of Sales Responses of Competing Brands to Advertising. Journal of Marketing Research. 9(2). 168–168. 28 indexed citations
14.
Bass, Frank M. & Neil E. Beckwith. (1971). A multivariate regression analysis of the responses of competing brands to advertising. Medical Entomology and Zoology. 2 indexed citations
15.
Beckwith, Neil E.. (1970). The response of competing brands to advertising : a multivariate regression test. Purdue e-Pubs (Purdue University System). 3 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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Breakdown of academic impact, for papers by W. Wayne Talarzyk Breakdown of academic impact, for papers by Philip C. Burger Breakdown of academic impact, for papers by Murphy A. Sewall Breakdown of academic impact, for papers by Rom J. Markin Breakdown of academic impact, for papers by Chem L. Narayana Breakdown of academic impact, for papers by Peter C. Riesz Breakdown of academic impact, for papers by Ronald J. Dornoff Breakdown of academic impact, for papers by Loren V. Geistfeld Breakdown of academic impact, for papers by Anusree Mitra Breakdown of academic impact, for papers by Joseph N. Fry
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