Narendra Sharma

696 total citations
34 papers, 497 citations indexed

About

Narendra Sharma is a scholar working on Organizational Behavior and Human Resource Management, Sociology and Political Science and Marketing. According to data from OpenAlex, Narendra Sharma has authored 34 papers receiving a total of 497 indexed citations (citations by other indexed papers that have themselves been cited), including 9 papers in Organizational Behavior and Human Resource Management, 8 papers in Sociology and Political Science and 8 papers in Marketing. Recurrent topics in Narendra Sharma's work include Customer Service Quality and Loyalty (8 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Digital Marketing and Social Media (6 papers). Narendra Sharma is often cited by papers focused on Customer Service Quality and Loyalty (8 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Digital Marketing and Social Media (6 papers). Narendra Sharma collaborates with scholars based in India, United States and Thailand. Narendra Sharma's co-authors include Kavita Srivastava, Sanjeev Swami, Ritu Mehta, Azizuddin Khan, Ratnesh Litoriya, Bindu Gupta, Bhupendra G. Prajapati, Gehan M. Elossaily, Devesh U. Kapoor and Hamed Fazlollahtabar and has published in prestigious journals such as SHILAP Revista de lepidopterología, Journal of Marketing Management and International Journal of Retail & Distribution Management.

In The Last Decade

Narendra Sharma

28 papers receiving 461 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Narendra Sharma India 13 253 157 150 70 61 34 497
Ali Besharat United States 10 255 1.0× 92 0.6× 217 1.4× 33 0.5× 52 0.9× 24 420
Leff Bonney United States 12 267 1.1× 253 1.6× 187 1.2× 50 0.7× 75 1.2× 17 563
Jeffrey R. Parker United States 12 409 1.6× 96 0.6× 203 1.4× 20 0.3× 35 0.6× 31 657
Morris Kalliny United States 13 159 0.6× 59 0.4× 200 1.3× 61 0.9× 65 1.1× 42 462
Suresh Sood Australia 8 284 1.1× 74 0.5× 267 1.8× 17 0.2× 67 1.1× 23 528
Philip A. Titus United States 10 219 0.9× 87 0.6× 55 0.4× 53 0.8× 52 0.9× 14 444
Verena Vogel Germany 7 408 1.6× 283 1.8× 221 1.5× 19 0.3× 35 0.6× 9 569
Alfred Kuß Germany 10 129 0.5× 52 0.3× 115 0.8× 34 0.5× 55 0.9× 34 410
Florian Dost Germany 13 217 0.9× 69 0.4× 144 1.0× 15 0.2× 60 1.0× 25 424
Ronald Drozdenko United States 8 187 0.7× 93 0.6× 81 0.5× 19 0.3× 130 2.1× 22 354

Countries citing papers authored by Narendra Sharma

Since Specialization
Citations

This map shows the geographic impact of Narendra Sharma's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Narendra Sharma with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Narendra Sharma more than expected).

Fields of papers citing papers by Narendra Sharma

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Narendra Sharma. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Narendra Sharma. The network helps show where Narendra Sharma may publish in the future.

Co-authorship network of co-authors of Narendra Sharma

This figure shows the co-authorship network connecting the top 25 collaborators of Narendra Sharma. A scholar is included among the top collaborators of Narendra Sharma based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Narendra Sharma. Narendra Sharma is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Sharma, Narendra. (2025). Transforming Accounting Education Through Personalized Learning. SSRN Electronic Journal.
2.
Prajapati, Bhupendra G., et al.. (2024). Unlocking potential of zinc oxide nanoparticles in enhancing topical drug delivery. Nano-Structures & Nano-Objects. 39. 101302–101302. 9 indexed citations
3.
Kapoor, Devesh U., Narendra Sharma, Abhay Singh, et al.. (2024). AI illuminates paths in oral cancer: transformative insights, diagnostic precision, and personalized strategies. SHILAP Revista de lepidopterología. 23. 1091–1116. 7 indexed citations
4.
5.
Sharma, Narendra, et al.. (2020). CLOUD BASED HEALTHCARE SERVICES FOR TELEMEDICINE PRACTICES USING INTERNET OF THINGS. 7(14). 2605–2611.
6.
7.
Patidar, Kailash C., et al.. (2018). An efficient AES and blowfish based video data encryption. 3(10). 18–23. 1 indexed citations
8.
Mehta, Ritu, Narendra Sharma, & Sanjeev Swami. (2013). A typology of Indian hypermarket shoppers based on shopping motivation. International Journal of Retail & Distribution Management. 42(1). 40–55. 33 indexed citations
9.
Sharma, Narendra, et al.. (2013). Interactive Effect of Behavioral and Demographic Variables on Individual Investors’ Search Behavior. International Journal of Trade Economics and Finance. 60–65. 3 indexed citations
10.
Sharma, Narendra. (2013). Disclosure regime for mandatory disclosures by banks and financial institutions in Nepal. International Journal of Accounting and Financial Reporting. 3(1). 64–64. 2 indexed citations
11.
Srivastava, Kavita & Narendra Sharma. (2013). Service Quality, Corporate Brand Image, and Switching Behavior: The Mediating Role of Customer Satisfaction and Repurchase Intention. Services Marketing Quarterly. 34(4). 274–291. 139 indexed citations
12.
Sharma, Narendra. (2012). A correlational study of the extent and determinants of corporate governance disclosure in the Nepali financial industry. UMI eBooks. 1 indexed citations
13.
Sharma, Narendra, et al.. (2012). Performance Indicators of Compassionate Companies. Journal of Relationship Marketing. 11(1). 7–14. 3 indexed citations
14.
Litoriya, Ratnesh, et al.. (2012). Incorporating Cost driver substitution to improve the effort using Agile COCOMO II. 1–7. 13 indexed citations
15.
Srivastava, Kavita & Narendra Sharma. (2011). Consumer attitude towards brand-extension incongruity: The moderating role of need for cognition and need for change. Journal of Marketing Management. 28(5-6). 652–675. 21 indexed citations
16.
Srivastava, Kavita & Narendra Sharma. (2011). Exploring the multidimensional role of involvement and perceived risk in brand extension. International Journal of Commerce and Management. 21(4). 410–427. 18 indexed citations
17.
Sharma, Narendra, et al.. (2011). Web site classification on information and entertainment profiles. Journal of Advances in Management Research. 8(1). 148–157. 4 indexed citations
18.
Fazlollahtabar, Hamed & Narendra Sharma. (2008). E-Learning versus Face-to-Face Learning: An Economic Analysis of Higher Educational Systems in Iran. 1(1). 49–60. 6 indexed citations
19.
Sharma, Narendra & Kavita Srivastava. (2008). Brand Extension: Strategy for New Product Introduction. Indian Journal of Marketing. 38(8).
20.
Khan, Azizuddin, et al.. (2008). Cognitive Load and Task Condition in Event- and Time-Based Prospective Memory: An Experimental Investigation. The Journal of Psychology. 142(5). 517–532. 32 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

Explore authors with similar magnitude of impact

Breakdown of academic impact, for papers by Ali Besharat Breakdown of academic impact, for papers by Leff Bonney Breakdown of academic impact, for papers by Jeffrey R. Parker Breakdown of academic impact, for papers by Morris Kalliny Breakdown of academic impact, for papers by Suresh Sood Breakdown of academic impact, for papers by Philip A. Titus Breakdown of academic impact, for papers by Verena Vogel Breakdown of academic impact, for papers by Alfred Kuß Breakdown of academic impact, for papers by Florian Dost Breakdown of academic impact, for papers by Ronald Drozdenko
Rankless by CCL
2026