Morten Heide

80 total papers · 1.8k total citations
46 papers, 1.2k citations indexed

About

Morten Heide is a scholar working on Marketing, Food Science and Strategy and Management. According to data from OpenAlex, Morten Heide has authored 46 papers receiving a total of 1.2k indexed citations (citations by other indexed papers that have themselves been cited), including 20 papers in Marketing, 14 papers in Food Science and 8 papers in Strategy and Management. Recurrent topics in Morten Heide’s work include Consumer Behavior in Brand Consumption and Identification (13 papers), Sensory Analysis and Statistical Methods (8 papers) and Consumer Retail Behavior Studies (8 papers). Morten Heide is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (13 papers), Sensory Analysis and Statistical Methods (8 papers) and Consumer Retail Behavior Studies (8 papers). Morten Heide collaborates with scholars based in Norway, Spain and United States. Morten Heide's co-authors include Kjell Grønhaug, Terje I. Vaaland, Svein Ottar Olsen, Themistoklis Altintzoglou, Trude Borch, Kåre Skallerud, Pirjo Honkanen, Domingo Calvo Dopico, Kjell Toften and Mats Carlehög and has published in prestigious journals such as Tourism Management, International Journal of Hospitality Management and Appetite.

Co-authorship network of co-authors of Morten Heide

This figure shows the co-authorship network connecting the top 25 collaborators of Morten Heide. A scholar is included among the top collaborators of Morten Heide based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Morten Heide. Morten Heide is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

Morten Heide

43 papers receiving 1.1k citations

Fields of papers citing papers by Morten Heide

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Morten Heide. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Morten Heide. The network helps show where Morten Heide may publish in the future.

Countries citing papers authored by Morten Heide

Since Specialization
Citations

This map shows the geographic impact of Morten Heide's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Morten Heide with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Morten Heide more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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