Mahnaz Mansoor

1.1k total citations · 2 hit papers
19 papers, 708 citations indexed

About

Mahnaz Mansoor is a scholar working on Marketing, Sociology and Political Science and Management, Monitoring, Policy and Law. According to data from OpenAlex, Mahnaz Mansoor has authored 19 papers receiving a total of 708 indexed citations (citations by other indexed papers that have themselves been cited), including 12 papers in Marketing, 11 papers in Sociology and Political Science and 7 papers in Management, Monitoring, Policy and Law. Recurrent topics in Mahnaz Mansoor's work include Digital Marketing and Social Media (7 papers), Environmental Education and Sustainability (7 papers) and Consumer Behavior in Brand Consumption and Identification (7 papers). Mahnaz Mansoor is often cited by papers focused on Digital Marketing and Social Media (7 papers), Environmental Education and Sustainability (7 papers) and Consumer Behavior in Brand Consumption and Identification (7 papers). Mahnaz Mansoor collaborates with scholars based in Pakistan, United Kingdom and Puerto Rico. Mahnaz Mansoor's co-authors include Justin Paul, Uzma Noor, Tahir Mumtaz Awan, Amjad Shamim, Tariq Iqbal Khan, Farooq Ahmed Jam, Budi Rustandi Kartawinata, Jun‐Hwa Cheah, Dildar Hussain and Rawan Abukhait and has published in prestigious journals such as Journal of Cleaner Production, Journal of Business Research and International Journal of Hospitality Management.

In The Last Decade

Mahnaz Mansoor

18 papers receiving 670 citations

Hit Papers

align trajectories

What are hit papers?

Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the same subfield and year (this is the minimum needed to enter the top 1%, not the average within it), or reaches the top citation threshold in at least one of its specific research topics.

Citizens' trust in government as a function of good governance and government agency's provision of quality information on social media during COVID-19

2021 216 citations Mahnaz Mansoor Government Information Quarterly profile →
Fostering eco-friendly behaviors in hospitality: engaging customers through green practices, social influence, and personal dynamics

2025 22 citations Mahnaz Mansoor, Farooq Ahmed Jam et al. International Journal of Contemporary Hospitality Management profile →

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Mahnaz Mansoor Pakistan	13	293	287	107	85	84	19	708
Vittoria Marino Italy	17	579 2.0×	404 1.4×	89 0.8×	28 0.3×	164 2.0×	64	925
Salman Yousaf China	18	568 1.9×	297 1.0×	24 0.2×	42 0.5×	100 1.2×	53	935
Abeer A. Mahrous Egypt	18	367 1.3×	309 1.1×	55 0.5×	20 0.2×	204 2.4×	46	778
Yingxia Cao United States	13	274 0.9×	131 0.5×	36 0.3×	38 0.4×	93 1.1×	20	590
Joanne Pyke Australia	18	338 1.2×	143 0.5×	40 0.4×	24 0.3×	54 0.6×	36	630
Morissan MORISSAN Indonesia	11	572 2.0×	163 0.6×	64 0.6×	69 0.8×	124 1.5×	20	1.5k
Bill Ryan United States	13	318 1.1×	181 0.6×	63 0.6×	34 0.4×	266 3.2×	45	854
Andriani Kusumawati Indonesia	18	442 1.5×	378 1.3×	38 0.4×	24 0.3×	168 2.0×	129	847
Christine Nya-Ling Tan Malaysia	14	163 0.6×	254 0.9×	116 1.1×	20 0.2×	80 1.0×	39	813
Jasmina Dlačić Croatia	11	184 0.6×	223 0.8×	69 0.6×	20 0.2×	111 1.3×	44	486

Countries citing papers authored by Mahnaz Mansoor

Since Specialization

Citations

This map shows the geographic impact of Mahnaz Mansoor's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Mahnaz Mansoor with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Mahnaz Mansoor more than expected).

Fields of papers citing papers by Mahnaz Mansoor

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Mahnaz Mansoor. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Mahnaz Mansoor. The network helps show where Mahnaz Mansoor may publish in the future.

Co-authorship network of co-authors of Mahnaz Mansoor

This figure shows the co-authorship network connecting the top 25 collaborators of Mahnaz Mansoor. A scholar is included among the top collaborators of Mahnaz Mansoor based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Mahnaz Mansoor. Mahnaz Mansoor is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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19 of 19 papers shown

Khan, Tariq Iqbal, et al.. (2025). From attraction to aversion and back: examining brand hate, love, and retention. Journal of Retailing and Consumer Services. 88. 104554–104554.

Mansoor, Mahnaz, Justin Paul, Tariq Iqbal Khan, Rawan Abukhait, & Dildar Hussain. (2025). Customer evangelists: Elevating hospitality through digital competence, brand image, and corporate social responsibility. International Journal of Hospitality Management. 126. 104085–104085. 11 indexed citations

Mansoor, Mahnaz, Farooq Ahmed Jam, & Tariq Iqbal Khan. (2025). Fostering eco-friendly behaviors in hospitality: engaging customers through green practices, social influence, and personal dynamics. International Journal of Contemporary Hospitality Management. 37(5). 1804–1826. 22 indexed citations breakdown →

Noor, Uzma, Mahnaz Mansoor, Tariq Iqbal Khan, & Mohammad Nisar Khattak. (2025). The Zenith of Flow Consciousness in Metaverse: Glancing the Consumer Behavior in the Future. International Journal of Consumer Studies. 49(5). 1 indexed citations

Mansoor, Mahnaz, et al.. (2025). From donations to devotion: how cause-related marketing frames drive brand evangelism through cognitive and social pathways in hospitality. International Journal of Contemporary Hospitality Management. 37(10). 3364–3383. 2 indexed citations

Mansoor, Mahnaz, et al.. (2024). When mass meets prestige: The impact of symbolic motivations, inspirations, and purchase intentions for Masstige products. Journal of Business Research. 176. 114591–114591. 19 indexed citations

Mansoor, Mahnaz, et al.. (2022). Sustainable buying behaviour: An interplay of consumers’ engagement in sustainable consumption and social norms. International Social Science Journal. 72(246). 1053–1070. 29 indexed citations

Noor, Uzma, Mahnaz Mansoor, & Amjad Shamim. (2022). Customers create customers!–Assessing the role of perceived personalization, online advertising engagement and online users' modes in generating positive e-WOM. Asia-Pacific Journal of Business Administration. 16(2). 392–409. 32 indexed citations

Mansoor, Mahnaz & Justin Paul. (2022). Mass prestige, brand happiness and brand evangelism among consumers. Journal of Business Research. 144. 484–496. 77 indexed citations

10.

Mansoor, Mahnaz, et al.. (2022). Derivers of green buying behavior for organic skincare products through an interplay of green brand evaluation and green advertisement. Journal of Global Fashion Marketing. 13(4). 328–343. 24 indexed citations

11.

Mansoor, Mahnaz, et al.. (2022). Predictors of pro-environmental behavior: Moderating role of knowledge sharing and mediatory role of perceived environmental responsibility. Journal of Environmental Planning and Management. 66(5). 1089–1107. 59 indexed citations

12.

Mansoor, Mahnaz & Justin Paul. (2021). Impact of energy efficiency-based ICT adoptions on prosumers and consumers. Journal of Cleaner Production. 331. 130008–130008. 30 indexed citations

13.

Mansoor, Mahnaz. (2021). Citizens' trust in government as a function of good governance and government agency's provision of quality information on social media during COVID-19. Government Information Quarterly. 38(4). 101597–101597. 216 indexed citations breakdown →

14.

Mansoor, Mahnaz & Justin Paul. (2021). Consumers' choice behavior: An interactive effect of expected eudaimonic well‐being and green altruism. Business Strategy and the Environment. 31(1). 94–109. 77 indexed citations

15.

Mansoor, Mahnaz. (2021). An interaction effect of perceived government response on COVID-19 and government agency’s use of ICT in building trust among citizens of Pakistan. Transforming Government People Process and Policy. 15(4). 693–707. 30 indexed citations

16.

Noor, Uzma, et al.. (2021). Brand hate and retaliation in Muslim consumers: does offensive advertising matter?. Journal of Islamic marketing. 13(6). 1395–1413. 45 indexed citations

17.

Mansoor, Mahnaz, et al.. (2021). Predicting Pro-environmental Behaviors of Green Electronic Appliances’ Users. 6(4). 18 indexed citations

18.

Mansoor, Mahnaz, Tahir Mumtaz Awan, & Fauzia Syed. (2020). Positive Emotions As Underlying Mechanism Between Customer Gratitude and Behavioral Intentions. 4 indexed citations

19.

Mansoor, Mahnaz, et al.. (2020). Structure and Measurement of Customer Experience Management. 6(4). 12 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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