Luisa Andreu
- Marketing top 0.2%
- Consumer Behavior in Brand Consumption and Identification 21
- Environmental Sustainability in Business 11
- Sharing Economy and Platforms 8
- Consumer Retail Behavior Studies 8
- Service and Product Innovation 7
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- Customer Service Quality and Loyalty 25
- Sociology and Political Science top 0.5%
- Digital Marketing and Social Media 24
- Diverse Aspects of Tourism Research 19
- Co-authors
- José Enrique Bigné AlcañizJuergen GnothAnna S. MattilaMetin KozakIsabel SánchezCarla Ruíz MaféChris CooperAna B. Casado‐Díaz
- Cited by
- MarketingOrganizational Behavior and Human Resource ManagementTourism, Leisure and Hospitality Management
- Journals
- Current Issues in Tourism (5 papers)Annals of Tourism Research (3 papers)Tourism Management (3 papers)
- Partner nations
- SpainUnited KingdomUnited States
In The Last Decade
Luisa Andreu
65 papers receiving 3.5k citations
Hit Papers
Peers
Comparison fields: 5 of 107
- Marketing 2.0k
- Organizational Behavior and Human Resource Management 1.2k
- Tourism, Leisure and Hospitality Management 126
- Sociology and Political Science 2.7k
- Information Systems and Management 404
Countries citing papers authored by Luisa Andreu
This map shows the geographic impact of Luisa Andreu's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Luisa Andreu with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Luisa Andreu more than expected).
Fields of papers citing papers by Luisa Andreu
This network shows the impact of papers produced by Luisa Andreu. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Luisa Andreu. The network helps show where Luisa Andreu may publish in the future.
Co-authorship network
The 25 scholars most cited alongside Luisa Andreu, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2025 | 12 | |
| 2 | 2024 | 2 | |
| 3 | 2023 | 8 | |
| 4 | 2022 | 12 | |
| 5 | 2022 | 29 | |
| 6 | Using social media to promote pro-sustainability behaviours: a quasi-experimental study on message framing | 2020 | 2 |
| 7 | 2019 | 5 | |
| 8 | 2019 | 72 | |
| 9 | 2018 | 11 | |
| 10 | KEY FACTORS IN VALUE CO-CREATION FOR DISABLED CUSTOMERS AND HOTEL SERVICES. AN EXPLORATORY STUDY OF HOTEL MANAGERS | 2015 | 3 |
| 11 | Conference review: 21st biennial international scientific congress "TOURISM AND HOTEL INDUSTRY 2012" | 2012 | 0 |
| 12 | THE USE OF DIGITAL TRANSMEDIA STORYTELLING FOR CASE STUDIES IN MARKETING EDUCATION | 2012 | 2 |
| 13 | SOCIAL NETWORKING SITES FOR HIGHER EDUCATION: A CONTENT ANALYSIS AMONG US TOP MBA PROGRAMS | 2011 | 1 |
| 14 | La influencia de la Responsabilidad Social Corporativa en el comportamiento de compra de estudiantes universitarios | 2006 | 11 |
| 15 | Corporate Social Responsibility Influences On University Students Buying Behavior | 2006 | 1 |
| 16 | Percepción de laresponsabilidad socialcorporativa: un análisiscross-cultural | 2005 | 30 |
| 17 | 2005 | 146 | |
| 18 | Emociones, satisfacción y lealtad del consumidor en entornos comerciales Un análisis comparativo entre centro comercial y centro urbano | 2004 | 8 |
| 19 | Corporate Social Responsibility in the eye of the beholder:The case of European business students | 2004 | 4 |
| 20 | 2001 | 1 |
About Luisa Andreu
Luisa Andreu is a scholar working on Marketing, Organizational Behavior and Human Resource Management, Tourism, Leisure and Hospitality Management, Life-span and Life-course Studies and Information Systems and Management, having authored 69 papers that have together received 3.8k indexed citations. Recurring topics across this work include Customer Service Quality and Loyalty (25 papers), Digital Marketing and Social Media (24 papers), Consumer Behavior in Brand Consumption and Identification (21 papers), Diverse Aspects of Tourism Research (19 papers), Environmental Sustainability in Business (11 papers), Sharing Economy and Platforms (8 papers), Consumer Retail Behavior Studies (8 papers) and Service and Product Innovation (7 papers). The work is most often cited by research in Marketing (2.0k citations), Organizational Behavior and Human Resource Management (1.2k citations), Tourism, Leisure and Hospitality Management (126 citations), Sociology and Political Science (2.7k citations) and Information Systems and Management (404 citations). Luisa Andreu has collaborated with scholars based in Spain, United Kingdom and United States. Frequent co-authors include José Enrique Bigné Alcañiz, Juergen Gnoth, Anna S. Mattila, Metin Kozak, Isabel Sánchez, Carla Ruíz Mafé, Chris Cooper, Ana B. Casado‐Díaz, Rafael Currás Pérez and Suzanne Amaro. Their work appears in journals such as Current Issues in Tourism, Annals of Tourism Research, Tourism Management, Journal of Services Marketing and European Management Journal.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.