Krishna Moorthy
Impact in
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- Technology Adoption and User Behaviour
- Marketing top 2%
- Environmental Sustainability in Business
Papers in
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- Digital Marketing and Social Media 9
- Impact of Technology on Adolescents 4
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- Technology Adoption and User Behaviour 13
- Co-authors
- Nitin Patwa (3 shared papers)Loh Chun T’ing (11 shared papers)Yash P. Gupta (1 shared paper)Ai Na Seow (6 shared papers)Yuen Onn Choong (4 shared papers)Jun-Jie Hew (1 shared paper)Shengming Xu (1 shared paper)Qingxia Liu (1 shared paper)
- Journals
- Tourism Review (2 papers)Heliyon (2 papers)IEEE Consumer Electronics Magazine (1 paper)Millennial Asia (1 paper)Computers & Education (1 paper)
- Partner nations
- MalaysiaUnited Arab EmiratesNorway
In The Last Decade
Krishna Moorthy
49 papers receiving 1.5k citations
Peers
Comparison fields: 5 of 123
- Information Systems and Management 362
- Marketing 325
- Management Information Systems 157
- Business and International Management 34
- Energy Engineering and Power Technology 46
Countries citing papers authored by Krishna Moorthy
This map shows the geographic impact of Krishna Moorthy's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Krishna Moorthy with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Krishna Moorthy more than expected).
Fields of papers citing papers by Krishna Moorthy
This network shows the impact of papers produced by Krishna Moorthy. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Krishna Moorthy. The network helps show where Krishna Moorthy may publish in the future.
Co-authors
The 25 scholars most cited alongside Krishna Moorthy, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 52 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 2019 | 246 | |
| 2 | 2014 | 125 | |
| 3 | 2019 | 110 | |
| 4 | 2017 | 105 | |
| 5 | 2017 | 103 | |
| 6 | 2018 | 99 | |
| 7 | 2016 | 95 | |
| 8 | 2018 | 57 | |
| 9 | A Study on Factors Affecting the Performance of SMEs in Malaysia | 2012 | 55 |
| 10 | 2019 | 55 | |
| 11 | 2018 | 54 | |
| 12 | 2017 | 47 | |
| 13 | 2011 | 39 | |
| 14 | A Study on the Retirement Planning Behaviour of Working Individuals in Malaysia | 2012 | 39 |
| 15 | 2021 | 34 | |
| 16 | 2020 | 30 | |
| 17 | 2021 | 30 | |
| 18 | 2013 | 27 | |
| 19 | 2015 | 27 | |
| 20 | 2020 | 26 |
About Krishna Moorthy
Krishna Moorthy is a scholar working on Sociology and Political Science, Information Systems and Management, Organizational Behavior and Human Resource Management, Strategy and Management and Marketing, having authored 52 papers that have together received 1.6k indexed citations. Recurring topics across this work include Technology Adoption and User Behaviour (13 papers), Digital Marketing and Social Media (9 papers), Customer Service Quality and Loyalty (8 papers), Sustainable Supply Chain Management (5 papers), Auditing, Earnings Management, Governance (5 papers), Environmental Sustainability in Business (5 papers), Corporate Finance and Governance (4 papers) and Impact of Technology on Adolescents (4 papers). The work is most often cited by research in Information Systems and Management (362 citations), Marketing (325 citations), Management Information Systems (157 citations), Business and International Management (34 citations) and Energy Engineering and Power Technology (46 citations). Krishna Moorthy has collaborated with scholars based in Malaysia, United Arab Emirates and Norway. Frequent co-authors include Nitin Patwa, Loh Chun T’ing, Yash P. Gupta, Ai Na Seow, Yuen Onn Choong, Jun-Jie Hew, Shengming Xu, Qingxia Liu, Zhenghe Xu and David Harbottle. Their work appears in journals such as Tourism Review, Heliyon, IEEE Consumer Electronics Magazine, Millennial Asia and Computers & Education.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.