Kenneth Henderson

548 total citations
8 papers, 375 citations indexed

About

Kenneth Henderson is a scholar working on Marketing, Sociology and Political Science and Social Psychology. According to data from OpenAlex, Kenneth Henderson has authored 8 papers receiving a total of 375 indexed citations (citations by other indexed papers that have themselves been cited), including 5 papers in Marketing, 4 papers in Sociology and Political Science and 3 papers in Social Psychology. Recurrent topics in Kenneth Henderson's work include Digital Marketing and Social Media (4 papers), Consumer Behavior in Brand Consumption and Identification (3 papers) and Consumer Retail Behavior Studies (2 papers). Kenneth Henderson is often cited by papers focused on Digital Marketing and Social Media (4 papers), Consumer Behavior in Brand Consumption and Identification (3 papers) and Consumer Retail Behavior Studies (2 papers). Kenneth Henderson collaborates with scholars based in United States, Australia and Norway. Kenneth Henderson's co-authors include Barbara Lyons, Stephen J. Newell, Ronald E. Goldsmith, Jon B. Freiden, Steve Chen and William Salazar and has published in prestigious journals such as Journal of Retailing and Consumer Services, Psychology and Marketing and Journal of Product & Brand Management.

In The Last Decade

Kenneth Henderson

7 papers receiving 346 citations

Peers

Kenneth Henderson
Min Xiao United States
Ronald E. Taylor United States
Kartik Pashupati United States
Eun Sook Kwon United States
Heather Shoenberger United States
Joonghwa Lee United States
Hayoung Sally Lim United States
Ho Keat Leng Singapore
Min Xiao United States
Kenneth Henderson
Citations per year, relative to Kenneth Henderson Kenneth Henderson (= 1×) peers Min Xiao

Countries citing papers authored by Kenneth Henderson

Since Specialization
Citations

This map shows the geographic impact of Kenneth Henderson's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Kenneth Henderson with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Kenneth Henderson more than expected).

Fields of papers citing papers by Kenneth Henderson

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Kenneth Henderson. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Kenneth Henderson. The network helps show where Kenneth Henderson may publish in the future.

Co-authorship network of co-authors of Kenneth Henderson

This figure shows the co-authorship network connecting the top 25 collaborators of Kenneth Henderson. A scholar is included among the top collaborators of Kenneth Henderson based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Kenneth Henderson. Kenneth Henderson is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

8 of 8 papers shown
1.
Chen, Steve, et al.. (2012). Collegiate Sports Fans Perceptions and Expectations of Personal Seat License Programs. 37(2). 1–13.
2.
Lyons, Barbara & Kenneth Henderson. (2005). Opinion leadership in a computer-mediated environment. Journal of Consumer Behaviour. 4(5). 319–329. 175 indexed citations
3.
Henderson, Kenneth, et al.. (2002). Bucking e‐commerce trends: A content analysis comparing commercial real estate brokerage and residential real estate brokerage websites. Journal of Corporate Real Estate. 4(4). 375–385. 10 indexed citations
4.
Newell, Stephen J., et al.. (2001). The effects of pleasure and arousal on recall of advertisements during the Super Bowl. Psychology and Marketing. 18(11). 1135–1153. 63 indexed citations
5.
Newell, Stephen J. & Kenneth Henderson. (1998). Super Bowl advertising: field testing the importance of advertisement frequency, length and placement on recall. Journal of Marketing Communications. 4(4). 237–248. 38 indexed citations
6.
Henderson, Kenneth, et al.. (1995). Demographic Characteristics of Subjective Age. The Journal of Social Psychology. 135(4). 447–457. 55 indexed citations
7.
Goldsmith, Ronald E., Jon B. Freiden, & Kenneth Henderson. (1995). The impact of social values on food‐related attitudes. Journal of Product & Brand Management. 4(4). 6–14. 32 indexed citations
8.
Henderson, Kenneth, et al.. (1995). Interactive kiosks and their effects on services marketing: a call for further research. Journal of Retailing and Consumer Services. 2(3). 191–194. 2 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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