Kenneth E. Crocker
Impact in
- Marketing top 5%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Environmental Sustainability in Business
- Consumer Market Behavior and Pricing
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- Customer Service Quality and Loyalty
Papers in
-
- Customer Service Quality and Loyalty 4
- Management and Organizational Studies 3
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- Psychology of Social Influence 4
- Co-authors
- John Holmes (2 shared papers)Susan M. Petroshius (2 shared papers)William E. Snizek (2 shared papers)Dan C. Weilbaker (2 shared papers)Martha Rogers (1 shared paper)John R. Walker (1 shared paper)
- Journals
- Journal of the Academy of Marketing Science (8 papers)Journal of Hospitality & Tourism Education (1 paper)Proceedings of SPIE, the International Society for Optical Engineering/Proceedings of SPIE (1 paper)Journal of Hospitality & Leisure Marketing (2 papers)Journalism Quarterly (1 paper)
- Partner nations
- United States
In The Last Decade
Kenneth E. Crocker
11 papers receiving 313 citations
Peers
Comparison fields: 5 of 54
- Marketing 259
- Organizational Behavior and Human Resource Management 92
- Gender Studies 56
- Information Systems and Management 41
- Sociology and Political Science 182
Countries citing papers authored by Kenneth E. Crocker
This map shows the geographic impact of Kenneth E. Crocker's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Kenneth E. Crocker with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Kenneth E. Crocker more than expected).
Fields of papers citing papers by Kenneth E. Crocker
This network shows the impact of papers produced by Kenneth E. Crocker. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Kenneth E. Crocker. The network helps show where Kenneth E. Crocker may publish in the future.
Co-authors
The 6 scholars most cited alongside Kenneth E. Crocker, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 1989 | 96 | |
| 2 | 1987 | 80 | |
| 3 | 1987 | 71 | |
| 4 | 1986 | 30 | |
| 5 | 1986 | 28 | |
| 6 | 1989 | 15 | |
| 7 | 1985 | 11 | |
| 8 | 1985 | 10 | |
| 9 | 2001 | 7 | |
| 10 | 1989 | 6 | |
| 11 | 2001 | 4 | |
| 12 | 2006 | 1 | |
| 13 | 2004 | 1 | |
| 14 | 2001 | 0 |
About Kenneth E. Crocker
Kenneth E. Crocker is a scholar working on Organizational Behavior and Human Resource Management, Sociology and Political Science, Marketing, Strategy and Management and Economics and Econometrics, having authored 14 papers that have together received 360 indexed citations. Recurring topics across this work include Psychology of Social Influence (4 papers), Consumer Behavior in Brand Consumption and Identification (4 papers), Customer Service Quality and Loyalty (4 papers), Management and Organizational Studies (3 papers), Franchising Strategies and Performance (2 papers), Media, Gender, and Advertising (2 papers), Occupational and Professional Licensing Regulation (2 papers) and Business Law and Ethics (2 papers). The work is most often cited by research in Marketing (259 citations), Organizational Behavior and Human Resource Management (92 citations), Gender Studies (56 citations), Information Systems and Management (41 citations) and Sociology and Political Science (182 citations). Kenneth E. Crocker has collaborated with scholars based in United States. Frequent co-authors include John Holmes, Susan M. Petroshius, William E. Snizek, Dan C. Weilbaker, Martha Rogers and John R. Walker. Their work appears in journals such as Journal of the Academy of Marketing Science, Journal of Hospitality & Tourism Education, Proceedings of SPIE, the International Society for Optical Engineering/Proceedings of SPIE, Journal of Hospitality & Leisure Marketing and Journalism Quarterly.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.