Hermawan Kartajaya

2.0k total citations
60 papers, 814 citations indexed

About

Hermawan Kartajaya is a scholar working on Sociology and Political Science, Demography and Marketing. According to data from OpenAlex, Hermawan Kartajaya has authored 60 papers receiving a total of 814 indexed citations (citations by other indexed papers that have themselves been cited), including 15 papers in Sociology and Political Science, 12 papers in Demography and 7 papers in Marketing. Recurrent topics in Hermawan Kartajaya's work include SMEs Development and Digital Marketing (12 papers), Islamic Finance and Communication (7 papers) and Agriculture and Agroindustry Studies (6 papers). Hermawan Kartajaya is often cited by papers focused on SMEs Development and Digital Marketing (12 papers), Islamic Finance and Communication (7 papers) and Agriculture and Agroindustry Studies (6 papers). Hermawan Kartajaya collaborates with scholars based in Philippines, United States and Singapore. Hermawan Kartajaya's co-authors include Philip Kotler, Iwan Setiawan, Gary J. Bamossy, Jonathan A.J. Wilson, Russell W. Belk, Linda M. Scott, Rana Sobh, Özlem Sandıkçı, Jonathan Liu and Philip Kotler and has published in prestigious journals such as Advances in experimental medicine and biology, Journal of Macromarketing and Journal of Islamic marketing.

In The Last Decade

Hermawan Kartajaya

52 papers receiving 698 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Hermawan Kartajaya Philippines 12 419 316 190 125 120 60 814
Andriani Kusumawati Indonesia 18 442 1.1× 378 1.2× 243 1.3× 168 1.3× 54 0.5× 129 847
Made Setini Indonesia 14 202 0.5× 159 0.5× 138 0.7× 129 1.0× 72 0.6× 56 666
Mubbsher Munawar Khan Pakistan 15 259 0.6× 299 0.9× 98 0.5× 345 2.8× 89 0.7× 30 916
Muafi Muafi Indonesia 17 206 0.5× 240 0.8× 175 0.9× 234 1.9× 128 1.1× 163 1.0k
Suliyanto Suliyanto Indonesia 13 221 0.5× 199 0.6× 264 1.4× 219 1.8× 236 2.0× 66 909
Richard Chinomona South Africa 19 430 1.0× 560 1.8× 145 0.8× 443 3.5× 70 0.6× 60 1.1k
Shaheen Mansori Malaysia 17 372 0.9× 384 1.2× 128 0.7× 452 3.6× 180 1.5× 59 1.1k
Ni Nyoman Kerti Yasa Indonesia 20 494 1.2× 582 1.8× 536 2.8× 252 2.0× 92 0.8× 178 1.4k
Ayantunji Gbadamosi United Kingdom 16 294 0.7× 225 0.7× 53 0.3× 102 0.8× 71 0.6× 43 649
Bronwyn P. Wood United Arab Emirates 13 462 1.1× 186 0.6× 58 0.3× 99 0.8× 55 0.5× 32 716

Countries citing papers authored by Hermawan Kartajaya

Since Specialization
Citations

This map shows the geographic impact of Hermawan Kartajaya's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Hermawan Kartajaya with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Hermawan Kartajaya more than expected).

Fields of papers citing papers by Hermawan Kartajaya

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Hermawan Kartajaya. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Hermawan Kartajaya. The network helps show where Hermawan Kartajaya may publish in the future.

Co-authorship network of co-authors of Hermawan Kartajaya

This figure shows the co-authorship network connecting the top 25 collaborators of Hermawan Kartajaya. A scholar is included among the top collaborators of Hermawan Kartajaya based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Hermawan Kartajaya. Hermawan Kartajaya is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Kotler, Philip, Hermawan Kartajaya, & Iwan Setiawan. (2021). Marketing 5.0: Technology for Humanity. 7 indexed citations
2.
Kotler, Philip, et al.. (2019). Asian Competitors:Marketing for Competitiveness in the Age of Digital Consumers. RePEc: Research Papers in Economics. 2 indexed citations
3.
Kartajaya, Hermawan, et al.. (2019). Marketing 4.0: Moving From Traditional To Digital. 99–123. 2 indexed citations
4.
Kotler, Philip, et al.. (2017). Marketing for Competitiveness: Asia to The World:In the Age of Digital Consumers. 4 indexed citations
5.
Kartajaya, Hermawan. (2014). Boosting Loyalty Marketing Performance. 10 indexed citations
6.
Kartajaya, Hermawan & Samsinar Sidin. (2011). Marketing in Venus : perspectives from the heart. Universiti Putra Malaysia Institutional Repository (Universiti Putra Malaysia). 1 indexed citations
7.
Kartajaya, Hermawan & Taufik Taufik. (2009). Kompas 100 Corporate Marketing Cases. 2 indexed citations
8.
Kartajaya, Hermawan. (2007). Seri 9 elemen marketing. 1 indexed citations
9.
Kartajaya, Hermawan. (2006). Seri 9 Elemen Marketing: Hermawan Kartajaya = On Service.
10.
Kartajaya, Hermawan. (2005). Positioning diferensiasi, dan brand : kumpulan artikel / Hermawan Kartajaya. 2005(2005). 1–99. 1 indexed citations
11.
Kartajaya, Hermawan. (2005). Markplus on strategy. 3 indexed citations
12.
Kartajaya, Hermawan. (2005). Mark plus on strategy : 12 tahun perjalanan mark plus & co membangun strategy perusahaan. 3 indexed citations
13.
Kartajaya, Hermawan, et al.. (2004). Hermawan Kartajaya on differentiation. Medical Entomology and Zoology. 2 indexed citations
14.
Kotler, Philip, Hermawan Kartajaya, & Steven D. Young. (2004). Attracting Investors: A Marketing Approach to Finding Funds for Your Business. Medical Entomology and Zoology. 9 indexed citations
15.
Kartajaya, Hermawan. (2003). Siasat memenangkan persaingan global : marketing plus 2000 / Hermawan Kartajaya. Advances in experimental medicine and biology. 2003(2003). 1–99. 4 indexed citations
16.
Kartajaya, Hermawan, et al.. (2003). Marketing In Venus. 15 indexed citations
17.
Kartajaya, Hermawan. (2002). Hermawan Kartajaya on marketing. 27 indexed citations
18.
Kartajaya, Hermawan. (2002). Bridging to the network Company: Transformasi Pos Indonesia Menuju Perusahaan Kelas Dunia. 1 indexed citations
19.
Kartajaya, Hermawan, et al.. (1998). Consumer Behavior In The Economic Crisis And Its Implications For Marketing Strategy. 7(1998). 1 indexed citations
20.
Kartajaya, Hermawan, et al.. (1996). Bermain dengan persepsi : 36 kasus pemasaran asli Indonesia. 1 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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