Gillian Moran
Impact in
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- Technology Adoption and User Behaviour
- Marketing top 5%
- Consumer Behavior in Brand Consumption and Identification
Papers in
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- Digital Marketing and Social Media 3
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- Consumer Behavior in Brand Consumption and Identification 1
- Sharing Economy and Platforms 1
- Co-authors
- Laurent Muzellec (3 shared papers)D. S. Johnson (1 shared paper)Christina O’Connor (1 shared paper)
- Journals
- Journal of Marketing Communications (1 paper)Journal of Product & Brand Management (1 paper)Journal of Advertising Research (1 paper)Higher Education Skills and Work-based Learning (1 paper)
- Partner nations
- IrelandUnited States
In The Last Decade
Gillian Moran
4 papers receiving 292 citations
Peers
Comparison fields: 5 of 43
- Information Systems and Management 108
- Marketing 131
- Communication 42
- Sociology and Political Science 250
- Human-Computer Interaction 31
Countries citing papers authored by Gillian Moran
This map shows the geographic impact of Gillian Moran's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Gillian Moran with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Gillian Moran more than expected).
Fields of papers citing papers by Gillian Moran
This network shows the impact of papers produced by Gillian Moran. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Gillian Moran. The network helps show where Gillian Moran may publish in the future.
Co-authors
The 3 scholars most cited alongside Gillian Moran, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2019 | 130 | |
| 2 | 2014 | 102 | |
| 3 | 2014 | 72 | |
| 4 | 2023 | 2 |
About Gillian Moran
Gillian Moran is a scholar working on Sociology and Political Science, Marketing, Communication, Information Systems and Information Systems and Management, having authored 4 papers that have together received 306 indexed citations. Recurring topics across this work include Digital Marketing and Social Media (3 papers), Knowledge Management and Sharing (1 paper), Consumer Behavior in Brand Consumption and Identification (1 paper), Management and Marketing Education (1 paper), Sharing Economy and Platforms (1 paper), Accounting Education and Careers (1 paper), Blockchain Technology Applications and Security (1 paper) and Digital Communication and Language (1 paper). The work is most often cited by research in Information Systems and Management (108 citations), Marketing (131 citations), Communication (42 citations), Sociology and Political Science (250 citations) and Human-Computer Interaction (31 citations). Gillian Moran has collaborated with scholars based in Ireland and United States. Frequent co-authors include Laurent Muzellec, D. S. Johnson and Christina O’Connor. Their work appears in journals such as Journal of Marketing Communications, Journal of Product & Brand Management, Journal of Advertising Research and Higher Education Skills and Work-based Learning.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.