Deepa Kapoor

463 total citations
18 papers, 322 citations indexed

About

Deepa Kapoor is a scholar working on Sociology and Political Science, Marketing and Information Systems and Management. According to data from OpenAlex, Deepa Kapoor has authored 18 papers receiving a total of 322 indexed citations (citations by other indexed papers that have themselves been cited), including 5 papers in Sociology and Political Science, 5 papers in Marketing and 4 papers in Information Systems and Management. Recurrent topics in Deepa Kapoor's work include Digital Marketing and Social Media (5 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Technology Adoption and User Behaviour (4 papers). Deepa Kapoor is often cited by papers focused on Digital Marketing and Social Media (5 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Technology Adoption and User Behaviour (4 papers). Deepa Kapoor collaborates with scholars based in India, United Arab Emirates and Monaco. Deepa Kapoor's co-authors include Ruchika Gupta, Pooja Goel and Suresh Malodia and has published in prestigious journals such as British Food Journal, Maritime Policy & Management and Journal of Marketing Communications.

In The Last Decade

Deepa Kapoor

12 papers receiving 269 citations

Peers

Deepa Kapoor
Fayez Ahmad Jordan
R. N. Harris United States
Vincent May United Kingdom
Sangeeta Sharma India
Peter McGrath Canada
Teresa Brzezińska-Wójcik Poland
Sava Janićević Serbia
Patricia Erfurt-Cooper Australia
Monalisa Monalisa Indonesia
John Reuben Davies United Kingdom
Fayez Ahmad Jordan
Deepa Kapoor
Citations per year, relative to Deepa Kapoor Deepa Kapoor (= 1×) peers Fayez Ahmad

Countries citing papers authored by Deepa Kapoor

Since Specialization
Citations

This map shows the geographic impact of Deepa Kapoor's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Deepa Kapoor with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Deepa Kapoor more than expected).

Fields of papers citing papers by Deepa Kapoor

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Deepa Kapoor. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Deepa Kapoor. The network helps show where Deepa Kapoor may publish in the future.

Co-authorship network of co-authors of Deepa Kapoor

This figure shows the co-authorship network connecting the top 25 collaborators of Deepa Kapoor. A scholar is included among the top collaborators of Deepa Kapoor based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Deepa Kapoor. Deepa Kapoor is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

18 of 18 papers shown
1.
Kapoor, Deepa, et al.. (2025). Sustainability on the plate: how influencers and social norms transform food choices. British Food Journal. 127(6). 1942–1958. 5 indexed citations
2.
Malodia, Suresh, et al.. (2025). Nykaa ruling social media platform with UGC campaigns. Emerald Emerging Markets Case Studies. 15(1). 1–31.
3.
Kapoor, Deepa, et al.. (2024). E- service quality and customer satisfaction: A bibliometric retrospective and future research agenda. Environment and Social Psychology. 9(8).
4.
Kapoor, Deepa, et al.. (2024). Role of influencer–follower congruence in influencing followers’ food choices and brand advocacy: mediating role of perceived trust. British Food Journal. 126(12). 4055–4071. 10 indexed citations
5.
Kapoor, Deepa, et al.. (2020). Influencer Review Effect on Customer Purchase Intention. International Journal of E-Business Research. 17(1). 1–15. 4 indexed citations
6.
Kapoor, Deepa, et al.. (2018). Nykaa.com:Influencing Customers' through Social Persuasion Marketing. 4(1). 89–89. 2 indexed citations
7.
Kapoor, Deepa, et al.. (2017). Self-consciousness and emotions driving femvertising: A path analysis of women’s attitude towards femvertising, forwarding intention and purchase intention. Journal of Marketing Communications. 25(2). 137–157. 76 indexed citations
8.
Kapoor, Deepa, et al.. (2017). Patanjali : Emergence of a New Star on the Indian FMCG Horizon. Indian Journal of Marketing. 47(1). 54–54. 5 indexed citations
9.
10.
Kapoor, Deepa, et al.. (2017). Functional Foods: The New Secret of the Health Conscious Indian Women!!. Global Business Review. 18(3). 750–765. 14 indexed citations
11.
Kapoor, Deepa, et al.. (2016). Managing loyalty through brand image, judgement and feelings for leveraging power brands. Management & Marketing. 11(4). 624–637. 8 indexed citations
12.
Kapoor, Deepa, et al.. (2015). Coffee Chains Brewing Up the Taste Quotient of Indian Consumers: An Empirical Study in Delhi NCR. Indian Journal of Marketing. 45(2). 20–20.
13.
Kapoor, Deepa. (2015). The Creation of Hydrographic Services in Developing Countries. 55(1).
14.
Kapoor, Deepa, et al.. (2010). A Study on Knowledge Management Practices of Auto Component Manufacturing Companies in Ludhiana City. SSRN Electronic Journal. 16 indexed citations
15.
Kapoor, Deepa, et al.. (2008). An Attribute Based Perceptual Mapping of the Selected Private Life Insurance Companies: An Empirical Study in Ludhiana. Vision The Journal of Business Perspective. 12(3). 53–60.
16.
Kapoor, Deepa, et al.. (2006). Marketing and Sales Management. 2 indexed citations
17.
Kapoor, Deepa. (1981). General bathymetric chart of the oceans (GEBCO). Marine Geodesy. 5(1). 73–80. 173 indexed citations
18.
Kapoor, Deepa. (1977). The delimitation of exclusive economic zones. Maritime Policy & Management. 4(5). 255–263. 1 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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