D. H. Tustin

447 total citations
19 papers, 270 citations indexed

About

D. H. Tustin is a scholar working on Marketing, Sociology and Political Science and Social Psychology. According to data from OpenAlex, D. H. Tustin has authored 19 papers receiving a total of 270 indexed citations (citations by other indexed papers that have themselves been cited), including 6 papers in Marketing, 5 papers in Sociology and Political Science and 4 papers in Social Psychology. Recurrent topics in D. H. Tustin's work include Marketing and Advertising Strategies (4 papers), Consumer Behavior in Brand Consumption and Identification (3 papers) and Entrepreneurship Studies and Influences (3 papers). D. H. Tustin is often cited by papers focused on Marketing and Advertising Strategies (4 papers), Consumer Behavior in Brand Consumption and Identification (3 papers) and Entrepreneurship Studies and Influences (3 papers). D. H. Tustin collaborates with scholars based in South Africa. D. H. Tustin's co-authors include Gabriel Weimann, Daniël van Vuuren, Peet Venter and Divya Singh and has published in prestigious journals such as SHILAP Revista de lepidopterología, The International Review of Research in Open and Distributed Learning and International Journal of Public Opinion Research.

In The Last Decade

D. H. Tustin

19 papers receiving 240 citations

Peers

D. H. Tustin

SPS

COMMU

MARKE

Fabio Fonti France

John‐Paul Hatala United States

Daniel Stewart United States

Rong Ma United States

Gillian Warner‐Søderholm Norway

Daniela Defazio United Kingdom

Robert A. Eckhoff Germany

Marcel Garz Sweden

Tommaso Fabbri Italy

Lisa Tam Australia

Fabio Fonti France

D. H. Tustin

89 ×0.9

SPS

24 ×0.5

COMMU

11 ×0.3

MARKE

126 ×3.6

50 ×1.6

Citations per year, relative to D. H. Tustin D. H. Tustin (= 1×) peers Fabio Fonti

Countries citing papers authored by D. H. Tustin

Since Specialization

Citations

This map shows the geographic impact of D. H. Tustin's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by D. H. Tustin with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites D. H. Tustin more than expected).

Fields of papers citing papers by D. H. Tustin

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by D. H. Tustin. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by D. H. Tustin. The network helps show where D. H. Tustin may publish in the future.

Co-authorship network of co-authors of D. H. Tustin

This figure shows the co-authorship network connecting the top 25 collaborators of D. H. Tustin. A scholar is included among the top collaborators of D. H. Tustin based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with D. H. Tustin. D. H. Tustin is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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19 of 19 papers shown

Singh, Divya & D. H. Tustin. (2022). Stakeholder Perceptions and Uptake of Private Higher Education in South Africa. 9(1). 21–52. 1 indexed citations

Tustin, D. H., et al.. (2019). The Key Triggers for the Transitioning of Informal SMMEs to Formal SMMEs: A Baseline Survey of the Gauteng Province—South Africa. Journal of Psychology Research. 9(1). 8 indexed citations

Tustin, D. H., et al.. (2016). Benchmarking avi-tourism literacy rates among Gauteng school learners. South African Journal of Business Management. 47(3). 55–61. 5 indexed citations

Tustin, D. H.. (2015). The physiognomy of SMMEs in South Africa and consequential national strategy reinforcement. SHILAP Revista de lepidopterología. 11(1). 77–91. 4 indexed citations

Tustin, D. H., et al.. (2014). Bullying among secondary school learners in South Africa with specific emphasis on cyber bullying. 15(2). 13–25. 7 indexed citations

Tustin, D. H.. (2014). Telecommuting academics within an open distance education environment of South Africa: More content, productive, and healthy?. The International Review of Research in Open and Distributed Learning. 15(3). 33 indexed citations

Tustin, D. H.. (2012). Digital divide and inequality among digital natives: A South African perspective. AFRICAN JOURNAL OF BUSINESS MANAGEMENT. 6(31). 9 indexed citations

Tustin, D. H.. (2010). An impact assessment of a prototype financial literacy flagship programme in a rural South African setting. AFRICAN JOURNAL OF BUSINESS MANAGEMENT. 4(9). 1894–1902. 27 indexed citations

Tustin, D. H.. (2009). Exploring the perceived influence of South African adolescents on product purchases by family communication type. Communicatio. 35(1). 165–183. 4 indexed citations

10.

Venter, Peet & D. H. Tustin. (2009). The availability and use of competitive and business intelligence in South African business organisations. Unisa Institutional Repository (University of South Africa). 13(2). 88–117. 31 indexed citations

11.

Tustin, D. H., et al.. (2008). Ethical consumerism as a key consideration for future brand strategy development in South Africa. Southern African Business Review. 12(3). 24–49. 5 indexed citations

12.

Weimann, Gabriel, et al.. (2007). Looking for Opinion Leaders: Traditional vs. Modern Measures in Traditional Societies. International Journal of Public Opinion Research. 19(2). 173–190. 106 indexed citations

13.

Tustin, D. H., et al.. (2006). The potential impact of formal retail chains' expansion strategies on retail township development in South Africa : research article. Southern African Business Review. 10(3). 48–66. 15 indexed citations

14.

Tustin, D. H., et al.. (2006). South African Metropolitan Consumers?? Perceptions of Corporate Citizenship and Ethical Purchasing Behaviour. Pretoria: Bureau for Market Research.. SUNScholar (Stellenbosch University). 1 indexed citations

15.

Tustin, D. H., et al.. (2005). The importance of communicating cause-related marketing (CRM) strategies in South Africa : organisational and marketing communication. 31(1). 122–140. 2 indexed citations

16.

Tustin, D. H., et al.. (2005). The importance of communicating cause-related marketing (CRM) strategies in South Africa. Communicatio. 31(1). 122–140. 7 indexed citations

17.

Tustin, D. H.. (2004). Marketing communication budget practices in South Africa. Communicatio. 30(1). 166–174. 1 indexed citations

18.

Tustin, D. H.. (2003). Skills audit of micro and very small business enterprises in Northern Tshwane : an exploratory study : research article. Southern African Business Review. 7(2). 36–45. 1 indexed citations

19.

Tustin, D. H., et al.. (2003). Measuring the impact of advertising and promotion expenditure at national, industry and company levels in South Africa. South African Journal of Economic and Management Sciences. 6(3). 627–640. 3 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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