Cuauhtémoc Luna‐Nevarez

992 total citations
17 papers, 662 citations indexed

About

Cuauhtémoc Luna‐Nevarez is a scholar working on Sociology and Political Science, Information Systems and Management and Marketing. According to data from OpenAlex, Cuauhtémoc Luna‐Nevarez has authored 17 papers receiving a total of 662 indexed citations (citations by other indexed papers that have themselves been cited), including 9 papers in Sociology and Political Science, 6 papers in Information Systems and Management and 5 papers in Marketing. Recurrent topics in Cuauhtémoc Luna‐Nevarez's work include Digital Marketing and Social Media (8 papers), Technology Adoption and User Behaviour (5 papers) and Mobile Learning in Education (2 papers). Cuauhtémoc Luna‐Nevarez is often cited by papers focused on Digital Marketing and Social Media (8 papers), Technology Adoption and User Behaviour (5 papers) and Mobile Learning in Education (2 papers). Cuauhtémoc Luna‐Nevarez collaborates with scholars based in United States, Singapore and Spain. Cuauhtémoc Luna‐Nevarez's co-authors include Michael R. Hyman, Enda McGovern, Ivonne M. Torres, Francisco Rejón‐Guardia, Kelly Tian, Derek J. Fisher, Richard J. Vann, Mihai Niculescu, Collin R. Payne and Timothy Ketelaar and has published in prestigious journals such as Journal of Consumer Research, Journal of Consumer Behaviour and Journal of Destination Marketing & Management.

In The Last Decade

Cuauhtémoc Luna‐Nevarez

17 papers receiving 614 citations

Peers

Cuauhtémoc Luna‐Nevarez
Comparison fields: 5 of 104
  • Sociology and Political Science 344
  • Marketing 217
  • Information Systems and Management 103
  • Human-Computer Interaction 88
  • Organizational Behavior and Human Resource Management 87
Replace Doohwang Lee with:
Doohwang Lee United States
Jani Merikivi Finland
P.E. Ketelaar Netherlands
Babajide Osatuyi United States
Quan Xie United States
Irene Esteban-Millat Spain
Selmar Meents Netherlands
Sergio Barta Spain
Magdalena Bekk Germany
Hyeon-Cheol Kim South Korea
Doohwang Lee United States View profile →
Citations per field, relative to Cuauhtémoc Luna‐Nevarez
Cuauhtémoc Luna‐Nevarez · 1×
Citations per year, relative to Cuauhtémoc Luna‐Nevarez
Cuauhtémoc Luna‐Nevarez · 1×

Countries citing papers authored by Cuauhtémoc Luna‐Nevarez

Since Specialization
Citations

This map shows the geographic impact of Cuauhtémoc Luna‐Nevarez's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Cuauhtémoc Luna‐Nevarez with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Cuauhtémoc Luna‐Nevarez more than expected).

Fields of papers citing papers by Cuauhtémoc Luna‐Nevarez

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Cuauhtémoc Luna‐Nevarez. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Cuauhtémoc Luna‐Nevarez. The network helps show where Cuauhtémoc Luna‐Nevarez may publish in the future.

Co-authorship network of co-authors of Cuauhtémoc Luna‐Nevarez

This figure shows the co-authorship network connecting the top 25 collaborators of Cuauhtémoc Luna‐Nevarez. A scholar is included among the top collaborators of Cuauhtémoc Luna‐Nevarez based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Cuauhtémoc Luna‐Nevarez. Cuauhtémoc Luna‐Nevarez is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

17 of 17 papers shown
# Work Indexed citations
1 16
2 16
3 4
4 29
5 100
6 20
7 44
8 9
9
Exploring the Use of Twitter Opinion Mining (TOM) in Marketing Courses
1
10 61
11 57
12 5
13 10
14 10
15
Journal of Destination Marketing & Management
164
16 115
17
Artistic Stylistic Properties of Fashion Luxury Advertisements
1

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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2026