Chih‐Wei Chao

635 total citations
21 papers, 453 citations indexed

About

Chih‐Wei Chao is a scholar working on Marketing, Sociology and Political Science and Information Systems and Management. According to data from OpenAlex, Chih‐Wei Chao has authored 21 papers receiving a total of 453 indexed citations (citations by other indexed papers that have themselves been cited), including 14 papers in Marketing, 9 papers in Sociology and Political Science and 8 papers in Information Systems and Management. Recurrent topics in Chih‐Wei Chao's work include Technology Adoption and User Behaviour (8 papers), Digital Marketing and Social Media (7 papers) and Environmental Sustainability in Business (7 papers). Chih‐Wei Chao is often cited by papers focused on Technology Adoption and User Behaviour (8 papers), Digital Marketing and Social Media (7 papers) and Environmental Sustainability in Business (7 papers). Chih‐Wei Chao collaborates with scholars based in Australia, United Kingdom and Bangladesh. Chih‐Wei Chao's co-authors include Vaughan Reimers, Mike Reid, Felix Mavondo, Raymond Chiong, Feng Tian, Najmul Hasan, Y. Y. Hung, Ameet Pandit, Julie Rayner and Song Liang and has published in prestigious journals such as Journal of Business Research, European Journal of Marketing and Journal of Retailing and Consumer Services.

In The Last Decade

Chih‐Wei Chao

20 papers receiving 425 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Chih‐Wei Chao Australia	10	317	188	124	69	56	21	453
Cecilia Lindh Sweden	10	215 0.7×	187 1.0×	80 0.6×	44 0.6×	69 1.2×	19	391
Suha Fouad Salem Malaysia	14	236 0.7×	211 1.1×	95 0.8×	70 1.0×	24 0.4×	20	393
Francesca Serravalle Italy	10	156 0.5×	168 0.9×	67 0.5×	46 0.7×	61 1.1×	14	404
Anandakuttan B. Unnithan India	7	267 0.8×	214 1.1×	58 0.5×	107 1.6×	48 0.9×	19	418
Sanga Song United States	9	211 0.7×	151 0.8×	73 0.6×	40 0.6×	28 0.5×	18	315
Nupur Arora India	8	211 0.7×	181 1.0×	177 1.4×	37 0.5×	37 0.7×	19	379
Bethan Alexander United Kingdom	10	448 1.4×	164 0.9×	100 0.8×	136 2.0×	42 0.8×	21	549
Jung Mee Mun United States	7	319 1.0×	249 1.3×	204 1.6×	108 1.6×	29 0.5×	8	479
Chee Wei Cheah Malaysia	12	235 0.7×	185 1.0×	80 0.6×	72 1.0×	37 0.7×	27	393

Countries citing papers authored by Chih‐Wei Chao

Since Specialization

Citations

This map shows the geographic impact of Chih‐Wei Chao's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Chih‐Wei Chao with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Chih‐Wei Chao more than expected).

Fields of papers citing papers by Chih‐Wei Chao

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Chih‐Wei Chao. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Chih‐Wei Chao. The network helps show where Chih‐Wei Chao may publish in the future.

Co-authorship network of co-authors of Chih‐Wei Chao

This figure shows the co-authorship network connecting the top 25 collaborators of Chih‐Wei Chao. A scholar is included among the top collaborators of Chih‐Wei Chao based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Chih‐Wei Chao. Chih‐Wei Chao is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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20 of 20 papers shown

Hasan, Najmul, et al.. (2025). A systematic literature review of live-stream influencer marketing: theories, motivational factors and future research directions. Asia Pacific Journal of Marketing and Logistics. 38(3). 700–719.

Hasan, Najmul, et al.. (2024). A systematic literature review on vlog marketing: thematic analysis and future research directions. Asia Pacific Journal of Marketing and Logistics. 36(6). 1538–1555. 4 indexed citations

Chao, Chih‐Wei, et al.. (2024). Experience intensification to purchase intentions of derivative works in service-intensive industries: An empirical study. Journal of Retailing and Consumer Services. 79. 103837–103837. 5 indexed citations

Chao, Chih‐Wei, et al.. (2023). Effects of in-store live stream on consumers’ offline purchase intention. Journal of Retailing and Consumer Services. 72. 103262–103262. 57 indexed citations

Chao, Chih‐Wei, et al.. (2021). Live Stream Influencer Marketing on Consumers’ Offline Purchase Intention: A Quantitative Study. Journal of the Association for Information Systems. 1 indexed citations

Chao, Chih‐Wei, et al.. (2021). Does Consumer Innovativeness Matter in Electrified Vehicle? The Moderation Role of Consumer Involvement. Journal of International Consumer Marketing. 34(3). 298–311. 14 indexed citations

Chao, Chih‐Wei, Mike Reid, Po-Hsin Lai, & Vaughan Reimers. (2019). Strategic recommendations for new product adoption in the Chinese market. Journal of Strategic Marketing. 28(2). 176–188. 9 indexed citations

Pandit, Ameet, et al.. (2018). What loyal women (and men) want: The role of gender and loyalty program characteristics in driving store loyalty. Journal of Retailing and Consumer Services. 44. 64–70. 15 indexed citations

Reimers, Vaughan, et al.. (2017). Happiness, altruism and the Prius effect. Journal of Fashion Marketing and Management. 21(1). 115–132. 44 indexed citations

10.

Reimers, Vaughan, et al.. (2017). Re-visiting an old topic with a new approach: the case of ethical clothing. Journal of Fashion Marketing and Management. 21(3). 400–418. 33 indexed citations

11.

Reimers, Vaughan, et al.. (2017). Identifying attendance motives for an international league fixture. Asia Pacific Journal of Marketing and Logistics. 30(1). 121–138. 8 indexed citations

12.

Rayner, Julie, Vaughan Reimers, & Chih‐Wei Chao. (2017). Testing an International Measure of Public Service Motivation: Is There Really a Bright or Dark Side?. Australian Journal of Public Administration. 77(1). 87–101. 9 indexed citations

13.

Reimers, Vaughan, et al.. (2016). The academic conceptualisation of ethical clothing. Journal of Fashion Marketing and Management. 20(4). 383–399. 55 indexed citations

14.

Chao, Chih‐Wei, Mike Reid, & Y. Y. Hung. (2016). Vicarious Innovativeness or Vicarious Learning: The Role of Existing Vicarious Innovativeness in New Product Purchase Intentions. Australasian Marketing Journal (AMJ). 24(1). 87–92. 9 indexed citations

15.

Reimers, Vaughan, et al.. (2016). Permission email marketing and its influence on online shopping. Asia Pacific Journal of Marketing and Logistics. 28(2). 39 indexed citations

16.

Reimers, Vaughan & Chih‐Wei Chao. (2014). The role of convenience in a recreational shopping trip. European Journal of Marketing. 48(11/12). 2213–2236. 39 indexed citations

17.

Chao, Chih‐Wei, Mike Reid, & Felix Mavondo. (2013). Global consumer innovativeness and consumer electronic product adoption. Asia Pacific Journal of Marketing and Logistics. 25(4). 614–630. 36 indexed citations

18.

Chao, Chih‐Wei, Mike Reid, & Felix Mavondo. (2012). Consumer Innovativeness Influence on Really New Product Adoption. Australasian Marketing Journal (AMJ). 20(3). 211–217. 62 indexed citations

19.

Chao, Chih‐Wei, Mike Reid, & Felix Mavondo. (2009). The influence of consumer innovativeness on really new product adoption. 1–7. 1 indexed citations

20.

Conlon, Michael, et al.. (1992). Development of a protection system for an experimental SMES device. IEEE Transactions on Applied Superconductivity. 2(3). 130–138. 4 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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