Benjiang Lu

862 total citations · 1 hit paper
11 papers, 636 citations indexed

About

Benjiang Lu is a scholar working on Sociology and Political Science, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Benjiang Lu has authored 11 papers receiving a total of 636 indexed citations (citations by other indexed papers that have themselves been cited), including 9 papers in Sociology and Political Science, 7 papers in Marketing and 4 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Benjiang Lu's work include Digital Marketing and Social Media (9 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Customer Service Quality and Loyalty (4 papers). Benjiang Lu is often cited by papers focused on Digital Marketing and Social Media (9 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Customer Service Quality and Loyalty (4 papers). Benjiang Lu collaborates with scholars based in China, Canada and Russia. Benjiang Lu's co-authors include Zhenjiao Chen, Xunhua Guo, Guoqing Chen, Yuan Zhuang, Baojun Ma, Ruijing Zhao, Kexin Huang, Jianyu Yang, Ma Li and Xueli Wang and has published in prestigious journals such as Computers in Human Behavior, Information & Management and Journal of Management Information Systems.

In The Last Decade

Benjiang Lu

10 papers receiving 602 citations

Hit Papers

align trajectories

What are hit papers?

Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the same subfield and year (this is the minimum needed to enter the top 1%, not the average within it), or reaches the top citation threshold in at least one of its specific research topics.

Live streaming commerce and consumers’ purchase intention: An uncertainty reduction perspective

2021 424 citations Benjiang Lu, Zhenjiao Chen Information & Management profile →

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Benjiang Lu China	6	452	304	264	124	112	11	636
Li‐Chun Hsu Taiwan	20	558 1.2×	344 1.1×	288 1.1×	227 1.8×	114 1.0×	33	761
Georgios Tsimonis United Kingdom	4	437 1.0×	275 0.9×	243 0.9×	164 1.3×	44 0.4×	7	587
Vandana Ahuja India	13	293 0.6×	206 0.7×	157 0.6×	99 0.8×	71 0.6×	62	518
Arash H. Zadeh United States	7	513 1.1×	334 1.1×	344 1.3×	186 1.5×	65 0.6×	8	653
Jung‐Jung Chang Taiwan	6	395 0.9×	158 0.5×	396 1.5×	127 1.0×	60 0.5×	8	602
Sophea Chea United States	8	380 0.8×	186 0.6×	317 1.2×	203 1.6×	62 0.6×	17	570
Chingning Wang United States	7	432 1.0×	211 0.7×	296 1.1×	102 0.8×	59 0.5×	12	568
Jay Trivedi India	12	532 1.2×	406 1.3×	208 0.8×	116 0.9×	29 0.3×	26	716
Dah‐Kwei Liou Taiwan	12	295 0.7×	169 0.6×	195 0.7×	74 0.6×	110 1.0×	14	519
Thaemin Lee South Korea	9	464 1.0×	228 0.8×	465 1.8×	235 1.9×	42 0.4×	13	675

Countries citing papers authored by Benjiang Lu

Since Specialization

Citations

This map shows the geographic impact of Benjiang Lu's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Benjiang Lu with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Benjiang Lu more than expected).

Fields of papers citing papers by Benjiang Lu

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Benjiang Lu. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Benjiang Lu. The network helps show where Benjiang Lu may publish in the future.

Co-authorship network of co-authors of Benjiang Lu

This figure shows the co-authorship network connecting the top 25 collaborators of Benjiang Lu. A scholar is included among the top collaborators of Benjiang Lu based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Benjiang Lu. Benjiang Lu is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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11 of 11 papers shown

1.

Lu, Benjiang & Baojun Ma. (2025). Unraveling the impacts of review content features on consumer perceptions considering initial and appended reviews. Aslib Journal of Information Management.

2.

Ma, Baojun, et al.. (2024). Not all consumer-generated images are attractive and persuasive: A heuristic cue perspective. Computers in Human Behavior. 158. 108285–108285. 3 indexed citations

3.

Lu, Benjiang, et al.. (2023). An Investigation on Impact of Online Review Keywords on Consumers’ Product Consideration of Clothing. Journal of theoretical and applied electronic commerce research. 18(1). 187–205. 3 indexed citations

4.

Li, Ma, et al.. (2023). Sincere or Falsehearted? Investigation of Online Reviews and Merchant Response. International Journal of Electronic Commerce. 27(2). 185–209. 3 indexed citations

5.

Lu, Benjiang, et al.. (2023). Show me your face: investigating the effect of facial features in review images on review helpfulness. Electronic Commerce Research. 25(1). 529–551. 5 indexed citations

6.

Lu, Benjiang, et al.. (2022). An investigation into factors affecting individuals' gifting intention in live streaming: a streamer–content perspective. 1(1/2). 90–110. 7 indexed citations

7.

Lu, Benjiang, et al.. (2022). Intra-Organizational Social Media and Employee Idea Generation: Analysis based on the Spanning-Relevance Framework. Journal of Systems Science and Systems Engineering. 31(6). 649–676. 2 indexed citations

8.

Lu, Benjiang & Zhenjiao Chen. (2021). Live streaming commerce and consumers’ purchase intention: An uncertainty reduction perspective. Information & Management. 58(7). 103509–103509. 424 indexed citations breakdown →

9.

Zhuang, Yuan, et al.. (2019). A multi-stage hidden Markov model of customer repurchase motivation in online shopping. Decision Support Systems. 120. 72–80. 29 indexed citations

10.

Guo, Xunhua, et al.. (2017). Can non-work-related social media use benefit the company? A study on corporate blogging and affective organizational commitment. Computers in Human Behavior. 81. 84–92. 76 indexed citations

11.

Lu, Benjiang, et al.. (2015). Corporate Blogging and Job Performance: Effects of Work-related and Nonwork-related Participation. Journal of Management Information Systems. 32(4). 285–314. 84 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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