Vandana Ahuja

922 citations
62 papers · 518 indexed · h-index 13
Topics
Digital Marketing and Social Media (38 papers)Technology Adoption and User Behaviour (21 papers)Consumer Behavior in Brand Consumption and Identification (13 papers)
Journals
SHILAP Revista de lepidopterologíaContrast Media & Molecular ImagingTourism and Hospitality Research

In The Last Decade

Vandana Ahuja

56 papers receiving 465 citations

Peers

Vandana Ahuja
Comparison fields: 5 of 80
  • Sociology and Political Science 293
  • Marketing 206
  • Information Systems and Management 157
  • Organizational Behavior and Human Resource Management 99
  • Communication 71
Replace Mona Jami Pour with:
Mona Jami Pour Iran
Miguel Ángel Gómez Borja Spain
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Mauro José de Oliveira Brazil
Wen Gong United States
Shafig Al-Haddad Jordan
Kelley O’Reilly United States
Aneela Malik Saudi Arabia
Ayşegül Toker Türkiye
Vandana Ahuja relative to Mona Jami Pour Iran Mona Jami Pour's profile →
Citations per field
00.5×5.8×
Mona Jami Pour · 1×
Citations per year

Countries citing papers authored by Vandana Ahuja

Since Specialization
Citations

This map shows the geographic impact of Vandana Ahuja's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Vandana Ahuja with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Vandana Ahuja more than expected).

Fields of papers citing papers by Vandana Ahuja

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Vandana Ahuja. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Vandana Ahuja. The network helps show where Vandana Ahuja may publish in the future.

Co-authorship network of co-authors of Vandana Ahuja

This figure shows the co-authorship network connecting the top 25 collaborators of Vandana Ahuja. A scholar is included among the top collaborators of Vandana Ahuja based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Vandana Ahuja. Vandana Ahuja is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
#WorkIndexed citations
1 2
2 0
3 4
4 0
5 1
6 1
7 1
8 4
9 1
10 1
11 4
12 33
13 6
14 5
15 2
16 1
17
ECRM Using Online Communities
1
18
Corporate blogs- A web 2.0 approach to increase consumer brand knowledge
2
19
Effective Brand Management Through Consumer Profiling Using Clustering
1
20 8

About Vandana Ahuja

Vandana Ahuja is a scholar working on Information Systems and Management, Marketing and Communication, having authored 62 papers that have together received 518 indexed citations. Recurring topics across this work include Digital Marketing and Social Media (38 papers), Technology Adoption and User Behaviour (21 papers) and Consumer Behavior in Brand Consumption and Identification (13 papers). The work is most often cited by research in Information Systems and Management (157 citations), Marketing (206 citations) and Communication (71 citations). Vandana Ahuja has collaborated with scholars based in India, United States and United Arab Emirates. Frequent co-authors include Yajulu Medury, Neerja Pande, Deepak Khazanchi, Rajat Gera, Mohammed Naved Khan, Ajit Varma, Mohit Tiwari, Pankaj Agarwal, Satvik Vats and Yingjie Tian. Their work appears in journals such as SHILAP Revista de lepidopterología, Contrast Media & Molecular Imaging and Tourism and Hospitality Research.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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