Alison B. Shields

568 total citations
8 papers, 366 citations indexed

About

Alison B. Shields is a scholar working on Sociology and Political Science, Marketing and Communication. According to data from OpenAlex, Alison B. Shields has authored 8 papers receiving a total of 366 indexed citations (citations by other indexed papers that have themselves been cited), including 3 papers in Sociology and Political Science, 3 papers in Marketing and 2 papers in Communication. Recurrent topics in Alison B. Shields's work include Digital Marketing and Social Media (3 papers), Impact of Technology on Adolescents (3 papers) and Media, Gender, and Advertising (2 papers). Alison B. Shields is often cited by papers focused on Digital Marketing and Social Media (3 papers), Impact of Technology on Adolescents (3 papers) and Media, Gender, and Advertising (2 papers). Alison B. Shields collaborates with scholars based in United States. Alison B. Shields's co-authors include Adam Peruta, Jennifer Wiggins Johnson, William Humphrey and Debra A. Laverie and has published in prestigious journals such as Psychology and Marketing, Journal of Consumer Behaviour and Journal of Marketing Education.

In The Last Decade

Alison B. Shields

7 papers receiving 347 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Alison B. Shields United States 6 198 106 76 66 48 8 366
Nando Malmelin Finland 11 143 0.7× 105 1.0× 80 1.1× 22 0.3× 31 0.6× 25 342
Pamela Jo Brubaker United States 9 207 1.0× 145 1.4× 56 0.7× 18 0.3× 48 1.0× 22 349
Tiffany Derville Gallicano United States 9 180 0.9× 199 1.9× 42 0.6× 23 0.3× 65 1.4× 22 395
Jami A. Fullerton United States 13 195 1.0× 87 0.8× 91 1.2× 49 0.7× 29 0.6× 53 391
Alice Kendrick United States 12 140 0.7× 84 0.8× 131 1.7× 41 0.6× 28 0.6× 45 383
Isabel Rodríguez‐de‐Dios Spain 7 222 1.1× 76 0.7× 24 0.3× 171 2.6× 35 0.7× 19 363
Tina McCorkindale United States 8 180 0.9× 243 2.3× 39 0.5× 16 0.2× 35 0.7× 11 364
Ali A. Al-Kandari Kuwait 13 224 1.1× 165 1.6× 17 0.2× 79 1.2× 23 0.5× 43 409
Ruth Avidar Israel 10 154 0.8× 223 2.1× 27 0.4× 22 0.3× 54 1.1× 24 342
Bárbara Castillo-Abdul Spain 13 184 0.9× 100 0.9× 84 1.1× 30 0.5× 11 0.2× 32 306

Countries citing papers authored by Alison B. Shields

Since Specialization
Citations

This map shows the geographic impact of Alison B. Shields's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Alison B. Shields with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Alison B. Shields more than expected).

Fields of papers citing papers by Alison B. Shields

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Alison B. Shields. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Alison B. Shields. The network helps show where Alison B. Shields may publish in the future.

Co-authorship network of co-authors of Alison B. Shields

This figure shows the co-authorship network connecting the top 25 collaborators of Alison B. Shields. A scholar is included among the top collaborators of Alison B. Shields based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Alison B. Shields. Alison B. Shields is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

8 of 8 papers shown
1.
Shields, Alison B., et al.. (2025). Meal kits vs. pre-packaged meals: exploring young consumers’ perceptions of healthy meals. Journal of Foodservice Business Research. 1–28.
2.
Humphrey, William, Debra A. Laverie, & Alison B. Shields. (2019). Exploring the Effects of Encouraging Student Performance With Text Assignment Reminders. Journal of Marketing Education. 43(1). 91–102. 17 indexed citations
3.
Peruta, Adam & Alison B. Shields. (2018). Marketing your university on social media: a content analysis of Facebook post types and formats. Journal of Marketing for HIGHER EDUCATION. 28(2). 175–191. 92 indexed citations
4.
Shields, Alison B. & Adam Peruta. (2018). Social media and the university decision. Do prospective students really care?. Journal of Marketing for HIGHER EDUCATION. 29(1). 67–83. 51 indexed citations
5.
Peruta, Adam & Alison B. Shields. (2017). Tweeting in higher education: How today's top US Universities Use 140 Characters. Digital Collections - Ithaca College Library (Ithaca College). 445. 1 indexed citations
6.
Shields, Alison B. & Jennifer Wiggins Johnson. (2016). Childhood brand nostalgia: A new conceptualization and scale development. Journal of Consumer Behaviour. 15(4). 359–369. 33 indexed citations
7.
Shields, Alison B. & Jennifer Wiggins Johnson. (2016). What Did You Do to My Brand? The Moderating Effect of Brand Nostalgia on Consumer Responses to Changes in a Brand. Psychology and Marketing. 33(9). 713–728. 23 indexed citations
8.
Peruta, Adam & Alison B. Shields. (2016). Social media in higher education: understanding how colleges and universities use Facebook. Journal of Marketing for HIGHER EDUCATION. 27(1). 131–143. 149 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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