Standout Papers

Close Encounters of the AI Kind: Use of AI Influencers As Brand Endorsers 2020 2026 2022 2024247
  1. Close Encounters of the AI Kind: Use of AI Influencers As Brand Endorsers (2020)
    Veronica L. Thomas, Kendra Fowler Journal of Advertising

Immediate Impact

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Citing Papers

The effect of human versus virtual influencers: The roles of destination types and self-referencing processes
2024 Standout
Virtual humans as social actors: Investigating user perceptions of virtual humans’ emotional expression on social media
2024 Standout

Works of Veronica L. Thomas being referenced

Close Encounters of the AI Kind: Use of AI Influencers As Brand Endorsers
2020 Standout

Author Peers

Author Last Decade Papers Cites
Veronica L. Thomas 492 586 111 155 47 898
Andrea Groeppel‐Klein 429 389 140 98 39 884
Hye Jin Yoon 449 433 209 170 55 866
Ashesh Mukherjee 556 445 224 140 23 949
Atefeh Yazdanparast 413 411 85 95 37 810
Jasmina Ilicic 701 685 129 140 49 1.1k
Sarah G. Moore 398 575 156 82 37 908
Chan Yun Yoo 471 585 79 110 26 922
Ekant Veer 262 384 110 79 44 857
Jhih-Syuan Lin 348 686 47 128 22 860
Eric Haley 518 441 102 80 52 938

All Works

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2026