Immediate Impact

67 standout
Sub-graph 1 of 23

Citing Papers

Virtual humans as social actors: Investigating user perceptions of virtual humans’ emotional expression on social media
2024 Standout
Artificial intelligence and consumer behavior: From predictive to generative AI
2024 Standout
1 intermediate paper

Works of Szu‐chi Huang being referenced

Portraying Humans as Machines to Promote Health: Unintended Risks, Mechanisms, and Solutions
2020
Been There, Done That: The Impact of Effort Investment on Goal Value and Consumer Motivation
2010

Author Peers

Author Last Decade Papers Cites
Szu‐chi Huang 262 233 161 212 32 604
Aner Sela 141 220 94 347 27 637
Alison Jing Xu 195 265 226 255 24 730
Ernest Baskin 146 182 122 354 23 653
Dengfeng Yan 152 150 122 317 21 517
Xiuping Li 137 190 226 231 19 659
Maferima Touré‐Tillery 136 218 160 122 17 516
Ashwani Monga 143 217 99 366 23 625
Mary Steffel 101 235 163 144 23 589
Janet Schwartz 162 178 63 144 24 686
Irene Scopelliti 102 171 148 144 25 672

All Works

Loading papers...

Rankless by CCL
2026