Immediate Impact

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Citing Papers

Virtual influencers’ attractiveness effect on purchase intention: A moderated mediation model of the Product–Endorser fit with the brand
2023 Standout
Nurses' motivations to leave the nursing profession: A qualitative meta‐aggregation
2023 Standout
4 intermediate papers

Works of Susan Eisner being referenced

Managing Generation Y
2005

Author Peers

Author Last Decade Papers Cites
Susan Eisner 77 42 13 129 95 14 348
Eric A. Brown 64 24 7 203 107 22 378
Paul H. Jacques 90 83 9 112 94 28 381
Svenja Tams 144 69 3 153 74 10 353
Rob Blomme 50 35 1 252 129 13 407
Shamika Almeida 94 37 2 162 129 35 399
Hiba Massoud 98 29 1 174 89 22 401
Amy Klemm Verbos 63 31 5 134 60 20 318
Frankie J. Weinberg 55 24 5 142 75 14 326
Keith Rollag 75 53 22 147 92 17 354
C. William Roe 48 20 6 194 106 22 353

All Works

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2026