Standout Papers
Immediate Impact
65 standout
Citing Papers
Electronic word-of-mouth from video bloggers: The role of content quality and source homophily across hedonic and utilitarian products
2023 Standout
The effectiveness of nudging: A meta-analysis of choice architecture interventions across behavioral domains
2021 Standout
Works of Jerry B. Gotlieb being referenced
The Moderating Effects of Message Framing and Source Credibility on the Price-Perceived Risk Relationship
1994 Standout
Comparative Advertising Effectiveness: The Role of Involvement and Source Credibility
1991
Author Peers
| Author | Last Decade | Papers | Cites | |||
|---|---|---|---|---|---|---|
| Jerry B. Gotlieb | 947 | 722 | 724 | 25 | 1.6k | |
| Gilbert D. Harrell | 1100 | 868 | 669 | 23 | 1.8k | |
| Henry Assael | 1064 | 491 | 850 | 44 | 1.8k | |
| Maja Makovec Brenčić | 601 | 478 | 838 | 25 | 1.7k | |
| P.S. Raju | 959 | 512 | 580 | 31 | 1.8k | |
| Chiara Orsingher | 1027 | 1106 | 850 | 26 | 2.0k | |
| Angela Hausman | 1039 | 699 | 815 | 33 | 2.1k | |
| Murat Hançer | 863 | 820 | 747 | 61 | 1.9k | |
| Donald F. Cox | 1150 | 592 | 888 | 10 | 2.0k | |
| Olli T. Ahtola | 1374 | 656 | 808 | 13 | 2.0k | |
| Priscilla A. LaBarbera | 969 | 911 | 652 | 24 | 1.6k |
All Works
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