Standout Papers

Branding in a Hyperconnected World: Refocusing Theories and Rethinking Boundaries 2020 2026 2022 2024262
  1. Branding in a Hyperconnected World: Refocusing Theories and Rethinking Boundaries (2020)
    Vanitha Swaminathan, Alina Sorescu et al. Journal of Marketing
  2. On ChatGPT and beyond: How generative artificial intelligence may affect research, teaching, and practice (2023)
    Renana Peres, Martin Schreier et al. International Journal of Research in Marketing

Immediate Impact

60 standout
Sub-graph 1 of 22

Citing Papers

Generative artificial intelligence in higher education: Evidence from an analysis of institutional policies and guidelines
2025 Standout
Digitalisation and technological innovation: panaceas for sustainability?
2025 Standout

Works of Alina Sorescu being referenced

On ChatGPT and beyond: How generative artificial intelligence may affect research, teaching, and practice
2023 Standout
Innovation in the digital economy: a broader view of its scope, antecedents, and consequences
2021

Author Peers

Author Last Decade Papers Cites
Alina Sorescu 787 820 341 489 30 2.2k
B. P. S. Murthi 673 398 275 384 36 1.7k
Jaakko Aspara 692 702 238 432 68 1.7k
Mary Lambkin 591 795 221 316 23 1.5k
Rebecca J. Slotegraaf 949 1599 325 461 27 2.8k
Peter N. Golder 864 1115 311 479 27 2.6k
Roger A. Kerin 1039 1066 357 817 61 3.0k
Juan Santaló 912 1502 509 339 51 2.1k
Henrikki Tikkanen 690 1330 260 437 72 2.4k
Ruby P. Lee 509 1243 296 332 44 2.1k
Jorge Silva‐Risso 1205 616 328 315 33 2.1k

All Works

Loading papers...

Rankless by CCL
2026