Yung‐Cheng Shen

932 citations
25 papers · 685 indexed · h-index 12
Topics
Digital Marketing and Social Media (12 papers)Consumer Behavior in Brand Consumption and Identification (9 papers)Technology Adoption and User Behaviour (8 papers)
Partner nations
TaiwanChinaRussia

In The Last Decade

Yung‐Cheng Shen

24 papers receiving 621 citations

Peers

Yung‐Cheng Shen
Comparison fields: 5 of 71
  • Sociology and Political Science 377
  • Marketing 307
  • Information Systems and Management 281
  • Organizational Behavior and Human Resource Management 186
  • Communication 71
Replace Imène Ben Yahia with:
Imène Ben Yahia Tunisia
Julio Jiménez Martínez Spain
Zheshi Bao China
Kaan Varnalı Türkiye
Elzbieta Lepkowska‐White United States
John Paul Kosiba Ghana
Hung-Chang Chiu Taiwan
Sahar Karimi United Kingdom
Naveen Amblee India
Jordan W. Moffett United States
Yung‐Cheng Shen relative to Imène Ben Yahia Tunisia Imène Ben Yahia's profile →
Citations per field
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Imène Ben Yahia · 1×
Citations per year

Countries citing papers authored by Yung‐Cheng Shen

Since Specialization
Citations

This map shows the geographic impact of Yung‐Cheng Shen's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Yung‐Cheng Shen with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Yung‐Cheng Shen more than expected).

Fields of papers citing papers by Yung‐Cheng Shen

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Yung‐Cheng Shen. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Yung‐Cheng Shen. The network helps show where Yung‐Cheng Shen may publish in the future.

Co-authorship network of co-authors of Yung‐Cheng Shen

This figure shows the co-authorship network connecting the top 25 collaborators of Yung‐Cheng Shen. A scholar is included among the top collaborators of Yung‐Cheng Shen based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Yung‐Cheng Shen. Yung‐Cheng Shen is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
#WorkIndexed citations
1 0
2 2
3 1
4 7
5 26
6 12
7 8
8 25
9 16
10 7
11 14
12 174
13 31
14 117
15 1
16
Concentration of Web users' online information behaviour
9
17 13
18
Cross-cultural Comparisons of Brand Personality in Print Media: The Case of Mainland China and Taiwan
3
19 15
20
The Effect of Novel Attributes on Product Evaluations: the Moderating Roles of Brand Equity and Involvement
2

About Yung‐Cheng Shen

Yung‐Cheng Shen is a scholar working on Information Systems and Management, Marketing and General Decision Sciences, having authored 25 papers that have together received 685 indexed citations. Recurring topics across this work include Digital Marketing and Social Media (12 papers), Consumer Behavior in Brand Consumption and Identification (9 papers) and Technology Adoption and User Behaviour (8 papers). The work is most often cited by research in Information Systems and Management (281 citations), Marketing (307 citations) and Organizational Behavior and Human Resource Management (186 citations). Yung‐Cheng Shen has collaborated with scholars based in Taiwan, China and Russia. Frequent co-authors include Chun‐Yao Huang, Shuling Liao, Crystal T. Lee, Ja‐Shen Chen, Yen‐Chun Chen, Cindy Yunhsin Chou, Lien‐Ti Bei and C. Wang. Their work appears in journals such as Journal of Business Research, Computers in Human Behavior and Technological Forecasting and Social Change.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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