Wuke Zhang

472 total citations
28 papers, 335 citations indexed

About

Wuke Zhang is a scholar working on Sociology and Political Science, Cognitive Neuroscience and Marketing. According to data from OpenAlex, Wuke Zhang has authored 28 papers receiving a total of 335 indexed citations (citations by other indexed papers that have themselves been cited), including 10 papers in Sociology and Political Science, 9 papers in Cognitive Neuroscience and 8 papers in Marketing. Recurrent topics in Wuke Zhang's work include Neural and Behavioral Psychology Studies (9 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Behavioral Health and Interventions (6 papers). Wuke Zhang is often cited by papers focused on Neural and Behavioral Psychology Studies (9 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Behavioral Health and Interventions (6 papers). Wuke Zhang collaborates with scholars based in China, Australia and Taiwan. Wuke Zhang's co-authors include Jia Jin, Mingliang Chen, Qingguo Ma, Zhen Zhao, Chuanxia Zhang, Xiaofeng Chen, Qing Xu, Amir Riaz, Qiang Shen and Shirley Gregor and has published in prestigious journals such as PLoS ONE, Frontiers in Psychology and Sustainability.

In The Last Decade

Wuke Zhang

26 papers receiving 331 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Wuke Zhang China	10	117	100	95	77	55	28	335
Huijian Fu China	10	82 0.7×	81 0.8×	78 0.8×	103 1.3×	46 0.8×	34	306
A. Selin Atalay United States	9	265 2.3×	108 1.1×	67 0.7×	118 1.5×	56 1.0×	13	477
Antonia Mantonakis Canada	8	133 1.1×	135 1.4×	60 0.6×	44 0.6×	31 0.6×	21	363
Promothesh Chatterjee United States	9	192 1.6×	92 0.9×	57 0.6×	69 0.9×	44 0.8×	19	385
Dina Rasolofoarison United Kingdom	5	154 1.3×	105 1.1×	47 0.5×	62 0.8×	19 0.3×	8	332
Ellie Kyung United States	10	97 0.8×	101 1.0×	43 0.5×	73 0.9×	64 1.2×	19	293
Nicole Votolato Montgomery United States	10	268 2.3×	202 2.0×	44 0.5×	60 0.8×	65 1.2×	16	474
Jonathan Hasford United States	12	161 1.4×	120 1.2×	32 0.3×	96 1.2×	39 0.7×	23	345
Susan Jung Grant United States	7	184 1.6×	93 0.9×	67 0.7×	73 0.9×	59 1.1×	12	343
T. William Altermatt United States	5	93 0.8×	136 1.4×	85 0.9×	91 1.2×	52 0.9×	6	359

Countries citing papers authored by Wuke Zhang

Since Specialization

Citations

This map shows the geographic impact of Wuke Zhang's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Wuke Zhang with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Wuke Zhang more than expected).

Fields of papers citing papers by Wuke Zhang

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Wuke Zhang. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Wuke Zhang. The network helps show where Wuke Zhang may publish in the future.

Co-authorship network of co-authors of Wuke Zhang

This figure shows the co-authorship network connecting the top 25 collaborators of Wuke Zhang. A scholar is included among the top collaborators of Wuke Zhang based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Wuke Zhang. Wuke Zhang is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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20 of 20 papers shown

Chen, Keyu, et al.. (2025). Inland or Coastal? Neural and Psychological Mechanisms Underlying Consumer Preferences for Seafood Origin in E-Commerce. Journal of theoretical and applied electronic commerce research. 20(2). 106–106.

Zhang, Wuke, et al.. (2024). Prefer cheap or expensive products? Shopping stage matters. Frontiers in Psychology. 15. 1418082–1418082.

Zhang, Wuke, et al.. (2024). The Role of Artificial Intelligence Autonomy in Higher Education: A Uses and Gratification Perspective. Sustainability. 16(3). 1276–1276. 22 indexed citations

Zhang, Wuke, et al.. (2023). Be Careful When Using Peer-Influence on Nudging Solicitation: Evidence of Potential Negative Effect from a Sample of Chinese University Students. Psychology Research and Behavior Management. Volume 16. 3019–3033. 1 indexed citations

Chen, Keyu, et al.. (2022). Ratings or Sales? The Neural and Psychological Processes of Online Experience Product Purchase: Evidence from a Sample of Chinese University Students. Behavioral Sciences. 12(12). 499–499. 1 indexed citations

Ye, Yuchen, et al.. (2022). The Neural and Psychological Processes of Peer-Influenced Online Donation Decision: An Event-Related Potential Study. Frontiers in Psychology. 13. 899233–899233. 3 indexed citations

Jin, Jia, et al.. (2021). A study of cognitive effort involved in the framing effect of summary descriptions of online product reviews for search vs. experience products. Electronic Commerce Research. 23(2). 785–806. 12 indexed citations

Li, Wenping, et al.. (2021). Electroencephalographic Theta-Band Oscillatory Dynamics Represent Attentional Bias to Subjective Preferences in Value-Based Decisions. Psychology Research and Behavior Management. Volume 14. 149–158. 8 indexed citations

Cai, Danfeng, et al.. (2021). The Impact of Social Crowding on Consumers’ Online Mobile Shopping: Evidence from Behavior and ERPs. Psychology Research and Behavior Management. Volume 14. 319–331. 13 indexed citations

10.

Gao, Yuan, et al.. (2020). Serum Copper and Zinc Levels and Urinary Incontinence in Adult Women. Biological Trace Element Research. 199(3). 842–849. 3 indexed citations

11.

Zhang, Wuke, et al.. (2019). <p>Consumers’ Implicit Motivation Of Purchasing Luxury Brands: An EEG Study</p>. Psychology Research and Behavior Management. Volume 12. 913–929. 44 indexed citations

12.

Zhang, Wuke, et al.. (2019). The Neural Basis of Herding Decisions in Enterprise Clustering: An Event-Related Potential Study. Frontiers in Neuroscience. 13. 1175–1175. 10 indexed citations

13.

Jin, Jia, et al.. (2018). How Is the Neural Response to the Design of Experience Goods Related to Personalized Preference? An Implicit View. Frontiers in Neuroscience. 12. 760–760. 16 indexed citations

14.

Chen, Mingliang, et al.. (2018). Neural correlates of country-of-origin image (COI) stereotype. Neuroscience Letters. 687. 164–168. 7 indexed citations

15.

Shang, Qian, et al.. (2018). ERP evidence for consumer evaluation of copycat brands. PLoS ONE. 13(2). e0191475–e0191475. 5 indexed citations

16.

Jin, Jia, Wuke Zhang, & Mingliang Chen. (2017). How consumers are affected by product descriptions in online shopping: Event-related potentials evidence of the attribute framing effect. Neuroscience Research. 125. 21–28. 77 indexed citations

17.

Chen, Mingliang, et al.. (2016). Neural Basis of Two Kinds of Social Influence: Obedience and Conformity. Frontiers in Human Neuroscience. 10. 51–51. 25 indexed citations

18.

Ma, Qingguo, et al.. (2015). Who Are the True Fans? Evidence from an Event-Related Potential Study. PLoS ONE. 10(6). e0129624–e0129624. 7 indexed citations

19.

Ma, Qingguo & Wuke Zhang. (2015). Public Mood and Consumption Choices: Evidence from Sales of Sony Cameras on Taobao. PLoS ONE. 10(4). e0123129–e0123129. 4 indexed citations

20.

Zhang, Wuke, et al.. (2013). The determinants of online payment method choice: insight from an eye-tracking study. WHICEB. 80. 9 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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