Vijay Victor

515 total citations
28 papers, 327 citations indexed

About

Vijay Victor is a scholar working on Marketing, Sociology and Political Science and Economics and Econometrics. According to data from OpenAlex, Vijay Victor has authored 28 papers receiving a total of 327 indexed citations (citations by other indexed papers that have themselves been cited), including 9 papers in Marketing, 8 papers in Sociology and Political Science and 6 papers in Economics and Econometrics. Recurrent topics in Vijay Victor's work include Digital Marketing and Social Media (5 papers), Consumer Behavior in Brand Consumption and Identification (4 papers) and Technology Adoption and User Behaviour (4 papers). Vijay Victor is often cited by papers focused on Digital Marketing and Social Media (5 papers), Consumer Behavior in Brand Consumption and Identification (4 papers) and Technology Adoption and User Behaviour (4 papers). Vijay Victor collaborates with scholars based in India, Malaysia and Hungary. Vijay Victor's co-authors include Robert Jeyakumar Nathan, Mária Fekete‐Farkas, Daniel Meyer, Janusz Grabara, Chin Lay Gan, Sebastian Kot, Judit Oláh, József Popp, Hadiza Abdullahi Usman and Farheen Naz and has published in prestigious journals such as SHILAP Revista de lepidopterología, PLoS ONE and Foods.

In The Last Decade

Vijay Victor

24 papers receiving 314 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Vijay Victor India 10 122 105 70 51 33 28 327
Nasreen Khan Malaysia 13 171 1.4× 148 1.4× 36 0.5× 50 1.0× 56 1.7× 42 477
Shengyu Gu China 7 122 1.0× 88 0.8× 75 1.1× 34 0.7× 26 0.8× 28 282
Francesca Serravalle Italy 10 156 1.3× 168 1.6× 36 0.5× 67 1.3× 46 1.4× 14 404
Vishnu Parmar Pakistan 9 163 1.3× 65 0.6× 73 1.0× 38 0.7× 62 1.9× 27 386
Hazem Rasheed Gaber Egypt 8 164 1.3× 193 1.8× 30 0.4× 72 1.4× 31 0.9× 14 323
Anna Prisco Italy 7 172 1.4× 158 1.5× 51 0.7× 143 2.8× 43 1.3× 15 379
Yakup Durmaz Türkiye 11 227 1.9× 215 2.0× 53 0.8× 39 0.8× 61 1.8× 73 467
Laurent Bertrandias France 10 290 2.4× 179 1.7× 29 0.4× 54 1.1× 43 1.3× 25 478
Saeed Badghish Saudi Arabia 9 73 0.6× 77 0.7× 58 0.8× 43 0.8× 55 1.7× 27 344
Pallavi Singh United Kingdom 11 142 1.2× 132 1.3× 24 0.3× 23 0.5× 56 1.7× 21 402

Countries citing papers authored by Vijay Victor

Since Specialization
Citations

This map shows the geographic impact of Vijay Victor's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Vijay Victor with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Vijay Victor more than expected).

Fields of papers citing papers by Vijay Victor

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Vijay Victor. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Vijay Victor. The network helps show where Vijay Victor may publish in the future.

Co-authorship network of co-authors of Vijay Victor

This figure shows the co-authorship network connecting the top 25 collaborators of Vijay Victor. A scholar is included among the top collaborators of Vijay Victor based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Vijay Victor. Vijay Victor is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
2.
Victor, Vijay, et al.. (2024). Incentivised dishonesty: Moral frameworks underlying fake online reviews. International Journal of Consumer Studies. 48(2). 3 indexed citations
3.
Victor, Vijay, et al.. (2023). Nudges and choice architecture in public policy: A bibliometric analysis. Journal of Behavioral and Experimental Economics. 104. 102020–102020. 7 indexed citations
4.
Victor, Vijay, et al.. (2022). Is Bitcoin a Safe Haven for Indian Investors? A GARCH Volatility Analysis. Journal of risk and financial management. 15(7). 317–317. 15 indexed citations
5.
Nathan, Robert Jeyakumar, et al.. (2022). Gym-Goers’ Self-Identification with Physically Attractive Fitness Trainers and Intention to Exercise. Behavioral Sciences. 12(5). 158–158. 11 indexed citations
6.
Nathan, Robert Jeyakumar, et al.. (2022). Message framing and COVID-19 vaccine acceptance among millennials in South India. PLoS ONE. 17(7). e0269487–e0269487. 16 indexed citations
7.
Victor, Vijay, et al.. (2021). From a Recession to the COVID-19 Pandemic: Inflation–Unemployment Comparison between the UK and India. Economies. 9(2). 73–73. 22 indexed citations
8.
Nathan, Robert Jeyakumar, et al.. (2021). Food Innovation Adoption and Organic Food Consumerism—A Cross National Study between Malaysia and Hungary. Foods. 10(2). 363–363. 31 indexed citations
9.
Victor, Vijay, et al.. (2021). Investigating the Dynamic Interlinkages between Exchange Rates and the NSE NIFTY Index. Journal of risk and financial management. 14(1). 20–20. 6 indexed citations
10.
Victor, Vijay, et al.. (2021). Procedural Justice, Perceived Organisational Support, and Organisational Citizenship Behaviour in Business School. Organizacija. 54(3). 193–209. 3 indexed citations
11.
Nathan, Robert Jeyakumar, et al.. (2021). Impact of Improved Corporate Governance and Regulations on Earnings Management Practices—Analysis of 7 Industries from the Indian National Stock Exchange. Journal of risk and financial management. 14(10). 454–454. 3 indexed citations
12.
Victor, Vijay, Robert Jeyakumar Nathan, & Mária Fekete‐Farkas. (2021). Consumer response towards personalised pricing strategies in online marketing. International Journal of Technology Marketing. 15(2/3). 223–223. 2 indexed citations
13.
Victor, Vijay, et al.. (2020). Analysis of India’s trade patterns and trade possibilities with the European Union. SHILAP Revista de lepidopterología. 8(4). 5–25. 3 indexed citations
14.
Nathan, Robert Jeyakumar, et al.. (2020). Tourists’ use of Airbnb app for visiting a historical city. Information Technology & Tourism. 22(2). 217–242. 46 indexed citations
15.
Victor, Vijay, et al.. (2019). The worrying trend of non-performing loans in higher education. SHILAP Revista de lepidopterología. 7(3). 63–76. 3 indexed citations
16.
Victor, Vijay, Mária Fekete‐Farkas, & Zoltán Lakner. (2019). Consumer Attitude and Reaction towards Personalised Pricing in the E-Commerce Sector. SSRN Electronic Journal. 4(2). 140–148. 2 indexed citations
17.
Nathan, Robert Jeyakumar, Vijay Victor, Chin Lay Gan, & Sebastian Kot. (2019). Electronic commerce for home-based businesses in emerging and developed economy. Eurasian Economic Review. 9(4). 463–483. 24 indexed citations
18.
19.
Usman, Hadiza Abdullahi, et al.. (2018). Qualitative Phytochemical Screening and In Vitro Antimicrobial Activities of Solanum americanum mill.. 14(1). 104–110. 8 indexed citations
20.
Victor, Vijay, et al.. (2018). Inflation unemployment dynamics in Hungary – A structured cointegration and vector error correction model approach. SHILAP Revista de lepidopterología. 2 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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