Tan Hoi Piew
- Marketing top 1%
- Sociology and Political Science top 5%
- Information Systems and Management top 1%
- Organizational Behavior and Human Resource Management top 5%
- Management, Monitoring, Policy and Law top 5%
- Co-authors
- Kwek Choon LingTeck Chai LauKay Hooi KeoyMin Wang
- Topics
- Digital Marketing and Social Media (5 papers)Technology Adoption and User Behaviour (4 papers)Consumer Behavior in Brand Consumption and Identification (3 papers)
- Cited by
- MarketingInformation Systems and ManagementOrganizational Behavior and Human Resource Management
- Journals
- Asian Social ScienceInternational Journal of Business and ManagementInternational Business Research
- Partner nations
- Malaysia
In The Last Decade
Tan Hoi Piew
9 papers receiving 735 citations
Peers
Comparison fields: 5 of 56
- Marketing 563
- Sociology and Political Science 434
- Information Systems and Management 331
- Organizational Behavior and Human Resource Management 147
- Management, Monitoring, Policy and Law 111
Countries citing papers authored by Tan Hoi Piew
This map shows the geographic impact of Tan Hoi Piew's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Tan Hoi Piew with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Tan Hoi Piew more than expected).
Fields of papers citing papers by Tan Hoi Piew
This network shows the impact of papers produced by Tan Hoi Piew. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Tan Hoi Piew. The network helps show where Tan Hoi Piew may publish in the future.
Co-authorship network of co-authors of Tan Hoi Piew
This figure shows the co-authorship network connecting the top 25 collaborators of Tan Hoi Piew. A scholar is included among the top collaborators of Tan Hoi Piew based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Tan Hoi Piew. Tan Hoi Piew is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 11 | |
| 2 | 104 | |
| 3 | 92 | |
| 4 | 110 | |
| 5 | 11 | |
| 6 | 91 | |
| 7 | 34 | |
| 8 | The Determinants of Consumers' Attitude towards Advertising/LES DÉTERMINANTS DE L'ATTITUDE DES CONSOMMATEURS ENVERS LA PUBLICITÉ | 1 |
| 9 | 392 |
About Tan Hoi Piew
Tan Hoi Piew is a scholar working on Marketing, Information Systems and Management and Organizational Behavior and Human Resource Management, having authored 9 papers that have together received 846 indexed citations. Recurring topics across this work include Digital Marketing and Social Media (5 papers), Technology Adoption and User Behaviour (4 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). The work is most often cited by research in Marketing (563 citations), Information Systems and Management (331 citations) and Organizational Behavior and Human Resource Management (147 citations). Tan Hoi Piew has collaborated with scholars based in Malaysia. Frequent co-authors include Kwek Choon Ling, Teck Chai Lau, Kay Hooi Keoy and Min Wang. Their work appears in journals such as Asian Social Science, International Journal of Business and Management and International Business Research.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.