Simon Pierre Sigué

1.3k total citations
45 papers, 899 citations indexed

About

Simon Pierre Sigué is a scholar working on Marketing, Strategy and Management and Economics and Econometrics. According to data from OpenAlex, Simon Pierre Sigué has authored 45 papers receiving a total of 899 indexed citations (citations by other indexed papers that have themselves been cited), including 30 papers in Marketing, 25 papers in Strategy and Management and 25 papers in Economics and Econometrics. Recurrent topics in Simon Pierre Sigué's work include Consumer Market Behavior and Pricing (28 papers), Merger and Competition Analysis (23 papers) and Digital Platforms and Economics (17 papers). Simon Pierre Sigué is often cited by papers focused on Consumer Market Behavior and Pricing (28 papers), Merger and Competition Analysis (23 papers) and Digital Platforms and Economics (17 papers). Simon Pierre Sigué collaborates with scholars based in Canada, Spain and Israel. Simon Pierre Sigué's co-authors include Guiomar Martín‐Herrán, Georges Zaccour, Salma Karray, Steffen Jørgensen, Jacob Musila, Gila E. Fruchter, Pradeep K. Chintagunta, Ekaterina Gromova, Samuel K. Bonsu and Robert M. Gagné and has published in prestigious journals such as European Journal of Operational Research, Journal of Business Research and International Journal of Production Economics.

In The Last Decade

Simon Pierre Sigué

44 papers receiving 852 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Simon Pierre Sigué Canada 16 544 487 392 211 154 45 899
Ayman Wael Al‐Khatib Jordan 16 197 0.4× 455 0.9× 349 0.9× 114 0.5× 86 0.6× 33 883
Antonio Salvi Italy 18 238 0.4× 600 1.2× 99 0.3× 291 1.4× 77 0.5× 62 1.2k
Fadi Alkaraan United Kingdom 14 295 0.5× 597 1.2× 149 0.4× 234 1.1× 84 0.5× 30 987
Monika Petraitė Lithuania 9 250 0.5× 425 0.9× 102 0.3× 280 1.3× 99 0.6× 30 856
Marco Opazo‐Basáez Spain 16 451 0.8× 441 0.9× 131 0.3× 114 0.5× 49 0.3× 33 853
Kit Fai Pun Trinidad and Tobago 12 121 0.2× 662 1.4× 254 0.6× 223 1.1× 146 0.9× 39 994
Kartik Kalaignanam United States 12 355 0.7× 535 1.1× 132 0.3× 104 0.5× 64 0.4× 18 903
Parikshit Charan India 17 229 0.4× 511 1.0× 277 0.7× 99 0.5× 77 0.5× 29 784
Wim Coreynen Belgium 11 682 1.3× 420 0.9× 189 0.5× 124 0.6× 58 0.4× 20 1.1k

Countries citing papers authored by Simon Pierre Sigué

Since Specialization
Citations

This map shows the geographic impact of Simon Pierre Sigué's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Simon Pierre Sigué with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Simon Pierre Sigué more than expected).

Fields of papers citing papers by Simon Pierre Sigué

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Simon Pierre Sigué. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Simon Pierre Sigué. The network helps show where Simon Pierre Sigué may publish in the future.

Co-authorship network of co-authors of Simon Pierre Sigué

This figure shows the co-authorship network connecting the top 25 collaborators of Simon Pierre Sigué. A scholar is included among the top collaborators of Simon Pierre Sigué based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Simon Pierre Sigué. Simon Pierre Sigué is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Martín‐Herrán, Guiomar & Simon Pierre Sigué. (2024). Is multichannel retail marketing integration a panacea?. Journal of the Operational Research Society. 76(8). 1630–1648.
2.
Sigué, Simon Pierre & Ekaterina Gromova. (2023). The role of advertising in the choice between reselling and agency selling. International Transactions in Operational Research. 32(4). 2311–2335. 12 indexed citations
3.
Martín‐Herrán, Guiomar & Simon Pierre Sigué. (2022). An integrative framework of cooperative advertising with reference price effects. Journal of Retailing and Consumer Services. 70. 103166–103166. 14 indexed citations
4.
Karray, Salma, Guiomar Martín‐Herrán, & Simon Pierre Sigué. (2021). Managing advertising investments in marketing channels. Journal of Retailing and Consumer Services. 65. 102852–102852. 18 indexed citations
5.
Sigué, Simon Pierre. (2019). In Celebration of the 20th Anniversary of Journal of African Business. Journal of African Business. 20(2). 155–159. 2 indexed citations
6.
Martín‐Herrán, Guiomar & Simon Pierre Sigué. (2019). Manufacturer defensive and offensive advertising in competing distribution channels. International Transactions in Operational Research. 27(2). 958–983. 6 indexed citations
7.
8.
Karray, Salma, et al.. (2017). Cooperative advertising programs: are accrual constraints necessary?. International Transactions in Operational Research. 26(6). 2230–2247. 10 indexed citations
9.
Karray, Salma & Simon Pierre Sigué. (2017). Informational and/or transactional websites: Strategic choices in a distribution channel. Electronic Commerce Research and Applications. 27. 11–22. 8 indexed citations
10.
Karray, Salma & Simon Pierre Sigué. (2016). Should companies jointly promote their complementary products when they compete in other product categories?. European Journal of Operational Research. 255(2). 620–630. 17 indexed citations
11.
Martín‐Herrán, Guiomar & Simon Pierre Sigué. (2016). An integrative framework of cooperative advertising: Should manufacturers continuously support retailer advertising?. Journal of Business Research. 70. 67–73. 30 indexed citations
12.
Jørgensen, Steffen & Simon Pierre Sigué. (2015). Defensive, Offensive, and Generic Advertising in a Lanchester Model with Market Growth. Dynamic Games and Applications. 5(4). 523–539. 10 indexed citations
13.
Sigué, Simon Pierre, et al.. (2014). Conflict in Supplier–Retailer Relationships in the Brewery Industry in Cameroon. Journal of African Business. 15(2). 75–84. 2 indexed citations
14.
Martín‐Herrán, Guiomar, Simon Pierre Sigué, & Georges Zaccour. (2013). Downstream horizontal integration and multiunit dealership. International Transactions in Operational Research. 21(1). 81–101. 7 indexed citations
15.
Sigué, Simon Pierre & Samuel K. Bonsu. (2012). Influence Strategies and Channel Member Satisfaction in Cameroon. Journal of African Business. 13(3). 200–208. 7 indexed citations
16.
Martín‐Herrán, Guiomar, Shaun McQuitty, & Simon Pierre Sigué. (2012). Offensive versus defensive marketing: What is the optimal spending allocation?. International Journal of Research in Marketing. 29(2). 210–219. 1 indexed citations
17.
Martín‐Herrán, Guiomar, Simon Pierre Sigué, & Georges Zaccour. (2011). Strategic interactions in traditional franchise systems: Are franchisors always better off?. European Journal of Operational Research. 213(3). 526–537. 19 indexed citations
18.
Gagné, Robert M., Simon Pierre Sigué, & Georges Zaccour. (2009). Droit d’entrée et taux de redevance dans les franchises d’exploitation au Québec. L Actualité économique. 74(4). 651–668. 2 indexed citations
19.
Musila, Jacob & Simon Pierre Sigué. (2009). Corruption and International Trade: An Empirical Investigation of African Countries. World Economy. 33(1). 129–146. 59 indexed citations
20.
Jørgensen, Steffen, Simon Pierre Sigué, & Georges Zaccour. (2000). Dynamic cooperative advertising in a channel. Journal of Retailing. 76(1). 71–92. 196 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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