Shaheen Borna

498 total citations
33 papers, 333 citations indexed

About

Shaheen Borna is a scholar working on Sociology and Political Science, Marketing and Management of Technology and Innovation. According to data from OpenAlex, Shaheen Borna has authored 33 papers receiving a total of 333 indexed citations (citations by other indexed papers that have themselves been cited), including 9 papers in Sociology and Political Science, 7 papers in Marketing and 7 papers in Management of Technology and Innovation. Recurrent topics in Shaheen Borna's work include Ethics in Business and Education (5 papers), Management and Marketing Education (5 papers) and Marketing and Advertising Strategies (4 papers). Shaheen Borna is often cited by papers focused on Ethics in Business and Education (5 papers), Management and Marketing Education (5 papers) and Marketing and Advertising Strategies (4 papers). Shaheen Borna collaborates with scholars based in United States, India and Canada. Shaheen Borna's co-authors include Dheeraj Sharma, Gwendolen B. White, Samer Elhajjar, Russell G. Wahlers, Brien N. Smith and Scott A. Inks and has published in prestigious journals such as SHILAP Revista de lepidopterología, Journal of Business Ethics and Journal of Services Marketing.

In The Last Decade

Shaheen Borna

31 papers receiving 292 citations

Peers

Shaheen Borna
Jane Menzies Australia
Charles A. Rarick United States
Masoud Hemmasi United States
Hafiz Fawad Ali Pakistan
Presha E. Neidermeyer United States
Adriana Victória Garibaldi de Hilal Brazil
Muhammad Majid Khan Pakistan
Leda McIntyre Hall United States
Khulida Kirana Yahya Malaysia
Belal A. Kaifi United States
Jane Menzies Australia
Shaheen Borna
Citations per year, relative to Shaheen Borna Shaheen Borna (= 1×) peers Jane Menzies

Countries citing papers authored by Shaheen Borna

Since Specialization
Citations

This map shows the geographic impact of Shaheen Borna's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Shaheen Borna with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Shaheen Borna more than expected).

Fields of papers citing papers by Shaheen Borna

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Shaheen Borna. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Shaheen Borna. The network helps show where Shaheen Borna may publish in the future.

Co-authorship network of co-authors of Shaheen Borna

This figure shows the co-authorship network connecting the top 25 collaborators of Shaheen Borna. A scholar is included among the top collaborators of Shaheen Borna based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Shaheen Borna. Shaheen Borna is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Elhajjar, Samer & Shaheen Borna. (2022). BIG DATA IN THE MARKETING EDUCATION PROGRAMS: EDUCATORS’ AND STUDENTS’ VIEWS AND ATTITUDES. Marketing Education Review. 33(3). 190–210. 6 indexed citations
2.
Borna, Shaheen & Russell G. Wahlers. (2018). Product Identity Over Time and the Concept of Product Life Cycle. Journal of Management and Strategy. 9(2). 27–27. 1 indexed citations
3.
Sharma, Dheeraj & Shaheen Borna. (2014). Proceedings of the 2007 Academy of Marketing Science (AMS) Annual Conference. Digital Access to Libraries (Université catholique de Louvain (UCL), l'Université de Namur (UNamur) and the Université Saint-Louis (USL-B)).
4.
Borna, Shaheen & Dheeraj Sharma. (2011). How much trust should risk managers place on “Brownian motions” of financial markets?. International Journal of Emerging Markets. 6(1). 7–16. 1 indexed citations
5.
Sharma, Dheeraj, et al.. (2009). An Investigation of the Effects of Corporate Ethical Values on Employee Commitment and Performance: Examining the Moderating Role of Perceived Fairness. Journal of Business Ethics. 89(2). 251–260. 65 indexed citations
6.
Borna, Shaheen, et al.. (2008). Some Issues for Insurers on the Use of Event Data Recorders. Journal of Insurance Issues. 31(1). 1–15. 2 indexed citations
7.
8.
Borna, Shaheen, et al.. (2007). Subculture: A Bargain Concept in Marketing Education. SHILAP Revista de lepidopterología. 11(1). 4 indexed citations
9.
Borna, Shaheen, et al.. (2005). Beyond Prestige Pricing: Coverage of Counter-Intuitive Demand in Marketing Education. Marketing Education Review. 15(3). 65–71. 3 indexed citations
10.
Borna, Shaheen, et al.. (2003). Buying for Love of Country: Assessing the Ethics of Patriotic Appeals in Advertising. Business and Society Review. 108(4). 509–521. 11 indexed citations
11.
Borna, Shaheen, et al.. (2002). The Ethics and Efficacy of Selling National Citizenship. Journal of Business Ethics. 37(2). 193–207. 11 indexed citations
12.
Borna, Shaheen. (1999). An Approach to Allocating Limited Health Resources. Journal of Health & Social Policy. 11(2). 85–94. 3 indexed citations
13.
Borna, Shaheen, et al.. (1998). Mission Statements in Business Higher Education: Issues and Evidence.. Higher education management. 10(1). 89–104. 14 indexed citations
14.
Borna, Shaheen, et al.. (1998). The Philosopher Is Not Always Right: A Comment On "The Customer Is Not Always Right". Journal of Business Ethics. 17(1). 39–44. 1 indexed citations
15.
16.
Borna, Shaheen, et al.. (1995). The ethics of lottery advertising: Issues and evidence. Journal of Business Ethics. 14(1). 43–51. 23 indexed citations
17.
Borna, Shaheen. (1991). Promotion in the Heroin Market and Public Policy Issues. International Journal of Advertising. 10(1). 1–11. 1 indexed citations
18.
Borna, Shaheen. (1989). Illegal products and the question of consumer redress. Journal of Business Ethics. 8(6). 499–505. 4 indexed citations
19.
Borna, Shaheen, et al.. (1989). Morality of Public Deficits: A Historical Perspective. Public Budgeting & Finance. 9(1). 33–46. 1 indexed citations
20.
Borna, Shaheen. (1986). FREE ENTERPRISE GOES TO PRISON. The British Journal of Criminology. 26(4). 321–334. 16 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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