Sascha Langner

484 total citations
9 papers, 252 citations indexed

About

Sascha Langner is a scholar working on Sociology and Political Science, Marketing and Communication. According to data from OpenAlex, Sascha Langner has authored 9 papers receiving a total of 252 indexed citations (citations by other indexed papers that have themselves been cited), including 6 papers in Sociology and Political Science, 6 papers in Marketing and 2 papers in Communication. Recurrent topics in Sascha Langner's work include Consumer Behavior in Brand Consumption and Identification (6 papers), Digital Marketing and Social Media (3 papers) and Sports, Gender, and Society (2 papers). Sascha Langner is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (6 papers), Digital Marketing and Social Media (3 papers) and Sports, Gender, and Society (2 papers). Sascha Langner collaborates with scholars based in Germany. Sascha Langner's co-authors include Nadine Hennigs, Klaus‐Peter Wiedmann, Thomas Kilian, Steffen Schmidt, Michael Schmitt, Alexander Kunz, Brigitte Neuber, Peter Dreger, Angela Hückelhoven‐Krauss and Birgit Michels and has published in prestigious journals such as Cancers, Journal of Consumer Marketing and International Journal of Sports Marketing and Sponsorship.

In The Last Decade

Sascha Langner

8 papers receiving 231 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Sascha Langner Germany 7 169 118 37 33 31 9 252
Jee Young Chung United States 8 99 0.6× 73 0.6× 31 0.8× 51 1.5× 36 1.2× 16 265
Stephanie M. Noble United States 6 233 1.4× 291 2.5× 50 1.4× 12 0.4× 86 2.8× 8 449
Hayley Cocker United Kingdom 7 176 1.0× 117 1.0× 23 0.6× 43 1.3× 26 0.8× 14 282
Zhao Ping China 8 140 0.8× 124 1.1× 37 1.0× 29 0.9× 40 1.3× 36 287
Ramzan Sama India 6 286 1.7× 203 1.7× 79 2.1× 18 0.5× 49 1.6× 11 362
Charmaine Du Plessis South Africa 7 168 1.0× 81 0.7× 33 0.9× 72 2.2× 32 1.0× 27 250
Alec Tefertiller United States 10 208 1.2× 82 0.7× 70 1.9× 54 1.6× 29 0.9× 19 312
Maria Banyai Canada 8 304 1.8× 134 1.1× 32 0.9× 24 0.7× 38 1.2× 10 356
Eunkyoung Han South Korea 9 137 0.8× 101 0.9× 55 1.5× 25 0.8× 26 0.8× 26 247
Patricia Seybold Germany 5 87 0.5× 88 0.7× 37 1.0× 15 0.5× 56 1.8× 6 250

Countries citing papers authored by Sascha Langner

Since Specialization
Citations

This map shows the geographic impact of Sascha Langner's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Sascha Langner with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Sascha Langner more than expected).

Fields of papers citing papers by Sascha Langner

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Sascha Langner. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Sascha Langner. The network helps show where Sascha Langner may publish in the future.

Co-authorship network of co-authors of Sascha Langner

This figure shows the co-authorship network connecting the top 25 collaborators of Sascha Langner. A scholar is included among the top collaborators of Sascha Langner based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Sascha Langner. Sascha Langner is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

9 of 9 papers shown
1.
Schubert, Maria‐Luisa, Alexander Kunz, Anita Schmitt, et al.. (2020). Assessment of CAR T Cell Frequencies in Axicabtagene Ciloleucel and Tisagenlecleucel Patients Using Duplex Quantitative PCR. Cancers. 12(10). 2820–2820. 14 indexed citations
2.
Schmidt, Steffen, et al.. (2018). Official sports sponsorship fortress vs ambush marketing attack. International Journal of Sports Marketing and Sponsorship. 19(1). 91–108. 7 indexed citations
3.
Schmidt, Steffen, et al.. (2018). Communicating Sponsor Brands Playfully in Video Games: Evaluating the Impact of In-Game Advertising on Dual Brand Knowledge. Journal of Global Sport Management. 4(3). 211–235. 6 indexed citations
4.
Schmidt, Steffen, et al.. (2017). The green brand: Explicit and implicit framing effects of ecolabelling on brand knowledge. Cogent Psychology. 4(1). 10 indexed citations
5.
Langner, Sascha, Nadine Hennigs, & Klaus‐Peter Wiedmann. (2013). Social persuasion: targeting social identities through social influencers. Journal of Consumer Marketing. 30(1). 31–49. 57 indexed citations
6.
Schmidt, Steffen, et al.. (2013). The Explicit and Implicit Impact of Sport Sponsorship. Marketing Review St Gallen. 30(1). 58–70. 4 indexed citations
7.
Kilian, Thomas, Nadine Hennigs, & Sascha Langner. (2012). Do Millennials read books or blogs? Introducing a media usage typology of the internet generation. Journal of Consumer Marketing. 29(2). 114–124. 95 indexed citations
8.
Wiedmann, Klaus‐Peter, Nadine Hennigs, & Sascha Langner. (2010). Spreading the Word of Fashion: Identifying Social Influencers in Fashion Marketing. Journal of Global Fashion Marketing. 1(3). 142–153. 57 indexed citations
9.
Kilian, Thomas & Sascha Langner. (2010). Online-Kommunikation. Gabler Verlag eBooks. 2 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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