Pianpian Yang

38 total papers · 759 total citations
32 papers, 561 citations indexed

About

Pianpian Yang is a scholar working on Sociology and Political Science, Marketing and Social Psychology. According to data from OpenAlex, Pianpian Yang has authored 32 papers receiving a total of 561 indexed citations (citations by other indexed papers that have themselves been cited), including 9 papers in Sociology and Political Science, 6 papers in Marketing and 5 papers in Social Psychology. Recurrent topics in Pianpian Yang’s work include Consumer Behavior in Brand Consumption and Identification (6 papers), Digital Marketing and Social Media (5 papers) and Outsourcing and Supply Chain Management (4 papers). Pianpian Yang is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (6 papers), Digital Marketing and Social Media (5 papers) and Outsourcing and Supply Chain Management (4 papers). Pianpian Yang collaborates with scholars based in China, United States and South Korea. Pianpian Yang's co-authors include Yuanyue Feng, Congcong Yang, Florian J. Stadler, Li Yao, Qingyu Zhang, Shuang Geng, Alberto García‐Peñas, Vladislav Maksimov, Yadong Luo and Chandra Sekhar Biswas and has published in prestigious journals such as Macromolecules, Electrochimica Acta and Computers in Human Behavior.

Co-authorship network of co-authors of Pianpian Yang

This figure shows the co-authorship network connecting the top 25 collaborators of Pianpian Yang. A scholar is included among the top collaborators of Pianpian Yang based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Pianpian Yang. Pianpian Yang is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

Pianpian Yang

31 papers receiving 539 citations

Fields of papers citing papers by Pianpian Yang

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Pianpian Yang. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Pianpian Yang. The network helps show where Pianpian Yang may publish in the future.

Countries citing papers authored by Pianpian Yang

Since Specialization
Citations

This map shows the geographic impact of Pianpian Yang's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Pianpian Yang with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Pianpian Yang more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

Explore authors with similar magnitude of impact

Rankless by CCL
2026