Nor Asiah Omar
- Marketing top 1%
- Sociology and Political Science top 2%
- Organizational Behavior and Human Resource Management top 2%
- Economics and Econometrics top 5%
- Information Systems and Management top 2%
- Co-authors
- Syed Shah AlamMuhamad Azrin NazriMohd Helmi AliChe Aniza Che WelNorzalita Abd AzizMohd Fauzi Mohd JaniMamunur RashidNilufar Ahsan
- Topics
- Customer Service Quality and Loyalty (29 papers)Digital Marketing and Social Media (27 papers)Consumer Behavior in Brand Consumption and Identification (23 papers)
- Cited by
- MarketingBusiness and International ManagementOrganizational Behavior and Human Resource Management
- Journals
- SHILAP Revista de lepidopterologíaPLoS ONEJournal of Business Ethics
- Partner nations
- MalaysiaSaudi ArabiaTaiwan
In The Last Decade
Nor Asiah Omar
101 papers receiving 1.6k citations
Peers
Comparison fields: 5 of 119
- Marketing 747
- Sociology and Political Science 647
- Organizational Behavior and Human Resource Management 455
- Economics and Econometrics 223
- Information Systems and Management 203
Countries citing papers authored by Nor Asiah Omar
This map shows the geographic impact of Nor Asiah Omar's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Nor Asiah Omar with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Nor Asiah Omar more than expected).
Fields of papers citing papers by Nor Asiah Omar
This network shows the impact of papers produced by Nor Asiah Omar. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Nor Asiah Omar. The network helps show where Nor Asiah Omar may publish in the future.
Co-authorship network of co-authors of Nor Asiah Omar
This figure shows the co-authorship network connecting the top 25 collaborators of Nor Asiah Omar. A scholar is included among the top collaborators of Nor Asiah Omar based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Nor Asiah Omar. Nor Asiah Omar is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 0 | |
| 2 | 0 | |
| 3 | 2 | |
| 4 | 1 | |
| 5 | 1 | |
| 6 | 34 | |
| 7 | 8 | |
| 8 | 7 | |
| 9 | 2 | |
| 10 | 10 | |
| 11 | 54 | |
| 12 | 19 | |
| 13 | 1 | |
| 14 | 9 | |
| 15 | The effect of demographic factors on consumer intention to purchase organic products in the Klang Valley: An empirical study | 16 |
| 16 | 1 | |
| 17 | Assessing the Effect of Loyalty Program Benefits in Satisfaction-Loyalty Relationship: Evidence from Malaysia | 6 |
| 18 | Examining the Impact of Visitors’ Emotions and Perceived Quality towards Satisfaction and Revisit Intention to Theme Parks (Kajian Kesan Emosi dan Tanggapan Kualiti Pengunjung Terhadap Kepuasan dan Hasrat Berkunjung Semula Ke Taman Tema) | 6 |
| 19 | A Preliminary Investigation of Adolescents’ Perception of the Role of Internet in Parent Consumer Socialization | 6 |
| 20 | UNDERSTANDING THE RELATIONSHIPS OF PROGRAM SATISFACTION, PROGRAM LOYALTY AND STORE LOYALTY AMONG CARDHOLDERS OF LOYALTY PROGRAMS | 18 |
About Nor Asiah Omar
Nor Asiah Omar is a scholar working on Marketing, Information Systems and Management and Organizational Behavior and Human Resource Management, having authored 110 papers that have together received 1.7k indexed citations. Recurring topics across this work include Customer Service Quality and Loyalty (29 papers), Digital Marketing and Social Media (27 papers) and Consumer Behavior in Brand Consumption and Identification (23 papers). The work is most often cited by research in Marketing (747 citations), Business and International Management (93 citations) and Organizational Behavior and Human Resource Management (455 citations). Nor Asiah Omar has collaborated with scholars based in Malaysia, Saudi Arabia and Taiwan. Frequent co-authors include Syed Shah Alam, Muhamad Azrin Nazri, Mohd Helmi Ali, Syed Shah Alam, Che Aniza Che Wel, Norzalita Abd Aziz, Mohd Fauzi Mohd Jani, Mamunur Rashid, Nilufar Ahsan and Daud İsmail. Their work appears in journals such as SHILAP Revista de lepidopterología, PLoS ONE and Journal of Business Ethics.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.