Na Su

637 total citations
14 papers, 487 citations indexed

About

Na Su is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Na Su has authored 14 papers receiving a total of 487 indexed citations (citations by other indexed papers that have themselves been cited), including 10 papers in Marketing, 9 papers in Sociology and Political Science and 6 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Na Su's work include Consumer Behavior in Brand Consumption and Identification (8 papers), Digital Marketing and Social Media (6 papers) and Customer Service Quality and Loyalty (6 papers). Na Su is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (8 papers), Digital Marketing and Social Media (6 papers) and Customer Service Quality and Loyalty (6 papers). Na Su collaborates with scholars based in United States, China and Hong Kong. Na Su's co-authors include Dennis Reynolds, Hyounae Min, Yaou Hu, Anna S. Mattila, Babu John Mariadoss, YooHee Hwang, Ming‐Hsiang Chen, Nancy Swanger, Jonathon Day and Donna Quadri-Felitti and has published in prestigious journals such as International Journal of Hospitality Management, International Dairy Journal and International Journal of Contemporary Hospitality Management.

In The Last Decade

Na Su

13 papers receiving 474 citations

Peers

Na Su
Lingjing Zhan Hong Kong
Andrew E. Wilson United States
Ying Ding China
Anshu Suri Canada
Jan Breitsohl United Kingdom
Lukman Aroean United Kingdom
Ali Besharat United States
Lingjing Zhan Hong Kong
Na Su
Citations per year, relative to Na Su Na Su (= 1×) peers Lingjing Zhan

Countries citing papers authored by Na Su

Since Specialization
Citations

This map shows the geographic impact of Na Su's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Na Su with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Na Su more than expected).

Fields of papers citing papers by Na Su

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Na Su. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Na Su. The network helps show where Na Su may publish in the future.

Co-authorship network of co-authors of Na Su

This figure shows the co-authorship network connecting the top 25 collaborators of Na Su. A scholar is included among the top collaborators of Na Su based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Na Su. Na Su is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

14 of 14 papers shown
1.
Su, Na, et al.. (2025). Effects of homogenization and heat treatment on camel milk: Physicochemical properties, microstructure, and digestibility in infants. International Dairy Journal. 164. 106203–106203. 1 indexed citations
2.
Zhang, Song, et al.. (2024). Technical standard regulations and firm markups: evidence from China. Applied Economics. 57(33). 4973–4987. 1 indexed citations
4.
Quadri-Felitti, Donna, Na Su, & Jonathon Day. (2022). Consumer perspectives of boutique and lifestyle hotels: Is there a difference?. Tourism and Hospitality Research. 22(3). 349–361. 4 indexed citations
5.
Hu, Yaou, Hyounae Min, & Na Su. (2021). How Sincere is an Apology? Recovery Satisfaction in A Robot Service Failure Context. Journal of Hospitality & Tourism Research. 45(6). 1022–1043. 98 indexed citations
6.
Hwang, YooHee, Na Su, & Anna S. Mattila. (2020). The interplay between social crowding and power on solo diners’ attitudes toward menus with popularity and scarcity cues. International Journal of Contemporary Hospitality Management. 32(3). 1227–1246. 34 indexed citations
7.
Su, Na, Babu John Mariadoss, & Dennis Reynolds. (2019). Emotional and cognitive involvement of consumers with hotel brands on social networking sites. Journal of Hospitality and Tourism Insights. 2(4). 377–390. 17 indexed citations
8.
Su, Na, Yaou Hu, & Hyounae Min. (2019). Image Congruity or Functional Congruity? The Moderating Effect From the Social Visibility of Hotel Consumption at Different Price Levels. Journal of Hospitality & Tourism Research. 43(7). 961–979. 12 indexed citations
9.
Su, Na & Dennis Reynolds. (2019). Categorical differences of hotel brand personality. International Journal of Contemporary Hospitality Management. 31(4). 1801–1818. 16 indexed citations
10.
Su, Na & Anna S. Mattila. (2019). Does gender bias exist? The impact of gender congruity on consumer’s Airbnb booking intention and the mediating role of trust. International Journal of Hospitality Management. 89. 102405–102405. 48 indexed citations
11.
Su, Na, Hyounae Min, Ming‐Hsiang Chen, & Nancy Swanger. (2017). Cultural Characteristics and Tourist Shopping Spending. Journal of Hospitality & Tourism Research. 42(8). 1210–1231. 20 indexed citations
12.
Su, Na & Dennis Reynolds. (2017). Effects of brand personality dimensions on consumers’ perceived self-image congruity and functional congruity with hotel brands. International Journal of Hospitality Management. 66. 1–12. 108 indexed citations
13.
Su, Na, et al.. (2015). How to make your Facebook posts attractive. International Journal of Contemporary Hospitality Management. 27(8). 1772–1790. 65 indexed citations
14.
Su, Na, Babu John Mariadoss, & Dennis Reynolds. (2015). Friendship on social networking sites: Improving relationships between hotel brands and consumers. International Journal of Hospitality Management. 51. 76–86. 63 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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