Munhyang Oh

1.0k total citations · 1 hit paper
16 papers, 742 citations indexed

About

Munhyang Oh is a scholar working on Marketing, Sociology and Political Science and Food Science. According to data from OpenAlex, Munhyang Oh has authored 16 papers receiving a total of 742 indexed citations (citations by other indexed papers that have themselves been cited), including 9 papers in Marketing, 8 papers in Sociology and Political Science and 7 papers in Food Science. Recurrent topics in Munhyang Oh's work include Culinary Culture and Tourism (7 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Diverse Aspects of Tourism Research (4 papers). Munhyang Oh is often cited by papers focused on Culinary Culture and Tourism (7 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Diverse Aspects of Tourism Research (4 papers). Munhyang Oh collaborates with scholars based in Hong Kong, South Korea and United Kingdom. Munhyang Oh's co-authors include Seongseop Kim, Youngjoon Choi, Miju Choi, Frank Badu‐Baiden, Dimitrios Stylidis, Jungkeun Kim, Ja Young Choe, Stephen Pratt, Brian King and Felix Elvis Otoo and has published in prestigious journals such as International Journal of Contemporary Hospitality Management, Current Issues in Tourism and International Journal of Tourism Research.

In The Last Decade

Munhyang Oh

16 papers receiving 716 citations

Hit Papers

align trajectories

What are hit papers?

Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the same subfield and year (this is the minimum needed to enter the top 1%, not the average within it), or reaches the top citation threshold in at least one of its specific research topics.

Service robots in hotels: understanding the service quality perceptions of human-robot interaction

2019 352 citations Youngjoon Choi, Miju Choi et al. Journal of Hospitality Marketing & Management profile →

Peers

Munhyang Oh

SPS

MARKE

Frank Badu‐Baiden Hong Kong

Alicia Orea-Giner Spain

Huijun Yang Macao

Faruk Seyitoğlu Türkiye

Rubén Huertas-García Spain

Chun‐Min Kuo Taiwan

Sunyoung Hlee South Korea

Yufeng Ma United States

Mónica Cortiñas Spain

Aarni Tuomi Finland

Frank Badu‐Baiden Hong Kong

Munhyang Oh

598 ×1.3

SPS

231 ×0.7

373 ×1.5

MARKE

171 ×1.1

181 ×1.5

Citations per year, relative to Munhyang Oh Munhyang Oh (= 1×) peers Frank Badu‐Baiden

Countries citing papers authored by Munhyang Oh

Since Specialization

Citations

This map shows the geographic impact of Munhyang Oh's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Munhyang Oh with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Munhyang Oh more than expected).

Fields of papers citing papers by Munhyang Oh

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Munhyang Oh. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Munhyang Oh. The network helps show where Munhyang Oh may publish in the future.

Co-authorship network of co-authors of Munhyang Oh

This figure shows the co-authorship network connecting the top 25 collaborators of Munhyang Oh. A scholar is included among the top collaborators of Munhyang Oh based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Munhyang Oh. Munhyang Oh is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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16 of 16 papers shown

Lee, Jumin & Munhyang Oh. (2024). A study on enhancing culinary tourism: personalized menu recommendation using auto-tagging. Asia Pacific Journal of Tourism Research. 30(3). 368–381. 1 indexed citations

Wong, Antony King Fung, Seongseop Kim, Seoki Lee, & Munhyang Oh. (2023). Assessing the performance of corporate social responsibility (CSR): Impact range-performance analysis and impact-asymmetry analysis. Tourism Management Perspectives. 49. 101177–101177. 2 indexed citations

Kim, Seongseop, et al.. (2022). Hiking tourists’ experiential dynamics: a multiple measurement approach. Asia Pacific Journal of Tourism Research. 27(10). 1031–1051. 5 indexed citations

Oh, Munhyang & Seongseop Kim. (2021). Role of Emotions in Fine Dining Restaurant Online Reviews: The Applications of Semantic Network Analysis and a Machine Learning Algorithm. International Journal of Hospitality & Tourism Administration. 23(5). 875–903. 25 indexed citations

Kim, Seongseop, Ja Young Choe, Brian King, Munhyang Oh, & Felix Elvis Otoo. (2021). Tourist perceptions of local food: A mapping of cultural values. International Journal of Tourism Research. 24(1). 1–17. 18 indexed citations

Oh, Munhyang, et al.. (2021). Identification of Delighters and Frustrators in Vegan-friendly Restaurant Experiences via Semantic Network Analysis: Evidence from Online Reviews. International Journal of Hospitality & Tourism Administration. 24(2). 260–287. 22 indexed citations

Kim, Seongseop, Munhyang Oh, Ja Young Choe, & Youngjoon Choi. (2020). Influence of local food attributes and perceived benefits on post‐tasting responses through tourists' local food consumption. International Journal of Tourism Research. 23(2). 164–177. 20 indexed citations

Choi, Youngjoon, Munhyang Oh, Miju Choi, & Seongseop Kim. (2020). Exploring the influence of culture on tourist experiences with robots in service delivery environment. Current Issues in Tourism. 24(5). 717–733. 117 indexed citations

Kim, Seongseop, Frank Badu‐Baiden, Munhyang Oh, & Jungkeun Kim. (2020). Effects of African local food consumption experiences on post-tasting behavior. International Journal of Contemporary Hospitality Management. 32(2). 625–643. 44 indexed citations

10.

Oh, Munhyang, et al.. (2020). A Study on the Emotional Response of Korean Potential Tourists to the Spread of COVID-19: An application of Semantic Network Analysis. International Journal of Tourism Management and Sciences. 35(3). 47–65. 3 indexed citations

11.

Oh, Munhyang & Seongseop Kim. (2020). Dimensionality of ethnic food fine dining experience: An application of semantic network analysis. Tourism Management Perspectives. 35. 100719–100719. 43 indexed citations

12.

Kim, Seongseop, et al.. (2020). Determinants of convention attendees’ willingness to pay for additional programs. Journal of Convention & Event Tourism. 21(2). 155–176. 8 indexed citations

13.

Oh, Munhyang, Seongseop Kim, Youngjoon Choi, & Stephen Pratt. (2019). Examination of benefits sought by hiking tourists: a comparison of impact-range performance analysis and impact asymmetry analysis. Asia Pacific Journal of Tourism Research. 24(8). 850–864. 22 indexed citations

14.

Choi, Youngjoon, Miju Choi, Munhyang Oh, & Seongseop Kim. (2019). Service robots in hotels: understanding the service quality perceptions of human-robot interaction. Journal of Hospitality Marketing & Management. 29(6). 613–635. 352 indexed citations breakdown →

15.

Oh, Munhyang, Seongseop Kim, & Youngjoon Choi. (2019). Analyses of determinants of hiking tourism demands on the Jeju Olle hiking trail using zero-truncated negative binomial regression analysis. Tourism Economics. 26(8). 1327–1343. 9 indexed citations

16.

Kim, Seongseop, Dimitrios Stylidis, & Munhyang Oh. (2019). Is perception of destination image stable or does it fluctuate? A measurement of three points in time. International Journal of Tourism Research. 21(4). 447–461. 51 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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