Mikyoung Kim

2.0k total citations
106 papers, 1.5k citations indexed

About

Mikyoung Kim is a scholar working on Sociology and Political Science, Marketing and Information Systems. According to data from OpenAlex, Mikyoung Kim has authored 106 papers receiving a total of 1.5k indexed citations (citations by other indexed papers that have themselves been cited), including 48 papers in Sociology and Political Science, 22 papers in Marketing and 12 papers in Information Systems. Recurrent topics in Mikyoung Kim's work include Consumer Behavior in Brand Consumption and Identification (17 papers), Digital Marketing and Social Media (17 papers) and Korean Peninsula Historical and Political Studies (10 papers). Mikyoung Kim is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (17 papers), Digital Marketing and Social Media (17 papers) and Korean Peninsula Historical and Political Studies (10 papers). Mikyoung Kim collaborates with scholars based in South Korea, United States and Japan. Mikyoung Kim's co-authors include Mira Lee, Shelly Rodgers, Doori Song, Hyun Ju Jeong, Jin-Kook Lee, Won Suk Shin, Yeong‐Soon Gal, Sung‐Ho Jin, Jae Wook Lee and Mi‐Ra Kim and has published in prestigious journals such as Journal of Materials Chemistry, Journal of Business Research and Journal of Membrane Science.

In The Last Decade

Mikyoung Kim

82 papers receiving 1.4k citations

Peers

Mikyoung Kim

SPS

MARKE

EEE

ISM

Xiaoyan Deng China

Kuan‐Yu Lin Taiwan

Guohua Wu China

Lingyun Guo China

Jianyao Li China

Seung‐Bae Park South Korea

Shuman Wang China

Jung Eun Lee United States

Yi Wu China

eunjin Kim United States

Xiaoyan Deng China

Mikyoung Kim

491 ×0.6

SPS

915 ×1.9

MARKE

125 ×0.3

EEE

141 ×0.6

ISM

65 ×0.3

Citations per year, relative to Mikyoung Kim Mikyoung Kim (= 1×) peers Xiaoyan Deng

Countries citing papers authored by Mikyoung Kim

Since Specialization

Citations

This map shows the geographic impact of Mikyoung Kim's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Mikyoung Kim with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Mikyoung Kim more than expected).

Fields of papers citing papers by Mikyoung Kim

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Mikyoung Kim. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Mikyoung Kim. The network helps show where Mikyoung Kim may publish in the future.

Co-authorship network of co-authors of Mikyoung Kim

This figure shows the co-authorship network connecting the top 25 collaborators of Mikyoung Kim. A scholar is included among the top collaborators of Mikyoung Kim based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Mikyoung Kim. Mikyoung Kim is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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20 of 20 papers shown

Kim, Mikyoung & Hyun Ju Jeong. (2025). Crafting green influence: The role of self-disclosure and influencer type in generation Z’s Pro-environmental engagement. Journal of Business Research. 201. 115687–115687.

Kim, Mikyoung, et al.. (2021). Social media advertising endorsement: the role of endorser type, message appeal and brand familiarity. International Journal of Advertising. 41(5). 948–969. 74 indexed citations

Kim, Mikyoung, et al.. (2021). Effect of Self-efficacy of the Disabled Workers on Life Satisfaction : Mediated Effects of Job Satisfaction. The Journal of the Korea Contents Association. 21(7). 546–557.

Kim, Mikyoung, et al.. (2020). A Analysis of Mediation Effect of Music-Oriented Convergent Arts Therapy Program for Improving Problem Behavior in ADHD Children. 18(3). 183–198. 1 indexed citations

Kim, Mikyoung, Jin‐Kyun Lee, & Kiyoung Lee. (2019). Interplay of content type and product type in the consumer response to native advertising on social media. Asian Journal of Communication. 29(6). 464–482. 16 indexed citations

Kim, Mikyoung. (2019). Determinants of Young Consumers’ Attitude toward Mobile Advertising: The Role of Regulatory Focus. Journal of Promotion Management. 26(2). 186–206. 24 indexed citations

Stockemer, Daniel & Mikyoung Kim. (2018). Introduction: Academic freedom in danger: case studies of Turkey, Hungary and Japan. European Political Science. 19(1). 65–67. 3 indexed citations

Kim, Mikyoung, et al.. (2013). Why People Pass Along Online Video Advertising: From the Perspectives of the Interpersonal Communication Motives Scale and the Theory of Reasoned Action. Journal of Interactive Advertising. 13(1). 1–13. 54 indexed citations

Kim, Mikyoung, et al.. (2013). Domestic and Foreign Case Studies for the Improvement of Unit Modular Housing. Journal of the architectural institute of Korea planning & design. 29(10). 65–73. 1 indexed citations

10.

Kim, Mikyoung. (2012). A War of Memories. Global Asia. 7(3). 74–77. 1 indexed citations

11.

Kim, Mikyoung, et al.. (2011). A Study on the Application Possibility of Green Building Design Process based on Building Information Modeling(BIM) for Sustainable Architecture. KIEAE Journal. 11(2). 113–122. 2 indexed citations

12.

Kim, Mikyoung, Kyoung‐Nan Kwon, & Mi-Ra Lee. (2009). Psychological Characteristics of Internet Dating Service Users: The Effect of Self-Esteem, Involvement, and Sociability on the Use of Internet Dating Services. CyberPsychology & Behavior. 12(4). 445–449. 41 indexed citations

13.

Lee, Mira, Shelly Rodgers, & Mikyoung Kim. (2009). Effects of Valence and Extremity of eWOM on Attitude toward the Brand and Website. Journal of Current Issues & Research in Advertising. 31(2). 1–11. 170 indexed citations

14.

Kim, Mikyoung. (2009). Waiting for Japan’s Barack Obama. Global Asia. 4(2). 72–76. 1 indexed citations

15.

Kim, Mikyoung. (2008). Pacifism or Peace Movement?: Hiroshima Memory Debates and Political Compromises. Seoul National University Open Repository (Seoul National University). 15(1). 61–78. 3 indexed citations

16.

Kim, Mikyoung, et al.. (2008). The Effects of Separation Anxiety of Mothers and Young Children, and Mothers' Overprotection on Young Children's Peer Competence. Family and environment research. 46(7). 71–84. 1 indexed citations

17.

Kim, Mikyoung, et al.. (2006). Evaluation of a Premarital Counseling Program for Marital Adjustment. Journal of the Korean Home Economics Association. 44(9). 77–87. 1 indexed citations

18.

Kim, Mikyoung, et al.. (2005). Estimation of Multimedia Environmental Distribution for Benzoyl peroxide Using EQC Model. Journal of Korean Society of Environmental Engineers. 27(10). 1090–1098.

19.

Kim, Mikyoung. (2003). SOUTH KOREAN WOMEN WORKERS' LABOR RESISTANCE IN THE ERA OF EXPORT-ORIENTED INDUSTRIALIZATION, 1970-1980*. Development and Society. 32(1). 77–101. 4 indexed citations

20.

Kim, Mikyoung. (2002). A HISTORICAL SURVEY OF NORTH KOREA’S ECONOMIC DEVELOPMENT AND TRADE, 1945-1984. 11(2). 253–281. 2 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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