Mikko Hänninen
- Marketing top 5%
- Consumer Retail Behavior Studies 6
- Consumer Market Behavior and Pricing 2
- Consumer Behavior in Brand Consumption and Identification 2
- Strategy and Management top 10%
- Digital Platforms and Economics 7
- Business Strategy and Innovation 4
-
- Technology Adoption and User Behaviour 1
-
- Customer Service Quality and Loyalty 2
-
- Digital Marketing and Social Media 3
- Co-authors
- Lasse MitronenAnssi SmedlundStephen K. KwanJukka LuomaMika YrjöläHannu SaarijärviAnnabelle Gawer
- Journals
- Journal of Retailing and Consumer Services (2 papers)Journal of Management Studies (1 paper)Journal of Management (1 paper)
- Partner nations
- FinlandUnited KingdomUnited States
In The Last Decade
Mikko Hänninen
10 papers receiving 294 citations
Peers
Comparison fields: 5 of 43
- Marketing 178
- Strategy and Management 121
- Information Systems and Management 48
- Organizational Behavior and Human Resource Management 54
- Business and International Management 10
Countries citing papers authored by Mikko Hänninen
This map shows the geographic impact of Mikko Hänninen's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Mikko Hänninen with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Mikko Hänninen more than expected).
Fields of papers citing papers by Mikko Hänninen
This network shows the impact of papers produced by Mikko Hänninen. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Mikko Hänninen. The network helps show where Mikko Hänninen may publish in the future.
Co-authorship network
The 7 scholars most cited alongside Mikko Hänninen, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2025 | 2 | |
| 2 | 2021 | 6 | |
| 3 | 2021 | 26 | |
| 4 | 2020 | 62 | |
| 5 | 2020 | 9 | |
| 6 | 2020 | 8 | |
| 7 | 2019 | 16 | |
| 8 | 2019 | 46 | |
| 9 | 2018 | 8 | |
| 10 | 2017 | 126 |
About Mikko Hänninen
Mikko Hänninen is a scholar working on Marketing, Strategy and Management, Organizational Behavior and Human Resource Management, Information Systems and Management and Management of Technology and Innovation, having authored 10 papers that have together received 309 indexed citations. Recurring topics across this work include Digital Platforms and Economics (7 papers), Consumer Retail Behavior Studies (6 papers), Business Strategy and Innovation (4 papers), Digital Marketing and Social Media (3 papers), Customer Service Quality and Loyalty (2 papers), Consumer Market Behavior and Pricing (2 papers), Consumer Behavior in Brand Consumption and Identification (2 papers) and Technology Adoption and User Behaviour (1 paper). The work is most often cited by research in Marketing (178 citations), Strategy and Management (121 citations), Information Systems and Management (48 citations), Organizational Behavior and Human Resource Management (54 citations) and Business and International Management (10 citations). Mikko Hänninen has collaborated with scholars based in Finland, United Kingdom and United States. Frequent co-authors include Lasse Mitronen, Anssi Smedlund, Stephen K. Kwan, Jukka Luoma, Mika Yrjölä, Hannu Saarijärvi and Annabelle Gawer. Their work appears in journals such as Journal of Retailing and Consumer Services, Journal of Management Studies, Journal of Management, The International Review of Retail Distribution and Consumer Research and Strategy and Leadership.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.