Martin Spann

119 papers and 2.8k indexed citations i.

About

Martin Spann is a scholar working on Marketing, Management Science and Operations Research and Sociology and Political Science. According to data from OpenAlex, Martin Spann has authored 119 papers receiving a total of 2.8k indexed citations (citations by other indexed papers that have themselves been cited), including 75 papers in Marketing, 35 papers in Management Science and Operations Research and 33 papers in Sociology and Political Science. Recurrent topics in Martin Spann’s work include Consumer Market Behavior and Pricing (59 papers), Digital Marketing and Social Media (24 papers) and Digital Platforms and Economics (24 papers). Martin Spann is often cited by papers focused on Consumer Market Behavior and Pricing (59 papers), Digital Marketing and Social Media (24 papers) and Digital Platforms and Economics (24 papers). Martin Spann collaborates with scholars based in Germany, United States and United Kingdom. Martin Spann's co-authors include Bernd Skiera, Ju‐Young Kim, Martin Natter, Oliver Hinz, Gerard J. Tellis, Thorsten Hennig‐Thurau, Kristine De Valck, Manjit S. Yadav, Philipp Reichhart and Klaus M. Schmidt and has published in prestigious journals such as PLoS ONE, Journal of Marketing and Management Science.

In The Last Decade

Co-authorship network of co-authors of Martin Spann i

Fields of papers citing papers by Martin Spann

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Martin Spann. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Martin Spann. The network helps show where Martin Spann may publish in the future.

Countries citing papers authored by Martin Spann

Since Specialization
Citations

This map shows the geographic impact of Martin Spann's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Martin Spann with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Martin Spann more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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