Martin Heinberg
- Marketing top 5%
- Sociology and Political Science top 10%
- Strategy and Management top 10%
- Organizational Behavior and Human Resource Management top 10%
- Social Psychology
- Co-authors
- H. Erkan OzkayaMarkus TaubeConstantine S. KatsikeasShaoming ZouXiaoling GuoAndreas B. EisingerichYeyi LiuXuan Huang
- Topics
- Consumer Behavior in Brand Consumption and Identification (7 papers)Digital Marketing and Social Media (4 papers)Customer Service Quality and Loyalty (3 papers)
- Journals
- Journal of Business ResearchJournal of International Business StudiesJournal of the Academy of Marketing Science
- Partner nations
- United KingdomGermanyChina
In The Last Decade
Martin Heinberg
9 papers receiving 331 citations
Peers
Comparison fields: 5 of 42
- Marketing 258
- Sociology and Political Science 163
- Strategy and Management 116
- Organizational Behavior and Human Resource Management 85
- Social Psychology 63
Countries citing papers authored by Martin Heinberg
This map shows the geographic impact of Martin Heinberg's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Martin Heinberg with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Martin Heinberg more than expected).
Fields of papers citing papers by Martin Heinberg
This network shows the impact of papers produced by Martin Heinberg. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Martin Heinberg. The network helps show where Martin Heinberg may publish in the future.
Co-authorship network of co-authors of Martin Heinberg
This figure shows the co-authorship network connecting the top 25 collaborators of Martin Heinberg. A scholar is included among the top collaborators of Martin Heinberg based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Martin Heinberg. Martin Heinberg is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 0 | |
| 2 | 9 | |
| 3 | 21 | |
| 4 | 24 | |
| 5 | 57 | |
| 6 | 35 | |
| 7 | 36 | |
| 8 | 24 | |
| 9 | 117 | |
| 10 | 39 |
About Martin Heinberg
Martin Heinberg is a scholar working on Marketing, Business and International Management and Organizational Behavior and Human Resource Management, having authored 10 papers that have together received 362 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (7 papers), Digital Marketing and Social Media (4 papers) and Customer Service Quality and Loyalty (3 papers). The work is most often cited by research in Marketing (258 citations), Organizational Behavior and Human Resource Management (85 citations) and Strategy and Management (116 citations). Martin Heinberg has collaborated with scholars based in United Kingdom, Germany and China. Frequent co-authors include H. Erkan Ozkaya, Markus Taube, Constantine S. Katsikeas, Shaoming Zou, Xiaoling Guo, Andreas B. Eisingerich, Yeyi Liu, Xuan Huang, Sourindra Banerjee and Martin Eisend. Their work appears in journals such as Journal of Business Research, Journal of International Business Studies and Journal of the Academy of Marketing Science.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.