Guy Parrott

746 total citations
6 papers, 493 citations indexed

About

Guy Parrott is a scholar working on Sociology and Political Science, Marketing and Management of Technology and Innovation. According to data from OpenAlex, Guy Parrott has authored 6 papers receiving a total of 493 indexed citations (citations by other indexed papers that have themselves been cited), including 3 papers in Sociology and Political Science, 3 papers in Marketing and 2 papers in Management of Technology and Innovation. Recurrent topics in Guy Parrott's work include Digital Marketing and Social Media (3 papers), Entrepreneurship Studies and Influences (2 papers) and Consumer Behavior in Brand Consumption and Identification (2 papers). Guy Parrott is often cited by papers focused on Digital Marketing and Social Media (3 papers), Entrepreneurship Studies and Influences (2 papers) and Consumer Behavior in Brand Consumption and Identification (2 papers). Guy Parrott collaborates with scholars based in United Kingdom. Guy Parrott's co-authors include Muhammad Azam Roomi, Usha Ramanathan and Nachiappan Subramanian and has published in prestigious journals such as International Journal of Operations & Production Management, Journal of Small Business and Enterprise Development and Journal of Fashion Marketing and Management.

In The Last Decade

Guy Parrott

6 papers receiving 439 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Guy Parrott United Kingdom	5	234	150	134	121	97	6	493
Rima M. Bizri Lebanon	9	238 1.0×	174 1.2×	227 1.7×	92 0.8×	59 0.6×	12	542
Gurjeet Kaur Sahi India	15	125 0.5×	175 1.2×	192 1.4×	136 1.1×	76 0.8×	31	612
Ahmad Rafiki Indonesia	14	296 1.3×	80 0.5×	92 0.7×	56 0.5×	94 1.0×	31	583
Serje Schmidt Brazil	8	179 0.8×	107 0.7×	126 0.9×	104 0.9×	46 0.5×	44	514
Mehtap Özşahin Türkiye	11	123 0.5×	81 0.5×	187 1.4×	149 1.2×	47 0.5×	32	469
Mir Shahid Satar Saudi Arabia	13	95 0.4×	243 1.6×	112 0.8×	110 0.9×	44 0.5×	36	497
Doris Gomezelj Omerzel Slovenia	12	161 0.7×	130 0.9×	105 0.8×	67 0.6×	60 0.6×	28	517
Amonrat Thoumrungroje Thailand	13	169 0.7×	80 0.5×	84 0.6×	146 1.2×	61 0.6×	26	554
Kwabena Frimpong United Kingdom	13	168 0.7×	118 0.8×	142 1.1×	88 0.7×	58 0.6×	27	524
Mohsin Abdur Rehman Pakistan	13	260 1.1×	55 0.4×	244 1.8×	216 1.8×	56 0.6×	38	625

Countries citing papers authored by Guy Parrott

Since Specialization

Citations

This map shows the geographic impact of Guy Parrott's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Guy Parrott with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Guy Parrott more than expected).

Fields of papers citing papers by Guy Parrott

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Guy Parrott. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Guy Parrott. The network helps show where Guy Parrott may publish in the future.

Co-authorship network of co-authors of Guy Parrott

This figure shows the co-authorship network connecting the top 25 collaborators of Guy Parrott. A scholar is included among the top collaborators of Guy Parrott based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Guy Parrott. Guy Parrott is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

Sort: Min cites: Since: Top N: Style:

6 of 6 papers shown

1.

Ramanathan, Usha, Nachiappan Subramanian, & Guy Parrott. (2017). Role of social media in retail network operations and marketing to enhance customer satisfaction. International Journal of Operations & Production Management. 37(1). 105–123. 182 indexed citations

2.

Parrott, Guy, et al.. (2015). Online behaviour of luxury fashion brand advocates. Journal of Fashion Marketing and Management. 19(4). 360–383. 57 indexed citations

3.

Parrott, Guy, et al.. (2012). Online behaviour of luxury brand advocates: differences between active advocates and passive loyalists. University of Bedfordshire Repository (University of Bedfordshire). 1 indexed citations

4.

Parrott, Guy. (2010). Redesigning the first year business curriculum at the University of Bedfordshire. The International Journal of Management Education. 8(2). 13–21. 5 indexed citations

5.

Parrott, Guy, et al.. (2010). An analysis of marketing programmes adopted by regional small and medium‐sized enterprises. Journal of Small Business and Enterprise Development. 17(2). 184–203. 32 indexed citations

6.

Roomi, Muhammad Azam & Guy Parrott. (2008). Barriers to Development and Progression of Women Entrepreneurs in Pakistan. The Journal of Entrepreneurship. 17(1). 59–72. 216 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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