Fei-Fei Cheng
Impact in
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- Technology Adoption and User Behaviour
- Marketing top 2%
- Consumer Retail Behavior Studies
- Consumer Behavior in Brand Consumption and Identification
Papers in
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- Digital Marketing and Social Media 9
- Marketing 12
- Consumer Retail Behavior Studies 5
- Consumer Behavior in Brand Consumption and Identification 4
- Co-authors
- Chin-Shan Wu (22 shared papers)David C. Yen (6 shared papers)Yuwen Huang (4 shared papers)Xin Ma (1 shared paper)Hongfang Lü (1 shared paper)Gang Hu (1 shared paper)Yi‐Chieh Chen (1 shared paper)Xiaodong Jing (3 shared papers)
- Journals
- Computers in Human Behavior (4 papers)Library Hi Tech (3 papers)Behaviour and Information Technology (3 papers)Computers and Electronics in Agriculture (2 papers)Journal of the Association for Information Systems (1 paper)
- Partner nations
- TaiwanChinaUnited States
In The Last Decade
Fei-Fei Cheng
38 papers receiving 1.3k citations
Peers
Comparison fields: 5 of 125
- Information Systems and Management 395
- Marketing 409
- General Decision Sciences 52
- Organizational Behavior and Human Resource Management 140
- Management Information Systems 107
Countries citing papers authored by Fei-Fei Cheng
This map shows the geographic impact of Fei-Fei Cheng's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Fei-Fei Cheng with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Fei-Fei Cheng more than expected).
Fields of papers citing papers by Fei-Fei Cheng
This network shows the impact of papers produced by Fei-Fei Cheng. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Fei-Fei Cheng. The network helps show where Fei-Fei Cheng may publish in the future.
Co-authors
The 25 scholars most cited alongside Fei-Fei Cheng, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 41 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 2010 | 250 | |
| 2 | 2008 | 137 | |
| 3 | 2008 | 108 | |
| 4 | 2020 | 106 | |
| 5 | 2018 | 105 | |
| 6 | 2010 | 84 | |
| 7 | 2018 | 67 | |
| 8 | 2010 | 60 | |
| 9 | 2011 | 42 | |
| 10 | 2022 | 41 | |
| 11 | 2018 | 38 | |
| 12 | 2007 | 36 | |
| 13 | 2023 | 31 | |
| 14 | 2017 | 28 | |
| 15 | 2021 | 25 | |
| 16 | 2014 | 21 | |
| 17 | 2012 | 20 | |
| 18 | 2020 | 19 | |
| 19 | 2006 | 15 | |
| 20 | 2019 | 14 |
About Fei-Fei Cheng
Fei-Fei Cheng is a scholar working on Sociology and Political Science, Marketing, Information Systems and Management, Organizational Behavior and Human Resource Management and Management Information Systems, having authored 41 papers that have together received 1.3k indexed citations. Recurring topics across this work include Technology Adoption and User Behaviour (10 papers), Digital Marketing and Social Media (9 papers), Customer Service Quality and Loyalty (7 papers), Consumer Retail Behavior Studies (5 papers), Behavioral Health and Interventions (4 papers), Color perception and design (4 papers), Consumer Behavior in Brand Consumption and Identification (4 papers) and Knowledge Management and Sharing (3 papers). The work is most often cited by research in Information Systems and Management (395 citations), Marketing (409 citations), General Decision Sciences (52 citations), Organizational Behavior and Human Resource Management (140 citations) and Management Information Systems (107 citations). Fei-Fei Cheng has collaborated with scholars based in Taiwan, China and United States. Frequent co-authors include Chin-Shan Wu, David C. Yen, Yuwen Huang, Xin Ma, Hongfang Lü, Gang Hu, Yi‐Chieh Chen, Xiaodong Jing, Tong Chen and Tong Chen. Their work appears in journals such as Computers in Human Behavior, Library Hi Tech, Behaviour and Information Technology, Computers and Electronics in Agriculture and Journal of the Association for Information Systems.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.