Dai Yao

18 total papers · 771 total citations
12 papers, 468 citations indexed

About

Dai Yao is a scholar working on Sociology and Political Science, Marketing and Automotive Engineering. According to data from OpenAlex, Dai Yao has authored 12 papers receiving a total of 468 indexed citations (citations by other indexed papers that have themselves been cited), including 8 papers in Sociology and Political Science, 8 papers in Marketing and 3 papers in Automotive Engineering. Recurrent topics in Dai Yao’s work include Digital Marketing and Social Media (8 papers), Consumer Market Behavior and Pricing (5 papers) and Open Source Software Innovations (3 papers). Dai Yao is often cited by papers focused on Digital Marketing and Social Media (8 papers), Consumer Market Behavior and Pricing (5 papers) and Open Source Software Innovations (3 papers). Dai Yao collaborates with scholars based in Hong Kong, United States and Singapore. Dai Yao's co-authors include Xingyu Chen, Yan Lin, Shijie Lu, Rajdeep Grewal, Andrew T. Stephen, Yakov Bart, Zhimin Zhou, Xing Li, Junhong Chu and Miguel Sousa Lobo and has published in prestigious journals such as Management Science, Journal of Marketing Research and Journal of the Academy of Marketing Science.

Co-authorship network of co-authors of Dai Yao

This figure shows the co-authorship network connecting the top 25 collaborators of Dai Yao. A scholar is included among the top collaborators of Dai Yao based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Dai Yao. Dai Yao is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

Dai Yao

12 papers receiving 450 citations

Fields of papers citing papers by Dai Yao

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Dai Yao. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Dai Yao. The network helps show where Dai Yao may publish in the future.

Countries citing papers authored by Dai Yao

Since Specialization
Citations

This map shows the geographic impact of Dai Yao's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Dai Yao with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Dai Yao more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

Explore authors with similar magnitude of impact

Rankless by CCL
2026