Standout Papers
Immediate Impact
57 standout
Citing Papers
The effect of human versus virtual influencers: The roles of destination types and self-referencing processes
2024 Standout
Virtual influencer marketing: Evaluating the influence of virtual influencers’ form realism and behavioral realism on consumer ambivalence and marketing performance
2024 Standout
Works of Zhao Pan being referenced
Who Do You Think You Are? Common and Differential Effects of Social Self-Identity on Social Media Usage
2017
Author Peers
| Author | Last Decade | Papers | Cites | |||
|---|---|---|---|---|---|---|
| Zhao Pan | 449 | 277 | 266 | 18 | 724 | |
| Crystal T. Lee | 456 | 329 | 330 | 30 | 757 | |
| Shasha Zhou | 464 | 245 | 231 | 25 | 660 | |
| Weijun Wang | 378 | 210 | 234 | 40 | 752 | |
| Yang Zhao | 436 | 389 | 193 | 25 | 838 | |
| Jasmine A.L. Yeap | 289 | 171 | 207 | 30 | 768 | |
| Christian Fernando Libaque-Sáenz | 568 | 502 | 203 | 23 | 829 | |
| Welf H. Weiger | 472 | 190 | 194 | 28 | 715 | |
| Sameh Al‐Natour | 455 | 408 | 148 | 17 | 748 | |
| Carolina Herrando | 452 | 273 | 293 | 30 | 732 | |
| Vijay Viswanathan | 460 | 163 | 330 | 26 | 761 |
All Works
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