Immediate Impact
70 standout
Citing Papers
Artificial intelligence and adaptive response to market changes: A strategy to enhance firm performance and innovation
2024 Standout
Virtual influencer marketing: Evaluating the influence of virtual influencers’ form realism and behavioral realism on consumer ambivalence and marketing performance
2024 Standout
Works of Tim Böttger being referenced
From Browsing to Buying and Beyond: The Needs-Adaptive Shopper Journey Model
2018
Customer Inspiration: Conceptualization, Scale Development, and Validation
2017
Author Peers
| Author | Last Decade | Papers | Cites | |||
|---|---|---|---|---|---|---|
| Tim Böttger | 210 | 69 | 177 | 7 | 312 | |
| He Jia | 182 | 63 | 197 | 11 | 294 | |
| Ernest Hoffman | 114 | 102 | 183 | 8 | 363 | |
| Hui-Yi Lo | 180 | 46 | 126 | 12 | 287 | |
| Anca C. Micu | 214 | 36 | 209 | 8 | 324 | |
| Jung-Gyo Lee | 262 | 31 | 243 | 10 | 329 | |
| Evmorfia Argyriou | 159 | 91 | 186 | 5 | 268 | |
| Jun Yan | 153 | 46 | 175 | 10 | 365 | |
| Henry A. Laskey | 215 | 57 | 161 | 13 | 309 | |
| Claire Allison Stammerjohan | 257 | 44 | 201 | 7 | 356 | |
| Todd J. Bacile | 183 | 120 | 249 | 12 | 365 |
All Works
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