Immediate Impact
46 standout
Citing Papers
How do tourism activities and induced awe affect tourists’ pro-environmental behavior?
2024 Standout
The effect of different types of virtual influencers on consumers’ emotional attachment
2024 Standout
Works of Pragya Mathur being referenced
Consumers' implicit theories about personality influence their brand personality judgments
2012
The Influence of Consumers’ Lay Theories on Approach/Avoidance Motivation
2009
Author Peers
| Author | Last Decade | Papers | Cites | ||||
|---|---|---|---|---|---|---|---|
| Pragya Mathur | 229 | 180 | 92 | 110 | 13 | 372 | |
| Monika Lisjak | 215 | 179 | 115 | 115 | 17 | 411 | |
| Danit Ein‐Gar | 137 | 190 | 128 | 112 | 23 | 407 | |
| Yael Zemack‐Rugar | 135 | 147 | 93 | 121 | 15 | 351 | |
| Leilei Gao | 269 | 157 | 97 | 107 | 13 | 420 | |
| Lei Su | 167 | 123 | 85 | 146 | 20 | 377 | |
| Rebecca Hamilton | 216 | 161 | 75 | 134 | 14 | 443 | |
| Min Zhao | 184 | 111 | 93 | 67 | 22 | 415 | |
| Rod Duclos | 124 | 147 | 83 | 166 | 13 | 386 | |
| Tamar Avnet | 214 | 170 | 201 | 96 | 19 | 423 | |
| Jayati Sinha | 157 | 119 | 71 | 149 | 21 | 381 |
All Works
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