Immediate Impact

63 standout
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Citing Papers

Artificial intelligence and adaptive response to market changes: A strategy to enhance firm performance and innovation
2024 Standout
How to combine and clean bibliometric data and use bibliometric tools synergistically: Guidelines using metaverse research
2024 Standout
6 intermediate papers

Works of Lena Steinhoff being referenced

An emerging theory of loyalty program dynamics
2020
Understanding loyalty program effectiveness: managing target and bystander effects
2014
and 1 more

Author Peers

Author Last Decade Papers Cites
Lena Steinhoff 463 505 379 22 787
Jiraporn Surachartkumtonkun 425 466 296 26 777
Mojtaba Barari 358 432 205 20 753
Dahlia El‐Manstrly 363 431 256 24 743
Sijun Wang 349 284 254 20 667
Nada Nasr Bechwati 445 589 331 17 922
Danny Weathers 415 447 174 22 802
Subhash Jha 427 563 320 34 925
Syed Muhammad Fazal‐e‐Hasan 355 383 244 29 735
J. Sonia Huang 542 469 227 29 946
Fernando R. Jiménez 470 406 209 21 730

All Works

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Rankless by CCL
2026