Immediate Impact

70 standout
Sub-graph 1 of 24

Citing Papers

Tourism e-commerce live streaming: Identifying and testing a value-based marketing framework from the live streamer perspective
2022 Standout
The evolving role of artificial intelligence in marketing: A review and research agenda
2021 Standout
2 intermediate papers

Works of Lawrence Silver being referenced

Looks matter in developing consumer‐brand relationships
2006
Learning and Performance Goal Orientation of Salespeople Revisited: The Role of Performance-Approach and Performance-Avoidance Orientations
2006

Author Peers

Author Last Decade Papers Cites
Lawrence Silver 63 15 12 89 72 14 244
Jeffrey J. Bailey 43 35 46 120 111 15 297
Isha Sharma 43 3 3 44 138 18 253
Mark D. Promislo 98 20 19 133 62 11 286
Terrence R. Bishop 66 41 11 153 56 9 277
Kevin Eastman 81 18 36 40 96 19 299
M. Frances Van Loo 60 14 11 31 95 11 293
Kathryn J. L. Jacobson 25 7 12 121 135 15 280
Bin He 43 6 5 108 55 17 268
Wyatt A. Schrock 63 31 4 186 75 18 297
Leslie M. Fine 36 21 32 152 84 19 278

All Works

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Rankless by CCL
2026